At a Glance
- Tasks: Drive growth in insurance programmes and develop innovative solutions for customer value.
- Company: Join Liberty Blume, a dynamic tech-enabled business services provider.
- Benefits: Competitive salary, bonus, 25 days leave, wellbeing benefits, and career development opportunities.
- Other info: Exciting opportunity for career growth in a fast-paced environment.
- Why this job: Be part of a passionate team and make a real impact in the insurance industry.
- Qualifications: Experience in affinity or embedded insurance and strong commercial acumen required.
The predicted salary is between 60000 - 80000 £ per year.
We’re looking for an Affinity Lead to join us in our Kings Cross office. To drive the growth of Liberty Blume's Affinity and Embedded Insurance business through the identification, development, launch and management of insurance programmes across Liberty Global operating companies, portfolio businesses and third-party clients. The role will be responsible for building new revenue-generating opportunities, managing existing insurance programmes and supporting the development of innovative insurance propositions that enhance customer value, improve retention and create sustainable commercial returns. The successful candidate will act as a strategic partner to internal and external stakeholders, leading the development of insurance solutions from concept through to implementation whilst ensuring strong commercial performance, operational excellence and customer outcomes.
What will you be doing?
- Business Development & Growth
- Identify, originate and develop new affinity and embedded insurance opportunities across Liberty Global operating companies, portfolio businesses and external clients.
- Build and manage a pipeline of new business opportunities and strategic partnerships.
- Develop compelling business cases and commercial models to support programme launches.
- Support the achievement of revenue, profitability and growth targets.
- Programme Development & Implementation
- Lead the design, development and launch of affinity and embedded insurance programmes.
- Develop propositions across product lines including: Device, EW, Home, Travel and Emerging embedded insurance products.
- Manage programme delivery from concept through to implementation and go-live.
- Coordinate internal and external stakeholders to ensure successful execution.
- Support proposition development, customer journeys, pricing and distribution strategies.
- Programme Management & Performance
- Act as the primary relationship manager for assigned programmes and strategic partners.
- Conduct regular business reviews with operating companies, insurers and service providers.
- Monitor programme performance, profitability, customer outcomes and growth opportunities.
- Drive programme optimisation initiatives to improve customer experience, penetration and financial performance.
- Insurance, Risk & Captive Support
- Work closely with insurers, reinsurers and risk partners to optimise programme structures and economics.
- Identify opportunities for captive participation and alternative risk financing structures where appropriate.
- Maintain awareness of captive insurance management, governance requirements and reinsurance structures.
- Partner & Supplier Management
- Manage relationships with insurers, reinsurers, TPAs, technology providers and other strategic partners.
- Support procurement and contract negotiation activities.
- Ensure supplier performance aligns with commercial and customer objectives.
- Strategy, Innovation & Analytics
- Support the development and execution of Liberty Blume's affinity insurance strategy.
- Evaluate new insurance products, distribution models and technology solutions.
- Leverage data, analytics and AI-driven insights to support business growth and programme optimisation.
- Promote innovation across customer experience, distribution and insurance operations.
Essential Skills & Experience
- Significant experience within affinity, embedded, consumer or distribution-led insurance environments.
- Proven track record of developing, launching and scaling insurance programmes.
- Experience working with insurers, reinsurers, brokers, MGAs, TPAs and technology providers.
- Awareness of captive insurance structures, governance frameworks, reinsurance arrangements and alternative risk financing solutions.
- Strong commercial acumen with experience developing business cases, negotiating commercial agreements and delivering revenue growth.
- Experience operating within executive and leadership-level environments, with the ability to influence strategic decision making.
- Experience analysing portfolio performance, claims trends, customer behaviour and financial results.
- Exceptional communication, presentation and influencing skills, with the ability to drive business change across complex organisations.
- Demonstrable experience using Excel, PowerPoint and AI tools to support strategic decision making.
- Strong organisational skills with the ability to manage multiple projects and priorities simultaneously.
- Understanding of digital insurance platforms, embedded insurance technologies and ecosystem partnerships.
Desirable Skills & Experience
- Experience working within telecommunications, retail, consumer technology, financial services or insurance sectors.
- Experience operating within a multinational matrix organisation.
- Experience of management consulting, business transformation or corporate strategy.
- Experience working with captive insurance companies, quota-share structures or reinsurance programmes.
- Experience of AI, automation and advanced analytics to develop insurance business lines and improve operational performance.
Education & Qualifications
- Bachelor's degree in Business, Finance, Economics, Insurance, Marketing or a related discipline.
- Insurance qualification (ACII, Cert CII or equivalent) desirable.
- Master desirable.
What’s in it for you?
- Competitive salary + bonus
- 25 days annual leave with the option to purchase 5 more
- Access to wellbeing and mental health benefits such as the Calm app, personal medical, critical illness cover and dental insurance
- Matched pension contribution up to 10%
- Access to our car benefit scheme
- Access to our online learning platform to continue to develop and grow your career with us
- The chance to join an innovative, fast-paced and passionate team
Who We Are
Liberty Blume, a Liberty Global company, is a rapidly growing business services provider, specialising in tech-enabled back‑office solutions. Our mission is to deliver efficiency, scale and value to our customers through Business, Procurement and Financial Solutions. If you’re curious, customer centric and enjoy being one step ahead, join us on our scale‑up journey and unlock your freedom to grow! Liberty Global is an equal opportunity employer, committed to an inclusive environment and accommodating all candidates. We’re eager to hear from you, no matter your background.
Affinity Lead in London employer: Liberty Blume
At Liberty Blume, located in the vibrant Kings Cross area, we pride ourselves on being an excellent employer that fosters a culture of innovation and collaboration. Our commitment to employee growth is evident through our comprehensive learning platform and competitive benefits, including a generous leave policy and wellbeing support. Join us to be part of a passionate team dedicated to driving meaningful change in the insurance industry while enjoying the unique advantages of working in a dynamic, tech-enabled environment.
StudySmarter Expert Advice🤫
We think this is how you could land Affinity Lead in London
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
✨Connect on Professional Platforms
Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like Liberty Blume. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace Affinity Lead in London
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to Liberty Blume.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on Liberty Blume's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at Liberty Blume
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with Liberty Blume.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at Liberty Blume will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former Liberty Blume employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.
