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- Tasks: Drive sales growth and secure new business in the London & South East region.
- Company: Dynamic company focused on paints, decorating, and DIY products.
- Benefits: Health insurance, competitive salary, bonus, and career progression.
- Why this job: Kickstart your sales career with clear targets and full support.
- Qualifications: Strong sales drive, relationship-building skills, and interest in DIY.
- Other info: Join a performance-driven team with excellent growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a hungry, driven Business Development Manager to accelerate sales growth across the London & South East region. This is a results-focused field sales role for someone who thrives on winning new business, growing accounts, and hitting targets.
This role is ideal for a high-potential individual stepping into their first field sales position, particularly someone with a background or strong interest in paints, decorating, or DIY products, who wants to build a long-term sales career.
What You’ll Be Responsible For:
- Driving sales growth across your territory by developing existing accounts and securing new business
- Taking full ownership of territory performance, delivering against revenue, margin, and KPI targets
- Identifying, opening, and converting new sales opportunities within independent retailers, wholesalers, and regional groups
- Actively promoting and selling the full product range, including new launches and promotions
- Negotiating commercial terms, promotions, and business plans with customers
- Increasing distribution, shelf presence, and point-of-sale execution in store
- Planning your week to maximise customer contact and sales opportunity
- Using CRM to manage pipeline, forecast activity, and report results
- Analysing account performance and taking action to drive improvement
- Representing the business with confidence, professionalism, and commercial focus
What We’re Looking For:
This is a role for someone who wants to win, grow, and progress.
- Essential:
- Strong sales drive with a proactive, resilient mindset
- Confidence in building relationships and influencing customers
- Interest or experience in paints, decorating, DIY, or home improvement
- Ability to work independently and take ownership of results
- Strong planning, organisation, and time-management skills
- IT-literate (Microsoft Office & CRM systems)
- Full UK driving licence
- Desirable:
- Experience in retail, trade counter, internal sales, or customer-facing roles
- Exposure to FMCG, consumer goods, or DIY categories
- Ambition to develop into a high-performing field sales professional
Key Behaviours:
- Target-driven and commercially minded
- Energetic, confident, and persuasive
- Self-motivated with a strong work ethic
- Competitive but team-oriented
- Professional, reliable, and results-focused
What’s in It for You:
- A genuine opportunity to build a successful field sales career
- Health Insurance
- Dental Insurance
- Clear targets and measurable success
- Full training, coaching, and support
- Competitive salary, bonus, and company car / car allowance
- Career progression within a growing, performance-driven business
Business Development Manager in London employer: Liberon
Contact Detail:
Liberon Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager in London
✨Tip Number 1
Get out there and network! Attend industry events, trade shows, or local meet-ups related to DIY and home improvement. It's a great way to meet potential clients and showcase your enthusiasm for the field.
✨Tip Number 2
Don’t underestimate the power of social media. Use platforms like LinkedIn to connect with industry professionals and join relevant groups. Share your insights on sales strategies and engage with others to build your reputation.
✨Tip Number 3
Practice your pitch! Whether it’s in front of a mirror or with friends, being able to confidently present yourself and your ideas is key. Tailor your pitch to highlight your passion for paints and DIY products.
✨Tip Number 4
Apply through our website! We’re always on the lookout for driven individuals like you. Make sure to follow up after applying to show your interest and keep your name fresh in our minds.
We think you need these skills to ace Business Development Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Business Development Manager role. Highlight any sales achievements, especially in paints or DIY products, to show us you’re the right fit!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about sales and how your background makes you a great candidate. Don’t forget to mention your interest in the DIY sector!
Showcase Your Results-Driven Mindset: In both your CV and cover letter, emphasise your results-focused approach. Share specific examples of how you’ve driven sales growth or hit targets in previous roles to catch our attention.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of success. It’s the easiest way for us to see your application and get you on the path to joining our team!
How to prepare for a job interview at Liberon
✨Know Your Product Inside Out
Before the interview, make sure you’re familiar with the company’s product range, especially in paints and DIY. This will not only help you answer questions confidently but also show your genuine interest in the role.
✨Demonstrate Your Sales Drive
Prepare examples from your past experiences that showcase your sales achievements or how you've successfully developed accounts. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
✨Show Off Your Planning Skills
Since this role requires strong planning and organisation, be ready to discuss how you would plan your week to maximise customer contact. You could even outline a hypothetical weekly schedule to demonstrate your proactive approach.
✨Be Ready to Negotiate
Brush up on your negotiation skills! Think of scenarios where you’ve had to negotiate terms or close deals. Be prepared to discuss your strategies and how you can apply them in this new role.
