At a Glance
- Tasks: Lead brand strategy and marketing initiatives to drive growth and transformation.
- Company: Dynamic international manufacturing organisation with a focus on innovation.
- Benefits: Hybrid working, competitive salary, and opportunities for professional development.
- Other info: Join a forward-thinking team at a pivotal stage of evolution.
- Why this job: Shape the future of a brand and make a real impact on business growth.
- Qualifications: Experience in brand strategy, marketing leadership, and customer insight.
The predicted salary is between 63000 - 77000 £ per year.
An international manufacturing organisation is seeking an experienced marketing leader to shape the future of its brand, customer strategy and marketing capability. Operating across multiple markets and undergoing a significant period of growth and transformation, the business is investing heavily in strengthening its customer proposition, marketing effectiveness and commercial performance.
You will sit within the senior marketing leadership team and take responsibility for defining and driving the strategic direction of the brand. You will ensure customer insight, evidence-based decision making, integrated planning and creative excellence are at the heart of business strategy, helping translate growth ambitions into impactful marketing programmes and measurable commercial outcomes.
The role combines strategic leadership with operational influence. You will lead the development of brand positioning and messaging, oversee annual marketing planning, champion customer understanding and research, and work closely with agency partners to deliver high-performing creative campaigns. You will also play a key role in transforming marketing capabilities, embedding best practice and creating greater alignment across international markets.
The successful candidate will bring significant experience in brand strategy, marketing leadership, customer insight or strategic planning. You will possess strong commercial acumen, exceptional stakeholder management skills and a proven ability to lead complex projects and influence senior leaders. Experience working in multi-market environments and delivering business transformation programmes would be highly advantageous.
This is an opportunity to join a forward-thinking organisation at a pivotal stage in its evolution, offering the chance to shape brand strategy, build modern marketing capabilities and make a tangible impact on long-term business growth.
Head of Marketing Strategy, Brand & Insight in London employer: LHH
LHH is an exceptional employer that prioritises employee development and engagement, particularly in the vibrant city of Exeter. With a strong focus on fostering a collaborative work culture, employees are encouraged to grow their skills and advance their careers while making a meaningful impact on organisational performance. The company offers competitive benefits and a supportive environment that values innovation and continuous improvement.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing Strategy, Brand & Insight in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LHH and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LHH are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LHH on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LHH. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing Strategy, Brand & Insight in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LHH. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LHH:Show us that you’ve done your homework! In your application, briefly mention what you admire about LHH’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LHH
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LHH will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LHH, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
