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- Tasks: Lead the development of impactful communications strategies and engage with diverse stakeholders.
- Company: Scottish National Investment Bank, a leader in sustainable investment.
- Benefits: Competitive salary, 30 days leave, hybrid working, and a generous pension scheme.
- Other info: Supportive culture with opportunities for continuous learning and career growth.
- Why this job: Shape the Bank's voice and drive meaningful change across Scotland.
- Qualifications: Proven experience in senior communications roles and strong storytelling skills.
The predicted salary is between 85000 - 100000 £ per year.
The Scottish National Investment Bank is seeking an experienced and strategic Director of Communications to lead the development and delivery of the Bank's communications strategy. This is a high-impact leadership role within our Partnerships & Engagement function, responsible for shaping how we communicate our purpose, missions and investment activity to a wide range of stakeholders - from government and industry partners to investees and the wider public.
You will play a pivotal role in building awareness, understanding and reputation, ensuring the Bank's voice is clear, consistent and compelling across all channels. As Director of Communications, you will design and deliver an integrated communications strategy that brings the Bank's story to life and supports the delivery of our missions to drive sustainable and inclusive growth across Scotland.
Operating in a complex and high-profile environment, you will lead external and internal communications, manage media engagement, oversee events strategy, and ensure alignment with marketing activity. You will work closely with senior stakeholders, including the Executive and Board, and lead a small team to deliver high-quality, impactful communications.
- Communications Strategy & Delivery: Lead the development and execution of a comprehensive communications strategy to build awareness and understanding across key audiences.
- Content & Storytelling: Develop compelling content across multiple channels, including editorial, digital, video and insight pieces.
- Events & Engagement: Design and deliver an external events strategy, including a flagship annual conference and a programme of stakeholder events.
- Media & PR Management: Lead proactive and reactive media engagement, including investment announcements and strategic communications activity.
- Messaging & Brand Alignment: Develop and maintain core messaging, ensuring consistency with tone of voice and brand guidelines across the Bank.
- Internal Communications: Create and deliver an engaging internal communications plan to support alignment and engagement across teams.
- Digital & Channels Oversight: Oversee the Bank's website and social channels to maximise reach and impact.
- Agency Management: Manage external PR and digital agencies to deliver high-quality outputs.
- Leadership & Collaboration: Lead and develop a team of 3, while collaborating across the organisation to identify and deliver communications opportunities.
You will be a senior communications professional with a demonstrable track record of delivering impactful strategies in complex organisations. Significant experience in a senior communications role is required, along with a proven ability to develop and execute communication strategies that deliver measurable outcomes. Experience working across a full range of channels, including media, digital and internal communications is essential. A sound understanding of how marketing and communications combine to enhance reach and reputation is also important. Excellent written and verbal communication skills are necessary, and experience in financial services or the public sector would be advantageous, but not essential.
At the Scottish National Investment Bank, we offer a supportive culture that values your expertise and autonomy, encourages continuous learning, and provides opportunities for meaningful work. The salary range is £85-100k, depending on experience, with additional benefits including 30 days annual leave plus public holidays, a 12% non-contributory pension, volunteer days, and more. We operate a hybrid working model and are open to discussing flexible working patterns. If you are eligible under the Disability Confident Scheme or need any adjustments to support your application, please reach out to us.
Director of Brand, Content and Communication in Edinburgh employer: LHH Recruitment Solutions
Contact Detail:
LHH Recruitment Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Brand, Content and Communication in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for opportunities. A personal recommendation can go a long way in landing that dream role.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their mission, values, and recent news. This will help you tailor your responses and show that you're genuinely interested in the role.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or family to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression and keep you top of mind for the hiring team. Plus, it shows your enthusiasm for the position.
We think you need these skills to ace Director of Brand, Content and Communication in Edinburgh
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with the Scottish National Investment Bank's mission and values. Show us that you get what they're about!
Be Clear and Concise: We love a good story, but keep it focused! Make sure your application is straightforward and to the point. Highlight your key achievements and how they relate to the role of Director of Communications.
Showcase Your Experience: This is your chance to shine! Use specific examples from your past roles that demonstrate your ability to lead communications strategies. We want to see how you've made an impact in previous positions.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at LHH Recruitment Solutions
✨Know Your Audience
Before the interview, research the Scottish National Investment Bank and its mission. Understand their key stakeholders and how they communicate with them. This will help you tailor your responses to show that you can effectively engage with their diverse audience.
✨Showcase Your Strategy Skills
Prepare to discuss specific examples of communication strategies you've developed in the past. Highlight measurable outcomes and how your strategies have positively impacted previous organisations. This will demonstrate your ability to lead and execute a comprehensive communications strategy.
✨Be Ready for Scenario Questions
Expect questions about how you would handle various communication challenges, such as media crises or stakeholder engagement. Think through potential scenarios in advance and prepare your thought process on how you would approach these situations.
✨Engage with Your Interviewers
During the interview, don’t just answer questions—engage with your interviewers. Ask insightful questions about their current communications strategy and express your enthusiasm for contributing to their goals. This shows that you're not only interested in the role but also invested in the organisation's success.