At a Glance
- Tasks: Lead creative marketing campaigns that drive engagement and revenue for our hotel portfolio.
- Company: Join LGH, a dynamic team where creativity meets strategy in the hospitality sector.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on creativity and measurable results.
- Why this job: Make a real impact with your marketing skills in a fast-paced, innovative environment.
- Qualifications: Experience in marketing campaign management and strong project management skills required.
The predicted salary is between 28800 - 48000 € per year.
Are you a dynamic marketing professional with a passion for delivering impactful campaigns? Do you thrive in a fast-paced environment where creativity meets strategy? If so, we want you to join our team at LGH.
About the Role
Reporting directly to the Head of Sales, you’ll play a pivotal role in shaping and executing marketing initiatives that drive awareness, engagement, and revenue across our portfolio of hotels. This is a hands-on role where you’ll lead projects, collaborate with stakeholders, and ensure every campaign delivers measurable results.
What You’ll Do
- Lead with Vision: Deliver targeted, creative marketing activities aligned with LGH’s annual sales goals.
- Plan & Execute: Develop and implement an annual marketing plan featuring quarterly B2B and B2C campaigns.
- Own the Campaigns: Project manage each campaign from concept to ROI analysis, working with key stakeholders and partners.
- Collaborate Daily: Act as the main liaison with LGH marketing partners – from creative design to digital platforms.
- Drive Engagement: Produce newsletters, manage social media (including LinkedIn updates), and maximise PR opportunities.
- Champion Data: Grow and manage GDPR-compliant databases and CRM systems.
- Budget & Reporting: Work with the Group Sales Director to manage marketing spend and track ROI.
- Content & Assets: Oversee photography, virtual tours, and maintain the LGH Marketing OneDrive library.
Ideal Candidate
- Proven experience in marketing campaign management, ideally within hospitality or a similar sector.
- Strong project management skills with the ability to juggle multiple priorities.
- Creative flair combined with analytical thinking – you love seeing ideas come to life and measuring their impact.
- Excellent communication skills and confidence in working with senior stakeholders.
- Familiarity with CRM systems, GDPR compliance, and digital marketing platforms.
Group Marketing Executive in Edinburgh employer: LGH Hotels Management Ltd
At LGH, we pride ourselves on being an exceptional employer that fosters a vibrant and collaborative work culture. As a Group Marketing Executive, you will have the opportunity to lead innovative marketing campaigns in the dynamic hospitality sector, while benefiting from professional growth opportunities and a supportive team environment. Our commitment to employee development, coupled with our focus on creativity and strategic impact, makes LGH a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Group Marketing Executive in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those in hospitality. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring along a portfolio of your best campaigns. Visuals speak louder than words, and we want to see your flair!
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out directly to companies you admire. Express your interest in their marketing initiatives and how you can contribute to their success.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect with us directly.
We think you need these skills to ace Group Marketing Executive in Edinburgh
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for marketing shine through! We want to see how your passion aligns with our mission at LGH. Share specific examples of campaigns you've worked on that made an impact.
Tailor Your CV:Make sure your CV is tailored to the Group Marketing Executive role. Highlight your experience in campaign management and any relevant skills that match the job description. We love seeing how you can bring your unique flair to our team!
Be Clear and Concise:Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read. Remember, we’re looking for someone who can juggle multiple priorities, so show us you can communicate effectively!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at LGH!
How to prepare for a job interview at LGH Hotels Management Ltd
✨Know Your Campaigns
Before the interview, brush up on recent marketing campaigns in the hospitality sector. Be ready to discuss what made them successful or not, and how you would approach similar projects at LGH. This shows your passion and understanding of the industry.
✨Showcase Your Creativity
Prepare examples of your past work that highlight your creative flair. Whether it’s a unique campaign you led or an innovative idea you pitched, be ready to share how your creativity drove engagement and results. Visual aids can help make your point!
✨Master the Metrics
Since this role involves tracking ROI and managing budgets, come prepared with specific metrics from your previous campaigns. Discuss how you measured success and what tools you used. This will demonstrate your analytical thinking and project management skills.
✨Engage with Stakeholders
Think about how you’ve collaborated with different teams in the past. Be ready to share stories about how you effectively communicated with stakeholders and managed expectations. This will show your excellent communication skills and ability to work with senior management.
