At a Glance
- Tasks: Create engaging visual content and manage marketing campaigns across digital platforms.
- Company: Dynamic marketing team focused on purpose-driven projects.
- Benefits: Freelance role with flexible hours and competitive day rate.
- Other info: Perfect for energetic individuals who thrive in fast-paced environments.
- Why this job: Join a creative team and make a real impact in the marketing world.
- Qualifications: Strong visual design skills and experience in digital marketing.
The predicted salary is between 9600 - 12000 £ per year.
Reporting to: Head of Operations
Location: London – Hybrid / Remote
Contract: Freelance Marketing Executive
Day Rate: £120 per day / 4-5 days per week / immediate start
Role Purpose
We need a creative Marketing Executive to execute our marketing plan. The role helps shape our brand on LinkedIn, Online Community, email and web, working with the Head of Operations. You will deliver campaigns, grow our digital reach, and drive engagement and commercial opportunities. You’ll receive weekly and monthly briefs to focus on priority campaigns and content, ensuring clear alignment with our goals.
Who This Role is Suited To
Great for a marketing professional who enjoys a fast-paced, purpose-driven work and creating visual content and stories. You should be a strong communicator and team player, turning programmes and events into engaging campaigns. We want someone energetic, proactive, and detail-focused, able to manage priorities and deliver quality work quickly. Ideal for those skilled at making impactful visuals, engaging audiences online, and helping purpose-led organisations grow.
Key Responsibilities
- Create visual assets, graphics, and short videos for campaigns and events.
- Update website content and produce marketing materials.
- Plan and post content on LinkedIn and Online Community, develop toolkits, and engage with online communities.
- Promote events and webinars, coordinate speaker profiles and follow-up communications.
- Support flagship campaigns, develop assets and messaging, and optimise paid advertising.
- Deliver targeted email campaigns and support partnership communications.
- Track performance, prepare dashboards, and recommend improvements.
- Work with the Head of Operations to improve marketing systems and support the commercial team.
- Ensure all content meets brand guidelines and maintains a professional tone.
Skills & Experience
- Strong visual design and experience in digital marketing, content, or social media.
- Experience with LinkedIn campaigns and email platforms.
- Experience in building an Instagram following.
- Good organisational skills and ability to track performance.
- Passion for purpose-led organisations and storytelling.
- Background in demand generation / business development would be helpful.
- Excellent writing skills are a plus.
Technical Skills
- Canva
- Microsoft PowerPoint
- Hubspot
Personal Attributes
- Team player, creative and proactive.
- Strong attention to detail and brand quality.
- Collaborative and comfortable across teams.
- Self-motivated and able to manage deadlines.
- Enjoys building communities and helping impactful organisations grow.
Marketing Executive - Freelance employer: LGBT Great Careers
As a freelance Marketing Executive in London, you will thrive in a dynamic and purpose-driven environment that values creativity and collaboration. The company fosters a supportive work culture, offering flexible hybrid and remote working options, alongside opportunities for professional growth through engaging campaigns and community-building initiatives. With a focus on impactful storytelling and brand development, this role is perfect for those looking to make a meaningful contribution while enjoying the benefits of a vibrant and innovative team.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive - Freelance
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the lookout for freelance opportunities. A personal touch can go a long way in landing that perfect gig.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best visual assets and campaigns. This will not only impress potential clients but also give them a taste of what you can bring to their team.
✨Tip Number 3
Stay active in online communities related to marketing. Engage with posts, share your insights, and connect with other professionals. This can lead to unexpected opportunities and collaborations!
✨Tip Number 4
Don't forget to apply through our website! We love seeing passionate candidates who are eager to join us. Make sure your application reflects your creativity and enthusiasm for purpose-led marketing.
We think you need these skills to ace Marketing Executive - Freelance
Some tips for your application 🫡
Show Your Creative Side:As a Marketing Executive, creativity is key! Make sure your application reflects your unique style and showcases any visual assets you've created. We want to see how you can bring our brand to life!
Tailor Your Application:Don’t just send a generic CV and cover letter. Take the time to tailor your application to our specific needs. Highlight your experience with LinkedIn campaigns and digital marketing, as these are crucial for the role.
Be Clear and Concise:We appreciate clarity! When writing your application, keep it straightforward and to the point. Use bullet points where possible to make it easy for us to see your skills and experiences at a glance.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at LGBT Great Careers
✨Know Your Stuff
Before the interview, dive deep into the company’s marketing strategies and recent campaigns. Familiarise yourself with their presence on LinkedIn and other platforms. This will not only show your enthusiasm but also help you tailor your responses to align with their goals.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best visual assets, graphics, and videos. Be ready to discuss how you created them and the impact they had. This is your chance to demonstrate your creative flair and how it can benefit the company.
✨Engage with Their Community
Take some time to engage with the company’s online community before the interview. Comment on their posts or share relevant content. This shows initiative and gives you insights into their audience, which can be a great conversation starter during the interview.
✨Be Ready to Discuss Metrics
Since tracking performance is key in this role, come prepared with examples of how you've measured success in past campaigns. Discuss specific metrics you’ve used and how you’ve recommended improvements based on data. This will highlight your analytical skills and attention to detail.
