Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Craft compelling marketing strategies and collaborate with global teams to drive product success.
- Company: Join LG Ad Solutions, a leader in connected TV advertising.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Why this job: Be a strategic storyteller and shape the future of digital advertising.
- Qualifications: 5+ years in product marketing or related fields, with a passion for media and technology.
- Other info: Dynamic, fast-paced environment with a focus on innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
LG Ad Solutions is a global leader in connected TV (CTV) and cross-screen advertising. We pride ourselves on delivering state-of-the-art advertising solutions that integrate seamlessly with today's ever-evolving digital media landscape.
The Product Marketing Manager is a strategic storyteller, solutions-oriented marketer, and trusted liaison between the Product, Sales, Insights, and Revenue teams across global markets. This role blends product marketing rigor with strong commercial alignment, requiring a deep understanding of advertiser challenges, OEM platforms, and the connected TV ecosystem to drive cohesive, globally relevant go-to-market strategies.
Responsibilities:
- Develop a deep understanding of global agency and brand customers, buyer personas, and advertiser needs across markets, including General Market and Media & Entertainment.
- Partner with content and distribution teams to support the positioning, promotion, and go-to-market strategy for FAST content offerings, including collaboration with external content partners to drive awareness, adoption, and engagement.
- Lead global go-to-market strategy for products, features, and packages, from positioning and messaging through launch and sales enablement.
- Own product marketing content strategy, creating scalable, insight-led materials such as sales decks, product one-sheets, demos, FAQs, training materials, and RFP support content.
- Translate market, competitive, and performance insights into clear, compelling stories that resonate with both technical and non-technical audiences.
- Serve as a trusted product and solutions expert for Sales, supporting pre-sale and post-sale efforts across regions.
- Partner cross-functionally with Product, Sales, Insights and Revenue teams to align product roadmap priorities with customer and market needs.
- Support the sizing, prioritization, and commercialization of growth initiatives, including messaging, packaging, and occasional pricing analysis.
- Amplify product launches and updates through effective global communication, training, and sales enablement.
Requirements:
- 5+ years of experience in product marketing, sales marketing, media strategy, or a related role at a platform, agency, or brand.
- Experience working on global or multi-market initiatives strongly preferred.
- Experience in connected TV, streaming, or digital advertising.
- Demonstrated strength in content strategy, storytelling with insights, and deck building.
- Strong understanding of the sales process, including pre-sale and post-sale engagement.
- Excellent written and verbal communication skills with the ability to influence and present across global, cross-functional audiences.
- Highly organized, proactive, and comfortable operating in ambiguity within a fast-paced, international environment.
- Proven ability to collaborate across time zones and cultures to drive results.
- Curious mindset with a passion for industry trends, competitive dynamics, and continuous learning.
Product Marketing Manager in London employer: LG Ad Solutions
Contact Detail:
LG Ad Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager in London
✨Tip Number 1
Get to know the company inside out! Research LG Ad Solutions, their products, and their market position. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. You’ll need to convey your experiences in a way that highlights your understanding of product marketing and how it relates to the connected TV ecosystem.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email reiterating your enthusiasm for the role can leave a lasting impression. And remember, apply through our website for the best chance!
We think you need these skills to ace Product Marketing Manager in London
Some tips for your application 🫡
Know Your Audience: Before you start writing, take a moment to understand who you're addressing. Tailor your application to resonate with the values and needs of LG Ad Solutions. Show us that you get the connected TV landscape and how your experience aligns with their goals.
Craft a Compelling Story: We love a good story! Use your application to weave together your experiences and achievements in product marketing. Highlight how you've tackled challenges and delivered results, especially in global or multi-market initiatives. Make it engaging!
Be Clear and Concise: While we appreciate creativity, clarity is key. Keep your application straightforward and to the point. Use bullet points for easy reading and ensure your key skills and experiences shine through without unnecessary fluff.
Show Your Passion: Let your enthusiasm for the role and the industry come through in your writing. Mention any relevant trends or insights you've been following in connected TV or digital advertising. We want to see that you're not just qualified, but genuinely excited about the opportunity!
How to prepare for a job interview at LG Ad Solutions
✨Know Your Audience
Before the interview, take time to research LG Ad Solutions and their position in the connected TV landscape. Understand their products and how they address advertiser challenges. This will help you tailor your responses and demonstrate your knowledge of their market.
✨Showcase Your Storytelling Skills
As a Product Marketing Manager, storytelling is key. Prepare examples of how you've successfully communicated complex ideas to both technical and non-technical audiences. Use the STAR method (Situation, Task, Action, Result) to structure your answers and make them compelling.
✨Prepare for Cross-Functional Collaboration
This role requires working closely with various teams. Be ready to discuss your experience collaborating across different functions like Sales, Insights, and Product. Highlight specific projects where you aligned diverse teams towards a common goal, showcasing your ability to navigate ambiguity.
✨Demonstrate Your Passion for the Industry
Stay updated on trends in connected TV and digital advertising. Bring insights into recent developments or challenges in the industry to the conversation. This shows your curiosity and commitment to continuous learning, which are essential traits for this role.
