At a Glance
- Tasks: Create compelling narratives that connect our solutions to real industry problems.
- Company: Join LexisNexis Risk Solutions, a leader in risk assessment and innovative solutions.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and career development.
- Why this job: Shape industry narratives and make a real impact in the world of risk management.
- Qualifications: Experience in product marketing with strong storytelling and communication skills.
The predicted salary is between 50000 - 60000 £ per year.
LexisNexis Risk Solutions is the essential partner in the assessment of risk. Within our Business Services vertical, we offer a multitude of solutions focused on helping businesses of all sizes drive higher revenue growth, maximize operational efficiencies, and improve customer experience. Our solutions help our customers solve difficult problems in the areas of Anti-Money Laundering/Counter Terrorist Financing, Identity Authentication & Verification, Fraud and Credit Risk mitigation and Customer Data Management.
Own and shape how our portfolio shows up across key industries, translating a complex set of products into clear, differentiated, and commercially credible narratives that drive pipeline and support sales. This role sits at the centre of product, market planning, and regional marketing, connecting portfolio value to real industry problems and ensuring a consistent, solution‑led story globally.
What You’ll Deliver (Outcomes)
- Clear industry narratives that simplify our portfolio and position us around customer problems—not product
- Differentiated messaging that strengthens win rates and reduces feature/price‑led selling
- Consistent global story that regions can localize and activate
- Sales‑ready content that supports the full funnel (awareness to close)
Responsibilities
- Build Industry‑Led Messaging Framework
- Develop core narratives for priority industries (e.g., Financial Services, Telco, Ecommerce, Insurance)
- Translate portfolio capabilities into use‑case driven stories aligned to real customer workflows
- Define value propositions, proof points, and differentiation versus competitors
- Connect the Portfolio Into a Coherent Story
- Create cross‑portfolio messaging that shows how solutions work together
- Package offerings into integrated workflows and modular stories (not siloed product sets)
- Simplify complexity into clear, easy‑to‑sell narratives across the portfolio
- Partner with Market Planning to align messaging with growth areas, target segments, and market trends
- Work with Product & Data Science to extract credible, evidence‑based value
- Ensure messaging reflects real outcomes (risk reduction, efficiency, compliance, revenue protection)
- Enable Sales with High‑Impact Content
- Develop and own: Industry narratives and solution storylines, Sales pitch frameworks and talk tracks, Use‑case collateral and case studies
- Ensure content supports solution selling vs feature selling
- Goal: move teams away from 'product A vs B' toward problem‑solving narratives
- Drive Global Consistency, Support Regional Activation
- Partner with Regional Marketing to adapt messaging for local markets
- Ensure consistency of the global narrative
- Incorporate field feedback to refine messaging
- Embed Competitive Differentiation
- Conduct ongoing competitive messaging analysis
- Define and evolve clear differentiation by industry and use case
- Ensure all messaging is commercially sharp and defensible
- Lead Industry Thought Leadership
- Shape industry POVs and narratives aligned to market trends (e.g., AI, identity, fraud evolution)
- Contribute to campaign themes, reports, and flagship content
- Position LNRS as a credible, insight‑led partner—not just a vendor
Requirements
- Strong product marketing / solution marketing experience (B2B, ideally data, fraud, identity, or fintech)
- Proven ability to translate complex products into simple, compelling value propositions
- Build industry‑specific narratives that resonate with buyers
- Work across matrixed organisations (Product, Sales, Regional)
- Excellent storytelling and communication skills
- Commercial mindset — focused on pipeline impact and differentiation
Product Marketing Executive in London employer: LexisNexis Risk Solutions
At ICIS, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters collaboration and accountability. Our commitment to employee well-being is reflected in our generous benefits package, extensive learning opportunities, and a supportive environment that encourages personal and professional growth. Join us in our mission to optimize the world's resources while enjoying a fulfilling career in a globally distributed team that values your insights and contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Executive in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LexisNexis Risk Solutions and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LexisNexis Risk Solutions are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LexisNexis Risk Solutions on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LexisNexis Risk Solutions. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Executive in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LexisNexis Risk Solutions. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LexisNexis Risk Solutions:Show us that you’ve done your homework! In your application, briefly mention what you admire about LexisNexis Risk Solutions’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LexisNexis Risk Solutions
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LexisNexis Risk Solutions will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LexisNexis Risk Solutions, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
