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For Companies At a Glance
- Tasks: Plan and execute marketing strategies for events, managing campaigns from start to finish.
- Company: Join ICIS, a leader in providing market intelligence for strategic decision-making.
- Benefits: Enjoy a hybrid work model, flexible hours, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that values creativity and innovation in a fast-paced environment.
- Qualifications: Strong project management skills and experience with marketing data analysis are essential.
- Other info: Experience in event management and familiarity with Salesforce or Eloqua is a plus.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Digital Campaign Marketing Manager, ICIS (Hybrid) role at LexisNexis Risk Solutions Healthcare.
About Our Business
At ICIS, our mission is to optimize the world's resources. We help companies make strategic, sustainable decisions by bringing transparency to markets across the world. We create a comprehensive view of commodities markets, providing companies with data and intelligence to navigate global value chains daily. Our customers benefit from instant access to price assessments, reports, forecasts, a dedicated news channel, and supply and demand data. Learn more at icis.com.
About The Team
Our teams are driven by curiosity, relentlessly pursuing better customer outcomes. We aim to deliver an unparalleled customer experience through excellent communication. In a fast-paced environment, we thrive, embracing change with flexibility and composure under pressure. Our high-energy, self-motivated team members are creative problem solvers with an entrepreneurial spirit.
About The Role
This portfolio of events offers our customers opportunities to meet and learn from industry leaders, combining stakeholders from across value chains. As a Marketing Manager, you will plan and execute your own events. If you are experienced in understanding your audience and delivering results, we invite you to join our dynamic and fast-paced team.
Responsibilities
- Develop clear marketing strategies for our events focused on revenue targets, aligned with our corporate vision.
- Manage marketing campaigns from design to reporting and analysis.
- Oversee data strategies to generate a flow of relevant contacts.
- Brief and allocate resources to the telesales team to drive bookings.
- Collaborate with internal and external designers on marketing materials.
- Leverage editorial and product teams to drive content marketing initiatives.
- Use social channels innovatively to increase event awareness.
- Manage affiliate partnerships to enhance marketing and commercial success.
Requirements
- Strong project management skills with the ability to handle multiple campaigns and stakeholders.
- Experience in creating messaging, high-quality copywriting, and content proofing.
- Proficiency in analyzing marketing data for insights and responsive decision-making.
- Natural leadership qualities, comfortable working in a fast-paced environment.
- Adaptability, openness to new ideas and techniques.
- Experience with Salesforce, Eloqua, or similar systems.
- Event experience in conferences, exhibitions, or training environments is advantageous.
Digital Campaign Marketing Manager, ICIS (Hybrid) employer: LexisNexis Risk Solutions Healthcare
Contact Detail:
LexisNexis Risk Solutions Healthcare Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Campaign Marketing Manager, ICIS (Hybrid)
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing and event management. Understanding current strategies and tools will help you demonstrate your knowledge during interviews and show that you're proactive about staying updated.
✨Tip Number 2
Network with professionals in the industry, especially those who have experience in digital campaigns and event marketing. Attend relevant webinars or local meetups to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed in the past. Highlight your project management skills and how you've adapted strategies based on data analysis to achieve results.
✨Tip Number 4
Showcase your familiarity with tools like Salesforce and Eloqua by discussing how you've used them in previous roles. Being able to speak confidently about these platforms will set you apart as a candidate who can hit the ground running.
We think you need these skills to ace Digital Campaign Marketing Manager, ICIS (Hybrid)
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Digital Campaign Marketing Manager position. Understand the key responsibilities and requirements, and think about how your experience aligns with them.
Tailor Your CV: Customise your CV to highlight relevant experience in digital marketing, project management, and event planning. Use specific examples that demonstrate your ability to manage campaigns and deliver results, as these are crucial for this role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the industry. Mention your familiarity with tools like Salesforce or Eloqua, and how your skills can contribute to the success of ICIS's events.
Showcase Your Creativity: Since the role requires innovative use of social channels and creative problem-solving, consider including a portfolio or examples of past campaigns you've managed. This will help demonstrate your ability to think outside the box and drive engagement.
How to prepare for a job interview at LexisNexis Risk Solutions Healthcare
✨Showcase Your Project Management Skills
Be prepared to discuss specific examples of how you've successfully managed multiple campaigns and stakeholders in the past. Highlight your organisational skills and ability to prioritise tasks effectively.
✨Demonstrate Your Copywriting Expertise
Since the role requires high-quality copywriting, bring samples of your previous work or be ready to discuss your writing process. Emphasise your attention to detail and how you ensure messaging aligns with marketing strategies.
✨Familiarise Yourself with Relevant Tools
Make sure you understand how to use Salesforce, Eloqua, or similar systems. Be ready to explain how you've used these tools in your previous roles to analyse data and drive marketing decisions.
✨Embrace Adaptability and Creativity
The team values flexibility and innovative thinking. Prepare to share instances where you've adapted to change or introduced new ideas that improved campaign outcomes or event success.
