Site Content Specialist

Site Content Specialist

City of London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Levi Strauss

At a Glance

  • Tasks: Create and optimise engaging content for Levi.com across Europe.
  • Company: Join the iconic Levi Strauss & Co. and be part of a diverse team.
  • Benefits: Enjoy a hybrid work model, competitive salary, and a vibrant company culture.
  • Why this job: Make an impact by shaping digital experiences and storytelling in fashion.
  • Qualifications: Experience with CMS, strong attention to detail, and a passion for eCommerce.
  • Other info: Collaborate with creative teams and grow your career in a dynamic environment.

The predicted salary is between 36000 - 60000 £ per year.

JOB DESCRIPTION

Calling all originals: At Levi Strauss & Co., you can be yourself — and be part of something bigger. We’re a company of people who like to forge our own path and leave the world better than we found it. Who believe that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit — and your future.

About the Role

We’re looking for a Site Content Specialist to join our European eCommerce team and help accelerate growth in our Direct-to-Consumer (DTC) business. Based in our London headquarters, this role plays a pivotal part in shaping best-in-class digital experiences across Levi.com in Europe.

As a Content Specialist, you will be responsible for delivering and optimizing storytelling content across our European sites. Working closely with site merchandising, marketing, creative, and global teams, you’ll ensure our consumers experience the Levi’s® brand through inspiring, localized and commercially impactful content. You’ll report to the Head of eCommerce Trade and act as a ContentStack CMS super user, driving flawless content execution at scale.

Content Management & Execution

Own and manage content updates across the Levi.com ecosystem (homepage, landing pages, category & product listing pages), ensuring accuracy, impact and alignment with merchandising and marketing calendars.

Collaborate with the European Creative Studio to brief, upload, translate and launch content using ContentStack CMS.

Act as a CMS expert, training new team members and continuously improving content workflows.

Lead end-to-end execution of promotional campaigns, ensuring content goes live on time and to the highest standard across all markets.

Conduct regular site sweeps to identify issues, maintain accuracy and uncover opportunities for optimisation.

Partner with Site Merchandisers to align on product priorities and optimise PLPs for visibility and conversion.

Storytelling & Localization

Work closely with local marketing and cluster teams to localize content calendars and develop storytelling that resonates with different European markets.

Manage and evolve the Off the Cuff blog seasonal calendar, collaborating with Creative Studio and SEO teams to create and launch content that drives traffic and engagement.

Coordinate the delivery of content assets to partner marketing teams to ensure consistent and impactful execution across external eCom partners.

Cross-Functional Collaboration

Collaborate with email, social, site merchandising, loyalty and operations teams to deliver cohesive and flawless content experiences.

Support loyalty activations through on-site experiences, raffles, retail events and rewards programs.

Partner with global teams to implement new technical features that enhance storytelling and user experience.

Analytics & Optimization

Use consumer insights, web analytics and reporting tools to measure content performance against agreed KPIs and feed learnings into future strategies.

Produce regular content performance reports and partner with global teams on A/B testing and content experimentation roadmaps.

Work with agencies on the SEO strategy, ensuring content and copy are optimised to drive organic visibility.

About You

  • Fluent in English (written & spoken); additional European languages are a plus.
  • Experience using a Content Management System (CMS) such as ContentStack.
  • Strong attention to detail, a sharp eye for creative excellence, and a passion for storytelling.
  • Enthusiastic about fashion, culture, and eCommerce, with awareness of industry trends.
  • Experience working in an international, cross-functional environment.
  • Excellent stakeholder management, communication, and influencing skills.
  • Data-driven mindset with the ability to use insights to optimise performance.
  • Proactive, organised, and customer‑centric.
  • Bonus: Copywriting and/or basic Photoshop skills.

This is a hybrid position based in our Central London Office. You will be expected in office 3 days per week. Note, time in office can vary depending on business needs.

LOCATION

London, United Kingdom

FULL TIME/PART TIME

Full time

LS&Co. is an affirmative action and equal employment opportunity employer. We welcome and value people from diverse cultures, backgrounds, and experiences to make LS&Co. a collective success.

Current LS&Co Employees, apply via your Workday account.

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Site Content Specialist employer: Levi Strauss

At Levi Strauss & Co., we pride ourselves on fostering a vibrant and inclusive work culture where individuality is celebrated, and every voice matters. As a Site Content Specialist in our London headquarters, you will not only contribute to shaping exceptional digital experiences but also benefit from a collaborative environment that encourages professional growth and creativity. With a commitment to diversity and a focus on impactful storytelling, we offer a unique opportunity to be part of a brand that values both personal and collective success.
Levi Strauss

Contact Detail:

Levi Strauss Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Site Content Specialist

✨Tip Number 1

Get to know the company inside out! Research Levi Strauss & Co. and their values, especially around storytelling and eCommerce. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

✨Tip Number 3

Prepare for the interview by practising common questions related to content management and storytelling. Think about how your past experiences align with the role and be ready to share specific examples that highlight your skills.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Levi's and ready to make an impact.

We think you need these skills to ace Site Content Specialist

Content Management System (CMS) expertise
Content optimization
Storytelling
Localization
Cross-functional collaboration
Stakeholder management
Communication skills
Data analysis
Web analytics
SEO strategy
Attention to detail
Project management
Copywriting
Proactive mindset
Organisational skills

Some tips for your application 🫡

Be Authentic: When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to express your passion for storytelling and eCommerce in your own unique way.

Tailor Your Content: Make sure to customise your application to highlight your experience with content management systems like ContentStack. Show us how your skills align with the role of Site Content Specialist and how you can contribute to our team.

Showcase Your Collaboration Skills: Since this role involves working closely with various teams, share examples of how you've successfully collaborated in the past. We love seeing how you can bring people together to create impactful content!

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and get you into our system quickly. Plus, it shows you’re keen on joining our team!

How to prepare for a job interview at Levi Strauss

✨Know Your Content Management Systems

Make sure you brush up on your knowledge of ContentStack or any other CMS you've used. Be ready to discuss how you've managed content updates and what strategies you've implemented to ensure accuracy and impact.

✨Showcase Your Storytelling Skills

Prepare examples of how you've localised content or created compelling narratives in previous roles. Think about how you can demonstrate your passion for storytelling and how it aligns with the Levi's brand.

✨Understand the Brand and Market

Do your homework on Levi Strauss & Co. and their eCommerce strategy. Familiarise yourself with their recent campaigns and how they resonate with different European markets. This will show your enthusiasm and understanding of the role.

✨Be Data-Driven

Be ready to discuss how you've used analytics to measure content performance in the past. Prepare to talk about specific KPIs you've worked with and how you've used insights to optimise content strategies.

Site Content Specialist
Levi Strauss
Location: City of London
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