At a Glance
- Tasks: Deliver engaging training to enhance sales performance across our dealer network.
- Company: Join Chery Group UK, a leader in innovative automotive solutions.
- Benefits: Competitive salary, travel opportunities, and professional development in a dynamic industry.
- Other info: Field-based role with extensive travel and opportunities for career growth.
- Why this job: Make a real impact by shaping the future of automotive sales training.
- Qualifications: Experience in sales training within the automotive industry and strong communication skills.
The predicted salary is between 40000 - 50000 € per year.
Lepas is the latest brand to be launched by Chery Group UK, following the unprecedented success of OMODA, JAECOO and Chery. Lepas is built around a clear mission: to define elegance in the new energy era, combining sophisticated design, advanced technology, and uncompromising safety to deliver a refined and confident driving experience for UK customers. Chery Group has always focused on developing domestic and international markets. Chery has continuously deepened its globalization through the implementation of product strategy, localization strategy and talent strategy. After more than 20 years of development, Chery’s sales and services network covers more than 80 countries and regions and has won the trust of 11 million consumers worldwide.
As part of the exciting growth of LEPAS in the UK, we are seeking a Dealer Training Specialist who supports and enhances sales performance across our dealer network. This field-based role is crucial in ensuring that our sales teams are well-equipped to deliver an exceptional customer experience, maintain high CSI scores, and exceed performance expectations. You will work closely with the Regional Sales Managers to deliver high-impact training and identify evolving training needs across the network.
Key Responsibilities- Support with the design and delivery of a comprehensive new starter training suite; conduct on-site induction training for existing and newly appointed dealerships.
- Deliver both face-to-face and virtual classroom training as part of the sales accreditation pathway.
- Provide engaging and informative training during new product launch events.
- Support the creation of engaging and effective training content in collaboration with the Retailer Training Manager, including eLearning modules and classroom materials.
- Provide intensive on-site training on the sales process, customer experience, and mystery shop performance to focus sites across the UK.
- Deliver bespoke, ad-hoc training – both in person and online – to support evolving business objectives (e.g., app enrolment or process rollouts).
- Work closely with the Retailer Training Manager and Regional Sales Managers to identify underperforming or new focus retailers and develop tailored training interventions.
- Participate in special projects and training initiatives as required by the business.
- Proven experience in sales training within the automotive industry (OEM or retail side).
- Strong understanding of automotive retail operations, including sales processes and customer satisfaction metrics.
- Excellent communication and presentation skills, with the ability to engage with a variety of learning styles.
- Ability to travel extensively across the UK (field-based role, approx. 3-4 days per week on the road).
- Comfortable working independently and collaboratively as part of a wider training and field team.
- Confident using digital learning platforms and content creation tools (e.g., LMS, Articulate, MS Office).
Dealer Training Specialist in London employer: LEPAS UK
At Chery Group UK, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture. As a Dealer Training Specialist, you will benefit from extensive professional development opportunities, working alongside passionate colleagues dedicated to redefining the automotive experience. With our commitment to innovation and excellence, you'll play a vital role in shaping the future of the automotive industry while enjoying the flexibility of a field-based role across the UK.
StudySmarter Expert Advice🤫
We think this is how you could land Dealer Training Specialist in London
✨Tip Number 1
Network like a pro! Reach out to people in the automotive industry, especially those connected to Chery Group. Attend events, join online forums, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a presentation that highlights your training experience and successes in sales. When you get the chance to chat with hiring managers, use this as a visual aid to demonstrate how you can elevate their dealer training programs.
✨Tip Number 3
Be proactive! If you see a job opening for a Dealer Training Specialist on our website, don’t just apply—follow up! Send a quick email to express your enthusiasm and mention how your background aligns with their mission of delivering exceptional customer experiences.
✨Tip Number 4
Stay updated on industry trends! Keep an eye on the latest developments in the automotive sector, especially around new energy vehicles. This knowledge will not only help you in interviews but also show that you’re genuinely interested in contributing to Chery Group’s growth.
We think you need these skills to ace Dealer Training Specialist in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Dealer Training Specialist role. Highlight your experience in sales training within the automotive industry and any relevant skills that match the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the role and how your background aligns with our mission at Lepas. Be sure to mention any specific training experiences that relate to our needs.
Showcase Your Communication Skills:Since this role involves training and engaging with various learning styles, make sure your application reflects your excellent communication skills. Whether it's through your CV or cover letter, let us see how you can connect with others effectively.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the Lepas team!
How to prepare for a job interview at LEPAS UK
✨Know Your Stuff
Make sure you brush up on your knowledge of the automotive industry, especially sales training. Understand the latest trends and technologies in the sector, as well as Chery Group's mission and values. This will show that you're genuinely interested and prepared.
✨Showcase Your Training Skills
Prepare to discuss your previous experience in sales training. Have specific examples ready that demonstrate how you've successfully delivered training sessions, created engaging content, or improved sales performance. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Engage with Your Interviewers
During the interview, don’t just answer questions—engage with your interviewers. Ask insightful questions about their training processes and how they measure success. This shows that you’re not only interested in the role but also keen to contribute to their goals.
✨Be Ready to Adapt
Since this role involves tailoring training to different dealerships, be prepared to discuss how you would adapt your training style to meet various needs. Highlight your flexibility and creativity in developing training materials for diverse learning styles.
