Commercial Marketing Specialist - Retention
Commercial Marketing Specialist - Retention

Commercial Marketing Specialist - Retention

North East Full-Time 30000 - 42000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Join us as a Commercial Marketing Specialist to optimise marketing communications and drive customer engagement.
  • Company: LeoVegas Group is a leading innovator in the igaming industry with a vibrant team of over 2000.
  • Benefits: Enjoy hybrid working, generous leave, healthcare coverage, and a wellbeing allowance.
  • Why this job: Be part of a dynamic team that values creativity and collaboration in a fast-paced environment.
  • Qualifications: Ideal candidates have experience in CRM or commercial marketing, preferably in gaming or e-commerce.
  • Other info: Embrace our culture of empowerment and innovation while enjoying fun team events and perks.

The predicted salary is between 30000 - 42000 ÂŁ per year.

Commercial Marketing Specialist – Retention

Join to apply for the Commercial Marketing Specialist – Retention role at LeoVegas Group

Commercial Marketing Specialist – Retention

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Join to apply for the Commercial Marketing Specialist – Retention role at LeoVegas Group

About The Role

We’re looking for a performance-driven and commercially aware Commercial Marketing Specialist to help deliver and optimise our weekly marketing communications across key UK brands and verticals.

Description

Position at LeoVegas Group

About The Role

We’re looking for a performance-driven and commercially aware Commercial Marketing Specialist to help deliver and optimise our weekly marketing communications across key UK brands and verticals.

Reporting to the Commercial Marketing Manager – Retention, you’ll support the execution of data-led retention campaigns that align with commercial objectives and customer behaviour. You’ll work closely with CRM Delivery, Analytics, Product, and Brand teams to ensure campaigns are effectively briefed, targeted, and continuously improved to maximise customer value, engagement, and profitability.

This is a hands-on role suited to someone who enjoys working with data, campaign planning, and collaborating with cross-functional teams in a fast-paced environment.

YOU WILL BE RESPONSIBLE FOR:

  • Supporting the delivery of the week-by-week marketing communications plan, ensuring timely execution across Sports and Casino verticals.
  • Preparing campaign briefs aligned to commercial goals and customer segmentation strategies.
  • Collaborating with CRM Delivery to ensure accurate and timely launch of campaigns.
  • Monitoring campaign performance and working with Analytics to report on impact against KPIs such as NGR, ARPU, and Active Days.
  • Using customer data and insights to refine targeting and messaging strategies.
  • Maintaining the campaign planner inline with Casino & Sports Marketing, while proactively adapting plans based on performance, trading activity, and customer trends.
  • Assisting in test-and-learn initiatives to drive campaign effectiveness and commercial returns.
  • Working closely with other marketing teams to ensure promotional alignment and relevant targeting.
  • Documenting campaign learnings and sharing key insights with relevant stakeholders.

OUR SUCCESSFUL CANDIDATE WILL HAVE THE FOLLOWING:

  • Experience in CRM, or commercial marketing, ideally in gaming, fintech, or e-commerce
  • Knowledge and interest of online sportsbook and gaming products.
  • Familiarity with CRM and marketing automation tools (e.g. Symplify, Braze, Optimove, etc.).
  • Familiarity of executing strategies within a fast-moving, high growth environment
  • Strong attention to detail and a methodical approach to campaign execution.
  • Confidence working with data and using insight to inform decisions.
  • A proactive and collaborative mindset with a focus on continuous improvement.
  • Ability to thrive in a fast-paced, performance-focused environment.
  • Excellent communication skills and the ability to work cross-functionally.

Who We Are

At the core of LeoVegas Group is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 2000 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 19 offices worldwide.

Benefits

  • Hybrid working – 3 days per week at the office, with flexibility for 2 days at home
  • Workation – Take your job on an adventure with our Workation benefit for up to 4 weeks per year (T&Cs apply).
  • Plenty of time to recharge – 28 days of paid leave, plus all public and bank holidays in England.
  • Invest in your future – We match pension contributions up to 6%.
  • Comprehensive healthcare – BUPA coverage, including pre-existing conditions, plus a cashback plan for dental, optical, and other treatments.
  • Wellbeing allowance – ÂŁ250 annual allowance for you to invest in your health and wellbeing (T&Cs apply).
  • A great workplace experience – Talented colleagues, free onsite parking, complimentary snacks and drinks, Monday breakfasts, and Friday lunches.
  • A social culture you’ll love – Regular opportunities to attend sporting events throughout the year, plus a quarterly team budget for even more fun.
  • Support for growing families – Up to 6 months of full pay for maternity leave.
  • Stay active & save money – Cycle-to-work scheme and gym discounts.
  • And there’s more… We’ll share even more perks related to your role when you chat with our Talent Acquisition team!

JOIN US!

In our pride, we empower our teammates to find their roar and run with their wildest ideas. We don’t wait for things to happen; we pounce and make it happen!

Would you be a good fit for the Leo Pride – give us a roar!

Seniority level

  • Seniority level

    Entry level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Sales and Business Development

  • Industries

    Gambling Facilities and Casinos

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Commercial Marketing Specialist - Retention employer: LeoVegas Group

At LeoVegas Group, we pride ourselves on fostering a vibrant and innovative work culture that empowers our employees to thrive. With hybrid working options, generous leave policies, and a strong focus on personal development, we offer a supportive environment where you can grow your career while enjoying a balanced lifestyle. Join us in Jarrow, where you'll collaborate with talented colleagues and have access to unique benefits like our Workation programme and wellbeing allowance, making it an exciting place to build your future.
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Contact Detail:

LeoVegas Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Commercial Marketing Specialist - Retention

✨Tip Number 1

Familiarise yourself with the latest trends in CRM and retention marketing, especially within the gaming and fintech sectors. This knowledge will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.

✨Tip Number 2

Network with professionals in the gaming industry, particularly those who work in marketing roles. Attend relevant events or join online forums to connect with potential colleagues and gain insights into the company culture at LeoVegas Group.

✨Tip Number 3

Brush up on your data analysis skills, as this role heavily relies on interpreting customer data to inform marketing strategies. Consider taking a short course or using online resources to enhance your ability to work with analytics tools.

✨Tip Number 4

Prepare to discuss specific examples of past marketing campaigns you've worked on, focusing on your role in planning, execution, and analysis. Highlight how your contributions led to measurable results, as this will demonstrate your hands-on experience and value to the team.

We think you need these skills to ace Commercial Marketing Specialist - Retention

CRM Experience
Commercial Marketing Knowledge
Data Analysis Skills
Campaign Planning
Attention to Detail
Collaboration Skills
Performance Monitoring
Customer Segmentation Strategies
Marketing Automation Tools Familiarity
Proactive Mindset
Excellent Communication Skills
Adaptability in Fast-Paced Environments
Insight-Driven Decision Making
Test-and-Learn Methodologies

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in CRM and commercial marketing, especially within gaming or e-commerce. Use keywords from the job description to demonstrate your fit for the role.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for data-driven marketing and your understanding of customer behaviour. Mention specific examples of past campaigns you've worked on and how they align with the responsibilities outlined in the job description.

Showcase Your Analytical Skills: In your application, emphasise your ability to work with data and analytics. Provide examples of how you've used insights to inform marketing strategies and improve campaign performance in previous roles.

Highlight Collaboration Experience: Since the role involves working closely with cross-functional teams, include examples of successful collaborations in your application. This could be projects where you partnered with different departments to achieve common goals.

How to prepare for a job interview at LeoVegas Group

✨Know Your Data

As a Commercial Marketing Specialist, you'll be working with data to inform your decisions. Brush up on your analytical skills and be prepared to discuss how you've used data in past campaigns to drive results.

✨Understand the Brand

Familiarise yourself with LeoVegas Group and its key UK brands. Show that you understand their market positioning and how your role can contribute to their retention strategies.

✨Prepare Campaign Examples

Be ready to share specific examples of successful marketing campaigns you've worked on. Highlight your role in planning, execution, and analysis, especially in fast-paced environments.

✨Ask Insightful Questions

Prepare thoughtful questions about the company's marketing strategies and team dynamics. This shows your genuine interest in the role and helps you assess if it's the right fit for you.

Commercial Marketing Specialist - Retention
LeoVegas Group
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  • Commercial Marketing Specialist - Retention

    North East
    Full-Time
    30000 - 42000 ÂŁ / year (est.)

    Application deadline: 2027-08-20

  • L

    LeoVegas Group

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