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- Tasks: Lead global marketing strategies for an exciting e-bike brand and manage creative projects.
- Company: Join Leon Cycle, a fast-growing e-bike company with a global presence.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Why this job: Be part of a sustainable movement and shape the future of e-bikes worldwide.
- Qualifications: Experience in marketing within retail or consumer goods, especially in global settings.
- Other info: Work in a vibrant team and enjoy a culture of innovation and collaboration.
The predicted salary is between 36000 - 60000 £ per year.
Leon Cycle is an e-bike business that was established in Germany in 2014 and has since developed business operations in over 10 countries across Europe, North America and APAC. Leon Cycle offers a range of e-bike models from mountain bikes, folding e-bikes, trekking e-bikes and step thru e-bikes. Our range of products are sold via both our own online website as well as E-Commerce platforms and via our dealers and our own retail stores worldwide. With strong growth and expansions in place, we are now seeking a Global Brand Manager to join us based in London.
The role of our Global Brand Manager will include but not be limited to:
- Responsible for global marketing team for all marketing and branding strategies for Leon Cycle and its brands (NCM, ET).
- Support as global marketing team consisting of brand marketing, digital, social, retail marketing, product marketing, marcom and copywriting.
- Partnering with the design team to confirm creative artworks and designs aligning with global brand image and brand vision.
- Work with marketing agencies and vendors and project manage their deliverables including but not limited to photoshoots, films, events, PR and exhibitions.
- Set up yearly marketing calendar and list of campaigns/events/roadshows and cycle shows, and project manage all marketing activities together with different country's marketing specialist.
- Ad-hoc duties as and when needed relating to marketing and branding.
Qualifications:
- Previous experience in marketing for a retail / consumer goods / sporting goods business with multiple entities and business operations spanning EU, APAC and North America.
- Experience in supporting marketing teams and spearheading global branding and marketing initiatives.
- Experience in managing marketing for commercial businesses both with online and digital / E-Commerce operations as well as brick.
UK-Global Brand Manager employer: LEON CYCLE
Contact Detail:
LEON CYCLE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK-Global Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the e-bike industry or related fields on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your previous marketing campaigns and branding strategies. This is your chance to shine and demonstrate how you can elevate Leon Cycle's brand.
✨Tip Number 3
Prepare for interviews by researching Leon Cycle’s products and their market presence. Be ready to discuss how your experience aligns with their global marketing goals and how you can contribute to their growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Leon Cycle team.
We think you need these skills to ace UK-Global Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Global Brand Manager role. Highlight your experience in marketing for retail or consumer goods, especially if you've worked with multiple entities across different regions. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about e-bikes and how your skills can help us grow Leon Cycle's brand globally. Keep it engaging and relevant to the job description.
Showcase Your Projects: If you've managed marketing campaigns or projects before, don’t hold back! Share specific examples of your work, especially those that involved collaboration with design teams or managing agencies. We love seeing real-world results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Leon Cycle!
How to prepare for a job interview at LEON CYCLE
✨Know Your Brand Inside Out
Before the interview, dive deep into Leon Cycle's brand values, product range, and market presence. Familiarise yourself with their e-bike models and understand what sets them apart in the industry. This knowledge will help you demonstrate your passion for the brand and show how you can contribute to its growth.
✨Showcase Your Marketing Expertise
Prepare specific examples from your previous roles that highlight your experience in global marketing strategies. Be ready to discuss successful campaigns you've led, particularly those involving digital and E-Commerce platforms. This will illustrate your ability to manage diverse marketing initiatives effectively.
✨Collaborative Spirit is Key
Leon Cycle values teamwork, so be prepared to discuss how you've successfully collaborated with design teams, marketing agencies, and other stakeholders. Share instances where your project management skills helped align creative visions with brand objectives, showcasing your ability to work well in a team environment.
✨Plan for the Future
Think about how you would approach setting up a yearly marketing calendar for Leon Cycle. Bring ideas for potential campaigns or events that could elevate the brand's presence globally. This forward-thinking approach will demonstrate your strategic mindset and readiness to take on the Global Brand Manager role.
