At a Glance
- Tasks: Engage with communities, manage social media, and create meaningful interactions for iconic brands.
- Company: Join Leo Burnett UK, a leading creative agency known for its vibrant culture.
- Benefits: Enjoy a friendly work environment, creative freedom, and opportunities for growth.
- Other info: Collaborate with creative teams and stay ahead of trends in a fast-paced industry.
- Why this job: Be the voice of brands and connect with diverse communities in a dynamic role.
- Qualifications: Strong writing skills, community management experience, and a passion for social media.
The predicted salary is between 29700 - 36300 £ per year.
We believe in the power of populist creativity to help brands grow and have done so for some of the world’s most iconic brands including McDonald’s & Kellogg’s. We also believe in the power of a strong culture that puts people and creativity at the heart of everything we do. Our guiding principles are simple: be open, be generous, be curious.
We pride ourselves on a genuinely friendly and informal style where everyone’s invited. The happiest people and most exciting places are also the most creative in our industry, and Leo Burnett has both of these, alongside a real passion for great ideas. Together, this makes it an outstanding agency for people to ply their craft. Leo Burnett London has won a lot of awards – we regularly sit at the top of the tables for creative awards both in the UK and globally. We are a truly integrated creative agency and strongly believe that a great idea can live anywhere.
We’re looking for a highly motivated, organised and creative Social Media and Community Manager to be the voice, ears and brain between our brands and their communities. This role is deeply rooted in understanding the people and fandoms where our brands can thrive. From managing comments and DMs with care and personality, to proactively engaging with creators, partners and cultural communities beyond our own channels, you’ll help grow and sustain vibrant, engaged communities where our brands feel relevant, human and present.
Responsibilities:
- Manage comments and DMs across our own channels with the right tone of voice and sense of brand. Build meaningful interactions, not just replies.
- Join and spark conversations beyond our owned channels with partners, creators, cultural accounts and relevant audiences to build brand presence in wider communities.
- Capture what’s happening across social - audience sentiment, cultural moments, competitor activity - and feed insights back into reporting, creative and strategy.
- Keep a close eye on platform trends, community behaviour and emerging features to identify opportunities for engagement and reactive content.
- Partner with insights and strategy teams to report on performance, learnings and opportunities for growth.
- Manage day-to-day content calendars across platforms, ensuring timely posting and alignment with brand goals.
- Write clear, concise and engaging copy tailored to each platform and audience.
- Work collaboratively with creative, strategy and account teams to ensure consistency across content, tone and visual identity.
What Skills We’re After:
- Community-first mindset: You understand that community management is more than moderation. It’s about building credibility and connection in culture.
- Strong ability to write compelling, brand-right copy that feels native to each platform.
- Skilled at balancing community interactions, scheduling, and spotting relevant moments in real-time.
- Deep understanding of platform cultures, trends, and audience dynamics. You’re naturally online and part of the conversation.
- Comfortable working cross-functionally with creatives, strategists and client teams to bring ideas to life.
- You’re plugged into what’s happening culturally and know how to translate that into meaningful brand action.
Community Manager employer: Leo UK
At Leo UK, we pride ourselves on being an excellent employer by fostering a vibrant and inclusive workplace culture that values diversity and collaboration. Our London team thrives in a dynamic environment where employees are encouraged to grow through meaningful projects and strong support for professional development. With a focus on impactful grassroots football partnerships, we offer competitive benefits and a unique opportunity to make a difference in the community.
StudySmarter Expert Advice🤫
We think this is how you could land Community Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Leo UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Leo UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Leo UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Leo UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Community Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Leo UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Leo UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Leo UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Leo UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Leo UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Leo UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
