Influencer Manager

Influencer Manager

Full-Time 35000 - 45000 £ / year (est.) Home office (partial)
Leo Burnett

At a Glance

  • Tasks: Lead exciting influencer campaigns from concept to execution for top global brands.
  • Company: Join Leo Burnett, a creative powerhouse with a focus on culture and collaboration.
  • Benefits: Enjoy perks like private medical cover, reflection days, and a supportive work environment.
  • Other info: Embrace a diverse and inclusive workplace that values every voice.
  • Why this job: Make your mark in the influencer space and shape culturally relevant content.
  • Qualifications: Experience in influencer campaigns and strong organisational skills are essential.

The predicted salary is between 35000 - 45000 £ per year.

We are hiring an Influencer Manager to help shape culturally relevant, creatively strong influencer work for some of the world's most recognisable brands. This role sits at the heart of our social and creator offering, owning campaigns from idea to execution and bringing creative ambition to life through creators. You'll work closely with creatives, strategists, and senior influencer leads to deliver work that feels native, authentic and impactful. If you care about craft, culture and collaboration, this is a chance to make your mark.

Responsibilities

  • Own the end-to-end delivery of influencer campaigns, from brief to live, ensuring high standards throughout.
  • Identify and recommend creators who align with campaign goals, balancing reach, relevance and creative fit.
  • Build trusted relationships with creators and agents, supporting smooth collaboration and clear communication.
  • Lead influencer outreach, availability checks, briefing materials and day‑to‑day coordination.
  • Track performance and engagement, working with analytics partners to capture learnings and improve future work.
  • Manage contracts, paperwork and documentation with accuracy and care.
  • Oversee budgets, POs and invoice tracking to keep campaigns running smoothly and transparently.

Qualifications

  • Experience delivering influencer or social campaigns, with ownership across multiple workstreams.
  • Strong organization and attention to detail, with the ability to manage priorities effectively.
  • Clear, confident communication with creators, agents and internal teams.
  • Good creative judgement and an understanding of what works on social platforms.
  • A collaborative mindset and comfort working across creative, social and strategy teams.
  • Interest in performance metrics and using insights to inform better outcomes.
  • Curiosity about culture, creators and emerging platform trends, with a willingness to keep learning.

Benefits

Leo Burnett offers a wide range of benefits to support our employees. Highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You'll also have access to a range of additional initiatives.

Equality and Inclusion

At Leo Burnett, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs – for example, related to disability, neurodivergence, or a health condition – please let us know. We'll work with you to ensure the process works for you. Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change – building a culture where everyone feels seen, respected, and genuinely included.

Influencer Manager employer: Leo Burnett

At Leo Burnett in London, we pride ourselves on being an excellent employer that fosters a collaborative and innovative work culture. Our team enjoys a wealth of growth opportunities, with access to industry-leading training and mentorship, allowing you to thrive in your role as an Influencer Campaign Architect. With a focus on culturally relevant campaigns for recognisable brands, you'll be part of a dynamic environment that values creativity and data-driven insights, making every project meaningful and rewarding.

Leo Burnett

Contact Details:

Leo Burnett Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Influencer Manager

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Leo Burnett and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Leo Burnett are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Leo Burnett on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Leo Burnett. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Influencer Manager

Campaign Management
Influencer Outreach
Relationship Building
Communication Skills
Organisational Skills
Attention to Detail
Creative Judgement

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Leo Burnett. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Leo Burnett:Show us that you’ve done your homework! In your application, briefly mention what you admire about Leo Burnett’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Leo Burnett

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Leo Burnett will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Leo Burnett, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.