At a Glance
- Tasks: Lead the strategy and performance of Lenovo Pro's SMB business across Europe.
- Company: Join a global leader in technology with a focus on innovation.
- Benefits: Enjoy competitive pay, private medical, and discounts on Lenovo products.
- Other info: Flexible work-life balance and excellent career development opportunities.
- Why this job: Drive growth and make an impact in a dynamic eCommerce environment.
- Qualifications: 5-10 years in eCommerce or digital marketing with strong analytical skills.
The predicted salary is between 50000 - 70000 £ per year.
The SMB Segment Lead is responsible for defining and driving the end-to-end strategy and performance of the Lenovo Pro (SMB) business across Europe-Meta eCommerce’s markets. The role owns revenue growth, customer lifecycle management, and program development, ensuring alignment across marketing, digital, sales, and global teams to deliver sustainable business growth.
- Define and lead the Europe-Meta SMB (Lenovo Pro) strategy and roadmap
- Own the evolution of the SMB program, including value proposition, benefits, and customer experience
- Ensure consistent execution across markets and alignment with global SMB strategy
- Drive SMB revenue growth, customer acquisition, and retention across Europe-Meta
- Own annual and quarterly planning cycles (e.g. STAMP) and track delivery against targets
- Analyse performance data and identify key growth drivers and optimisation opportunities
Customer Lifecycle Management
- Define and execute the SMB marketing roadmap across channels
- Drive audience targeting, campaign performance, and value proposition messaging
- Align campaign activity with digital experience and conversion goals
- Launch and scale initiatives such as reseller programmes, payment solutions, and loyalty/rewards
- Lead collaboration across Digital, Tele-sales, Marketing, Sales, UX, and operations teams
Qualifications
- Proven experience in eCommerce, digital marketing, or programme leadership (5‑10 years of experience)
- Strong analytical and data-driven decision-making skills
- Experience managing cross-functional, multi-market programmes
- Strong stakeholder management and communication skills
Benefits
- Holiday purchase
- Private medical
- Income protection
- Positive work life balance
- Learning and development
- Life insurance
- Lenovo and Motorola products discounts
- Cycle to work
- MyGymDiscounts
- Mortgage advice and support
- Referral bonus
- Electric car salary sacrifice scheme
- Free onsite parking
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.
