Regional Retail Manager

Regional Retail Manager - Health & Fitness

We are working with a leading leisure and fitness operator to find a Regional Retail Manager to provide strategic, commercial, and operational support to the retail and front of house departments across 80 leisure centres in the East of England. An ideal base location will be around Derby/The East Midlands. You will be responsible for £1.5m in income across a range of 30 core product lines - goggles, swimwear, swim caps, towels, a wide range of fitness and training gear, fitness products including mats and resistance bands, water bottles and headphones. You will be working with a dedicated retail space within each large leisure centre with multiple sports and fitness activities taking place.

The role is typically Monday-Friday with just 1 weekend working in 4, 1-2 days/week working from home with 3-4 days week visiting sites and concentrating on the highest turnover operations, mobilising new contracts and those centres that are missing targets as well as attending regional meetings and meeting suppliers. It is likely you will spend 4-5 days per month staying overnight in a Premier Inn or similar accommodation.

Key Responsibilities

• Lead and embed a high-quality, consistent retail experience across each centre.
• Led planogram development with suppliers to optimise product placement and maximise sales.
• Set and manage each centre against daily, weekly and monthly targets.
• Drive regional retail strategy, including procurement, supplier management, merchandising, and stock control.
• Identify and promote linked purchase opportunities and identify new products.
• Develop and implement a structured 12-month retail and promotional plans
• Focus on optimising stock management across the range and minimising stock loss.
• Use customer feedback, data, and performance metrics to improve service delivery and commercial outcomes.
• Oversee digital customer platforms, identifying opportunities to enhance the customer journey and service efficiency.
• Manage regional budgets, payroll, and cost controls to ensure strong commercial returns and KPI delivery.

We are keen to hear from candidates who have significant experience in regional retail management :

• Skilled in visual merchandising, creating attractive and engaging retail environments that enhance the customer experience and drive sales.
• Experienced in product placement and space planning, maximising retail space to improve product visibility and commercial performance.
• Strong knowledge of stock replenishment and inventory control, maintaining high levels of product availability while minimising stock loss and waste.
• Experienced in planning and executing promotional campaigns, delivering impactful in-store activity that increases customer engagement and sales.
• Experienced in the implementation of point-of-sale materials, ensuring promotional messaging is clear, consistent, and commercially effective.
• Have a proven ability to design and maintain high-quality retail displays that reflect brand standards and encourage customer purchases.
• Experience in sports retail would be beneficial.

In addition to a basic salary of £40,000, there is the opportunity earn £6500/month for hitting targets, there is a car allowance of £340/month, free gym membership, 28 days holiday per annum.