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- Tasks: Lead marketing efforts and create engaging content for visitor attractions.
- Company: Join an ambitious operator of museums and cultural venues in Hampshire.
- Benefits: Enjoy remote work options, generous leave, and discounts on leisure activities.
- Why this job: Be part of a fun, inclusive team making a positive community impact.
- Qualifications: Experience in marketing, content strategy, and team leadership required.
- Other info: Opportunity for personal growth and development in a supportive environment.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a Group Marketing and Content Manager for an entrepreneurial, ambitious visitor attractions operator who operate museums, arts, cultural and entertainment venues throughout Hampshire.
Reporting into the Commercial Director, this newly created role will be responsible for raising the profile and reach of the brand through content creation whilst leading the marketing team to drive footfall and revenue into their venues. 70% of the role will be content and brand development and 30% team leadership so this is a hands-on post.
We would love to hear from you if you have:
- Experience in coaching and developing small marketing teams.
- Experience in content strategy and brand marketing.
- Experience in developing and executing multi-channel marketing campaigns.
- Track record of driving digital engagement and organic search growth through content marketing.
- Experience of effective use of content management systems and digital communications platforms including multiple social media channels.
- Experience in digital marketing, PPC, SEO and tools.
- Strong copywriting, storytelling, and editorial skills.
- Internal and external stakeholder management experience.
- Ideally some knowledge of ticketing platforms and audience development strategies.
- Your own vehicle and able to work in Winchester up to three days per week.
Benefits include:
- Opportunity to develop and evolve the role further.
- Ongoing mentoring and development to support with future advancement.
- Working for a large, supportive, inclusive, fun organisation with a genuine purpose to enrich the lives of the communities they serve.
- 5% employee/7.5% employer pension.
- 25 days annual leave plus bank holidays.
- Life assurance 3x annual salary.
- Health cash plan.
- Discounts on retail, leisure, going out and holidays.
- Generous occupational maternity, paternity, adoption and sick pay.
- Working a 37-hour week.
For more information, please click apply and we will be in touch promptly if you have the right level of experience.
Group Marketing and Content Manager employer: Leisure People Recruitment
Contact Detail:
Leisure People Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Group Marketing and Content Manager
✨Tip Number 1
Familiarise yourself with the visitor attractions sector in Hampshire. Understanding the local market and its unique challenges will help you demonstrate your knowledge during interviews and show how you can contribute to the brand's growth.
✨Tip Number 2
Showcase your experience in leading marketing teams by preparing examples of successful projects you've managed. Be ready to discuss how you coached team members and the impact it had on campaign outcomes.
✨Tip Number 3
Highlight your expertise in content strategy and digital marketing by discussing specific campaigns that drove engagement. Use metrics to illustrate your success in increasing footfall and revenue through effective content creation.
✨Tip Number 4
Prepare to discuss your familiarity with content management systems and social media platforms. Being able to articulate how you've used these tools to enhance brand visibility will set you apart from other candidates.
We think you need these skills to ace Group Marketing and Content Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in content strategy, brand marketing, and team leadership. Use specific examples that demonstrate your success in driving digital engagement and executing multi-channel marketing campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for visitor attractions and how your skills align with the role. Mention your experience with content management systems and digital communications platforms, as well as your ability to coach and develop marketing teams.
Showcase Your Copywriting Skills: Since strong copywriting and storytelling are essential for this role, consider including a brief writing sample or links to previous work that showcases your editorial skills and ability to engage audiences through content.
Highlight Stakeholder Management Experience: Emphasise any experience you have in managing internal and external stakeholders. This could include examples of successful collaborations or projects where you effectively communicated with various parties to achieve common goals.
How to prepare for a job interview at Leisure People Recruitment
✨Showcase Your Content Strategy Skills
Prepare to discuss your experience in developing and executing content strategies. Bring examples of successful campaigns you've led, focusing on how they increased engagement and footfall.
✨Demonstrate Leadership Experience
Since this role involves team leadership, be ready to share specific instances where you've coached or developed a marketing team. Highlight your approach to fostering collaboration and creativity.
✨Familiarise Yourself with the Brand
Research the visitor attractions operator and their venues. Understand their brand values and target audience so you can discuss how your skills align with their goals during the interview.
✨Prepare for Digital Marketing Questions
Expect questions about your experience with digital marketing tools, PPC, SEO, and content management systems. Be prepared to discuss how you've used these tools to drive organic growth and engagement.
