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For Companies At a Glance
- Tasks: Lead marketing strategies and campaigns for the Personal Injury department.
- Company: Join Leigh Day, a leading law firm known for its commitment to social justice.
- Benefits: Enjoy flexible working options and a supportive team environment.
- Why this job: Make a real impact while developing your marketing skills in a dynamic setting.
- Qualifications: Experience in marketing management and a passion for strategic planning required.
- Other info: This is a 12-month fixed-term contract with opportunities for growth.
The predicted salary is between 36000 - 60000 £ per year.
Overall purpose of the role:
- Act as a Business Partner with the Personal Injury department, owning the strategic marketing planning process, identifying marketing objectives, proposing campaigns and tactics to deliver against them and overseeing their implementation.
- Be an ambassador for the Marketing function within Leigh Day, with partners and fee earners.
Main duties and responsibilities:
Marketing strategy:- Review market data to identify marketing opportunities.
- Develop and agree a marketing plan and budget with associated tactics, campaigns, and measures.
- Deliver campaigns in conformance with the agreed plan and budgets.
- Ensure alignment with departmental and firmwide objectives.
- Report on performance ensuring campaigns are meeting KPIs and make suggestions for improvement.
- Line manage one or more individuals.
- Allocate relevant shared resources for work, delegating effectively.
- Together with other members of the Marketing Department, contribute to the development of departmental processes to improve marketing effectiveness.
- Manage and develop relationships with internal stakeholders.
- Manage external agencies where appropriate.
- Be the custodian of all external communications.
Marketing Manager, 12-month FTC employer: Leigh Day
Contact Detail:
Leigh Day Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager, 12-month FTC
✨Tip Number 1
Familiarise yourself with the Personal Injury sector and current market trends. Understanding the specific challenges and opportunities in this field will help you demonstrate your strategic thinking during discussions.
✨Tip Number 2
Network with professionals in the marketing and legal sectors. Attend relevant events or webinars to connect with potential colleagues and gain insights into effective marketing strategies within law firms.
✨Tip Number 3
Prepare to discuss your experience in managing marketing campaigns and budgets. Be ready to share specific examples of how you've successfully aligned marketing objectives with business goals in previous roles.
✨Tip Number 4
Showcase your leadership skills by discussing your experience in managing teams and collaborating with stakeholders. Highlight how you've effectively delegated tasks and improved processes in past positions.
We think you need these skills to ace Marketing Manager, 12-month FTC
Some tips for your application 🫡
Understand the Role: Read the job description carefully to grasp the key responsibilities and requirements. Tailor your application to highlight your experience in strategic marketing planning and campaign management, as these are crucial for the Marketing Manager position.
Showcase Relevant Experience: In your CV and cover letter, emphasise your previous roles that involved managing marketing strategies, working with stakeholders, and delivering successful campaigns. Use specific examples to demonstrate your achievements and how they align with the role's objectives.
Highlight Leadership Skills: Since the role involves line management, make sure to mention any experience you have in leading teams or managing individuals. Discuss your approach to delegation and resource allocation, as well as how you've contributed to team development.
Quantify Your Success: When discussing your past marketing campaigns, include metrics and KPIs to illustrate your success. This could be in terms of increased engagement, lead generation, or revenue growth. Numbers can make a strong impact and show your ability to meet performance targets.
How to prepare for a job interview at Leigh Day
✨Understand the Role
Make sure you thoroughly understand the responsibilities of a Marketing Manager, especially in relation to the Personal Injury department. Familiarise yourself with strategic marketing planning and how it aligns with business objectives.
✨Showcase Your Experience
Prepare to discuss your previous experience in developing marketing strategies and managing campaigns. Be ready to provide specific examples of how you've met KPIs and improved campaign performance in past roles.
✨Demonstrate Leadership Skills
Since the role involves line management, be prepared to talk about your leadership style. Share examples of how you've effectively managed teams and delegated tasks to achieve marketing goals.
✨Engage with Stakeholders
Highlight your ability to build relationships with internal stakeholders and external agencies. Discuss how you’ve successfully collaborated with different departments to enhance marketing effectiveness.
