Sponsorship & Event Sales Executive in Leicester

Sponsorship & Event Sales Executive in Leicester

Leicester Full-Time 28800 - 42000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Generate new sponsorship opportunities and drive event sales for exciting events.
  • Company: Join the dynamic team at Leicestershire County Cricket Club.
  • Benefits: Full-time role with competitive salary and professional development opportunities.
  • Why this job: Be part of a vibrant environment and make impactful connections in the sports industry.
  • Qualifications: Strong communication skills and a passion for sales are essential.
  • Other info: Opportunity to attend events and network while contributing to club success.

The predicted salary is between 28800 - 42000 £ per year.

Hours: 35 hours per week – Monday to Friday. Evening and occasional weekend work may be required to suit business needs.

Responsible to: Head of Commercial

Job Purpose: The Sponsorship & Event Sales Executive will be responsible for generating new sponsorship opportunities, managing existing partner relationships, driving event sales, proactively selling event and hospitality space on non-matchdays and delivering value to sponsors through innovative activation strategies. This role requires a proactive, results-driven individual with strong communication and negotiation skills.

Main Duties and Responsibilities:

  • Identify and approach potential sponsors across various sectors.
  • Develop tailored sponsorship proposals and presentations.
  • Negotiate and close sponsorship deals in line with Club objectives.
  • Maintain strong relationships with existing sponsors, ensuring contractual obligations are met.
  • Collaborate with marketing and events teams to deliver sponsor activations.
  • Monitor and report on sponsorship performance.
  • Identify and approach potential businesses to sell hospitality and room hire.
  • Develop and implement a sales strategy to drive non-matchday sales through conferencing and events.
  • Meet and exceed sales targets as set by the Head of Commercial.
  • Attend networking events and represent the Club professionally.
  • Accurately report on all sponsorship sales in line with your set KPI’s.
  • Attend events at the ground to ensure smooth running of delivery.
  • Maintain accurate records of sponsorship activity and pipeline.

Other duties:

  • To establish effective working relationships with external bodies as necessary.
  • To contribute to the overall ethos, work and aims of Leicestershire County Cricket Club.
  • Actively demonstrate commitment to own continuous professional development (CPD) and increase knowledge and adoption of ‘best practice’.

Seniority level: Entry level

Employment type: Full-time

Job function: Sales and Business Development

Sponsorship & Event Sales Executive in Leicester employer: Leicestershire County Cricket Club

Leicestershire County Cricket Club is an exceptional employer that fosters a vibrant and inclusive work culture, where creativity and innovation are encouraged. As a Sponsorship & Event Sales Executive, you will benefit from comprehensive professional development opportunities, a supportive team environment, and the chance to engage with a diverse range of sponsors and events, all while being part of a prestigious sporting institution in the heart of Leicestershire.
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Contact Detail:

Leicestershire County Cricket Club Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sponsorship & Event Sales Executive in Leicester

✨Tip Number 1

Get out there and network! Attend industry events, trade shows, or local meet-ups where potential sponsors might be hanging out. It's all about making those connections face-to-face and showing off your personality.

✨Tip Number 2

When you’re chatting with potential sponsors, don’t just sell – listen! Understand their needs and tailor your pitch to show how your event can deliver real value for them. It’s all about building that relationship.

✨Tip Number 3

Follow up after meetings or events. A quick email or message can keep you on their radar and show that you’re genuinely interested in working together. Plus, it’s a great way to remind them of the awesome ideas you discussed!

✨Tip Number 4

Don’t forget to leverage our website! Apply through StudySmarter to get access to exclusive resources and tips that can help you stand out in your job search. We’re here to support you every step of the way!

We think you need these skills to ace Sponsorship & Event Sales Executive in Leicester

Communication Skills
Negotiation Skills
Sales Strategy Development
Relationship Management
Proposal Development
Event Sales
Sponsorship Activation
Networking
Performance Monitoring
Target Achievement
Record Keeping
Collaboration
Proactivity
Results-Driven Mindset

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Sponsorship & Event Sales Executive role. Highlight your relevant experience in sales, sponsorship, and event management to show us you’re the perfect fit!

Show Off Your Communication Skills: Since strong communication is key for this role, don’t shy away from showcasing your skills. Use clear, concise language in your application and provide examples of how you've successfully negotiated deals or built relationships.

Be Results-Driven: We love a proactive attitude! Include specific achievements or targets you've met in previous roles. This will help us see your results-driven mindset and how you can contribute to our goals.

Apply Through Our Website: To make sure your application gets to us directly, apply through our website. It’s the best way to ensure we see your application and can consider you for the role!

How to prepare for a job interview at Leicestershire County Cricket Club

✨Know Your Sponsorship Landscape

Before the interview, do your homework on the current sponsorship trends in sports and events. Familiarise yourself with potential sponsors relevant to the club and think about how you could approach them. This shows initiative and a genuine interest in the role.

✨Tailor Your Proposals

Be ready to discuss how you would develop tailored sponsorship proposals. Think of examples from your past experiences where you successfully created customised solutions for clients. This will demonstrate your creativity and understanding of the role's requirements.

✨Showcase Your Communication Skills

Since strong communication is key for this position, prepare to showcase your negotiation skills. You might be asked to role-play a negotiation scenario, so practice articulating your thoughts clearly and confidently. Remember, it’s all about building relationships!

✨Prepare Questions for Them

Interviews are a two-way street! Prepare insightful questions about the club's current sponsorship strategies and future goals. This not only shows your enthusiasm but also helps you gauge if the role aligns with your career aspirations.

Sponsorship & Event Sales Executive in Leicester
Leicestershire County Cricket Club
Location: Leicester

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