At a Glance
- Tasks: Lead LEGO Education sales across Europe, managing a team and driving market growth.
- Company: Join LEGO Education, a leader in hands-on learning and STEAM education.
- Benefits: Enjoy family care leave, life insurance, wellbeing resources, colleague discounts, and a bonus scheme.
- Why this job: Be part of a mission to inspire creativity and make a positive impact on education.
- Qualifications: Extensive leadership experience, digital skills, and a passion for STEAM education are essential.
- Other info: Hybrid work policy with travel required once a month; apply early as positions may close quickly.
The predicted salary is between 43200 - 72000 £ per year.
Head of Europe Sales, LEGO Education
Head of Europe Sales, LEGO Education
Join the LEGO Education International (LEI) team to bring our customer value proposition to life across Europe.
This is a great leadership opportunity to manage the LEGO Education business in Europe and lead a team of 9 (direct and indirect leadership), ensuring we unlock our full potential and reach more students and classrooms.
Core responsibilities
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Market and Team Leadership: Set the vision and performance mandate for the region; embody LEGO values and drive impact of our business across Europe. Grow Germany as priority #1, while succeeding in EU funded tenders across our leading markets of Italy and Spain and Eastern Europe.
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Manage our partner network: Grow, challenge and adapt the base where required.
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Advocacy: Be a compelling and energizing advocate for Hands on Learning in market, with educators and decision makers, including government relations in priority markets.
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Market Analysis and Expansion: Conduct market analysis to identify new opportunities for growth and expansion within the European market. Analyze and maximize the opportunity we have in baseline sales as well as large-scale tender programs.
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Strategic Planning and Execution: Develop and implement strategic plans to expand and optimize the reseller network across Europe, ensuring alignment with LEGO Education’s overall business goals.
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Sales Performance Management: Coach and performance manage Account team; Monitor and analyze sales performance data from resellers, setting targets and metrics, and driving initiatives to deliver sales growth and meet revenue goals.
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Marketing and Promotion: Collaborate with the marketing team to develop and implement marketing campaigns and promotional activities that support resellers in increasing brand awareness and driving sales.
Do you have what it takes?
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Extensive account/market and people leadership experience. Experience of online sales is essential.
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Passion for channel management, business execution and STEAM education.
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Ability to show and model critical thinking; be choiceful in growing our business with the partners. Strong and proven strategic foresight that leads to results.
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Curiosity and humility – a passion for learning, improving, and building stronger capabilities in yourself and those around you.
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Proficient digital skills and fluency with data and CRM and the confidence to act on the data.
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Strong attention to detail with excellent and professional verbal communication and writing skills (proficiency in English is essential).
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Proven people leadership capabilities, team-oriented and can work with teams globally, with ability to also show indirect management and development with team members.
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Ability to travel (1 week in 4).
Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you’re interested in this role we encourage you to apply as soon as possible.
What’s in it for you?
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Family Care Leave: We offer enhanced paid leave options for those important times.
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Insurances: All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
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Wellbeing: We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
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Colleague Discount: We know you’ll love to build, so from day 1 you will qualify for our generous colleague discount.
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Bonus: We do our best work to succeed together. When goals are reached and if eligible, you’ll be rewarded through our bonus scheme.
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Workplace: When you join the team you’ll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.
Thank you for sharing our global commitment to Children’s Rights.
Join the LEGO team today.
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Head of Europe Sales, LEGO Education employer: Lego
Contact Detail:
Lego Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Europe Sales, LEGO Education
✨Tip Number 1
Familiarize yourself with LEGO Education's core values and mission. Understanding how they align with your own leadership style will help you articulate your vision for the role and demonstrate your commitment to their goals during the interview.
✨Tip Number 2
Research the current trends in STEAM education across Europe, especially in Germany, Italy, and Spain. Being able to discuss these insights will show your strategic foresight and ability to identify growth opportunities in the market.
✨Tip Number 3
Network with professionals in the education sector, particularly those involved in channel management and sales. Building relationships can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 4
Prepare to discuss your experience with data analysis and CRM tools. Highlight specific examples of how you've used data to drive sales performance and make informed decisions, as this is crucial for the role.
We think you need these skills to ace Head of Europe Sales, LEGO Education
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Head of Europe Sales position. Understand the core responsibilities and required skills, especially focusing on leadership experience, market analysis, and strategic planning.
Highlight Relevant Experience: In your application, emphasize your extensive account and people leadership experience. Provide specific examples of how you've successfully managed teams and driven sales growth in previous roles, particularly in online sales and STEAM education.
Showcase Your Strategic Thinking: Demonstrate your ability to think critically and strategically. Include examples of how you've developed and implemented successful business strategies in the past, especially in relation to market expansion and partner management.
Communicate Clearly: Ensure that your written communication is professional and clear. Pay attention to detail in your CV and cover letter, showcasing your excellent verbal and writing skills. Make sure to proofread for any errors before submitting your application.
How to prepare for a job interview at Lego
✨Show Your Leadership Skills
As a Head of Europe Sales, you'll need to demonstrate your leadership capabilities. Prepare examples of how you've successfully led teams in the past, especially in sales or educational contexts. Highlight your ability to inspire and motivate others.
✨Understand the Market
Familiarize yourself with the European education market, particularly in Germany, Italy, and Spain. Be ready to discuss current trends, challenges, and opportunities in these regions. This will show your strategic foresight and market analysis skills.
✨Emphasize Your Passion for Education
LEGO Education values hands-on learning and STEAM education. Share your passion for these areas and how you have advocated for them in previous roles. This will resonate well with the company's mission and values.
✨Prepare for Data-Driven Discussions
Since the role requires proficiency with data and CRM systems, be prepared to discuss how you've used data to drive sales performance and make strategic decisions. Bring examples of metrics you've tracked and how they influenced your actions.