SEO & GEO Lead β€” Global Growth & Localization

SEO & GEO Lead β€” Global Growth & Localization

Full-Time 63000 - 77000 Β£ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead SEO strategies to boost LEGO.com's global visibility and traffic.
  • Company: Join the iconic LEGO Group, a leader in creativity and innovation.
  • Benefits: Enjoy competitive pay, flexible work options, and opportunities for growth.
  • Other info: Be part of a dynamic team driving global growth and localization.
  • Why this job: Make a real impact on a beloved brand while working with diverse teams.
  • Qualifications: Proven SEO experience and strong analytical skills required.

The predicted salary is between 63000 - 77000 Β£ per year.

LEGO Group is seeking an experienced SEO & GEO Manager to elevate LEGO. com's organic visibility and traffic worldwide.

You will own and execute SEO strategies, work closely with product, content, PR, social, and affiliates, and drive localization across APAC, EMEA, and AMS markets.

In this role you will analyze performance with tools like Adobe Analytics, Google Search Console, Ahrefs and SEMrush, forecast impact, and report on campaigns and projects.

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SEO & GEO Lead β€” Global Growth & Localization employer: Lego Group

The LEGO Group is an exceptional employer, offering a dynamic and inclusive work culture that prioritises creativity and collaboration. As a leader in global retail development, you will benefit from robust professional growth opportunities, a supportive environment for innovation, and a commitment to employee wellbeing, including enhanced family care leave and generous colleague discounts. With a hybrid working policy and a focus on equal employment opportunities, this role not only allows you to drive impactful change but also to thrive in a workplace that values diversity and personal development.

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Contact Details:

Lego Group Recruitment Team

We think you need these skills to ace SEO & GEO Lead β€” Global Growth & Localization

SEO Strategy
GEO Management
Organic Visibility Enhancement
Traffic Analysis
Adobe Analytics
Google Search Console
Ahrefs