At a Glance
- Tasks: Lead marketing strategies to boost ticket sales and audience engagement across UK theatres.
- Company: Dynamic theatre organisation focused on innovation and collaboration.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Exciting role with potential for career advancement in the arts sector.
- Why this job: Join a vibrant team and shape the future of theatre marketing.
- Qualifications: Experience in marketing, digital tools, and strong relationship-building skills.
The predicted salary is between 40500 - 49500 £ per year.
The Role The Theatre Marketing Manager is responsible for driving marketing excellence, digital capability and commercial performance across the UK theatre portfolio.
Working closely with venue teams, senior operational leaders, promoters and producers, the role ensures a consistent and effective approach to marketing that maximises ticket sales, audience growth, on-site revenue and the successful delivery of new products and investments.
The role also acts as a centre of expertise for theatre marketing, developing best practice, strengthening stakeholder relationships and supporting the performance of venues across the network.
The Responsibilities Lead marketing best practice across the theatre portfolio , establishing consistent standards, tools and processes, while coaching and supporting venue marketing teams to improve capability and performance.
Drive digital marketing excellence , enhancing the use of social media, CRM, paid media, SEO/SEM, websites and reporting frameworks to improve audience engagement, campaign effectiveness and return on investment.
Optimise ticket sales performance , monitoring sales and marketing data, identifying underperforming shows, developing targeted sales-driving activity and aligning closely with ticketing partners and strategy teams.
Build and manage strong relationships with promoters, producers and touring companies , ensuring collaborative campaign planning and maximising the effectiveness of joint marketing investment.
Support revenue growth and new product launches , developing marketing strategies that increase on-site spend, promote hospitality and premium offerings, and ensure successful introduction of new investments and experiences.
Provide strategic stakeholder management and insight , partnering with operational leadership and senior marketing colleagues to align priorities, share performance reporting and drive continuous improvement across the theatre estate.
What we're looking for Experience
Theatre Marketing Manager - London employer: Legends Global
Legends Global is an exceptional employer that prioritises operational excellence and employee development within the vibrant hospitality sector of London. With a strong focus on fostering a high-performance culture, employees benefit from generous annual leave, life assurance, and a robust pension scheme, all while working in a dynamic environment that encourages growth and innovation.
