At a Glance
- Tasks: Lead international event sales and build key relationships to drive revenue growth.
- Company: Join Olympia Events, a leader in the event industry with a commitment to diversity.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional development.
- Other info: Thriving team culture focused on equality, diversity, and inclusion.
- Why this job: Make an impact by securing high-value events and shaping the future of the ICC.
- Qualifications: Proven sales experience in high-value events and strong communication skills.
The predicted salary is between 60000 - 80000 £ per year.
Reporting directly to the Head of Sales – International Convention Centre, you will be responsible for securing event sales that align with Olympia's launch plan and strategic goals. You will possess a deep understanding of market trends and competitive landscapes to cultivate key relationships and drive revenue growth.
Responsibilities
- Execute sales strategies with the Head of Sales to elevate awareness and support business objectives.
- Contribute to planning and delivering the ICC's launch phase.
- Build and nurture key corporate, consumer, and international market relationships.
- Represent the organisation professionally at trade shows and industry events.
- Develop strong networks across event agencies, corporates, and associations.
- Maintain and grow business from new and lapsed clients to drive repeat sales.
- Create high quality sales collateral including brochures, presentations, and pitch materials.
- Manage event enquiries promptly and professionally.
- Negotiate effectively and close deals to secure business.
- Maximise event sales and ensure sell out across ICC spaces in line with growth targets.
Qualifications
- Extensive experience delivering high‑value events and driving sales performance.
- Consistently exceeds revenue targets through effective sales strategies.
- Strong understanding of event industry trends and the competitive marketplace.
- Skilled at managing complex internal and external stakeholder relationships.
- Exceptional written and verbal communication, producing clear and persuasive sales messaging.
- Strategic thinker with a proven ability to develop and execute business‑aligned plans.
- Thrives under pressure and in fast‑paced environments.
- Highly professional, discreet, and trusted to handle confidential information.
- Confident public speaker capable of engaging diverse audiences.
- Quickly analyses situations and provides effective advice and guidance.
Olympia Events is committed to Equality, Diversity and Inclusion and expects all its people to have a positive commitment to EDI by treating others fairly, not committing any form of discrimination, victimisation or harassment, and promoting positive working relationships amongst employees and stakeholders.
Strategic International Event Sales Leader in City of Westminster employer: Legends Global
Olympia Events is an exceptional employer that fosters a dynamic and inclusive work culture, where creativity and collaboration thrive. As a Strategic International Event Sales Leader, you will benefit from extensive professional development opportunities while working in a vibrant environment that values diversity and innovation. With a commitment to employee growth and a focus on achieving strategic goals, Olympia provides a rewarding platform for those looking to make a significant impact in the events industry.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic International Event Sales Leader in City of Westminster
✨Network Like a Pro
Get out there and mingle! Attend industry events, trade shows, and networking meet-ups. Building relationships with key players in the event industry can open doors to opportunities that aren’t advertised.
✨Showcase Your Expertise
Create a killer portfolio that highlights your past successes in event sales. Use it as a conversation starter when meeting potential clients or employers. We want to see how you’ve driven revenue growth and secured high-value events!
✨Be Ready to Pitch
When you get the chance, be prepared to pitch yourself! Whether it’s a casual chat or a formal meeting, have your elevator pitch ready to go. Make sure it reflects your understanding of market trends and your strategic thinking skills.
✨Apply Through Our Website
Don’t forget to check out our website for job openings! Applying directly through us not only shows your interest but also gives you a better chance to stand out. We’re excited to see what you bring to the table!
We think you need these skills to ace Strategic International Event Sales Leader in City of Westminster
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who will be reading your application. Tailor your language and examples to resonate with the values and goals of Olympia Events. Show us that you get what we’re about!
Showcase Your Experience:Make sure to highlight your extensive experience in delivering high-value events and driving sales performance. Use specific examples that demonstrate how you've exceeded revenue targets and built strong relationships in the past.
Craft Clear Messaging:Your written application should reflect exceptional communication skills. Keep your messaging clear and persuasive, just like you would in a sales pitch. We want to see your ability to create compelling content that engages and informs.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows us you’re keen on joining the team at Olympia Events!
How to prepare for a job interview at Legends Global
✨Know Your Market Inside Out
Before the interview, dive deep into the latest trends in the event industry and understand the competitive landscape. This knowledge will not only impress your interviewers but also help you articulate how you can drive revenue growth for Olympia.
✨Showcase Your Sales Success
Prepare specific examples of how you've exceeded revenue targets in previous roles. Be ready to discuss the sales strategies you implemented and the results achieved. This will demonstrate your capability to contribute to Olympia's business objectives.
✨Build Relationships on the Spot
During the interview, focus on your ability to cultivate key relationships. Share stories about how you've successfully built networks with event agencies, corporates, and associations. This will highlight your interpersonal skills and strategic thinking.
✨Communicate Clearly and Confidently
Practice your verbal communication skills to ensure you can present your ideas clearly and persuasively. Remember, as a confident public speaker, you should engage your interviewers just as you would a diverse audience at an event.
