SEO Specialist

SEO Specialist

Full-Time 36000 - 60000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Create and execute SEO strategies to drive organic growth in a dynamic industry.
  • Company: Join Legend, a leading company in iGaming and sports betting with a collaborative culture.
  • Benefits: Enjoy flexible work-life balance, competitive salary, annual bonuses, and paid leave during festive season.
  • Why this job: Be part of an innovative team making a real impact in the online gaming world.
  • Qualifications: Proven SEO experience and knowledge of industry-standard tools like SEMrush and Google Search Console.
  • Other info: Engaging development opportunities and exciting global events to connect with colleagues.

The predicted salary is between 36000 - 60000 ÂŁ per year.

Join to apply for the SEO Specialist role at Legend.

We’re Legend. The team quietly building #1 products that make noise in the most competitive comparison markets in the world. iGaming. Sports Betting. Personal Finance.

We exist to build better experiences. From amplified career paths to supercharged online journeys — for our people and our users, we deliver magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide.

The Role

Legend is hiring an SEO Specialist, reporting directly to our Head of SEO.

As an SEO Specialist, you’ll be at the forefront of driving organic growth in a competitive and dynamic industry. Dive into exciting challenges, craft strategies tailored to the unique nuances of various regions’ audiences, and collaborate with a team of SEO experts to deliver impactful results in the ever-evolving world of online gaming.

Your Impact

  • Create and execute SEO strategies for EN-focused assets
  • Own your assets’ SEO performance and monitor, audit and directly optimise to improve their organic performance
  • Find and create new opportunities by analysing market and industry developments, competitors and user behaviour
  • Set ambitious outcome‑focused SEO goals and create seasonal initiatives for your products and report progress to stakeholders
  • Lead SEO discovery, provide expert recommendations and perform final quality assurance for all new page launches
  • Work closely with content, marketing, product development and tech teams to align SEO strategies with broader business objectives

What You’ll Bring

  • Proven SEO experience in English speaking markets such as the US and UK
  • In‑depth knowledge of industry‑standard SEO tools such as SEMrush, Ahrefs, Screaming Frog and Google Search Console
  • Excellent organisational, time management and communication skills, with proficiency in both written and spoken communication
  • Ability to collaborate effectively with cross‑functional teams, including content, marketing and technical teams
  • Strong analytical and problem‑solving skills, including formulating and testing SEO hypotheses, analysing data to assess performance and a strong understanding of SERP analysis and competitive intelligence
  • Able to think independently and use self‑initiative

The Interview Process

  • 1st: Initial Chat with Talent Partner (30 mins via Zoom)
  • 2nd: Interview with our team, Senior SEO Specialist and SEO Manager (1 hour video via Zoom)
  • 3rd: Task Interview – you will be given 5 days to complete the task before presenting in back to our team, Head of SEO and General Manager of Gaming (1 hour video via Zoom)

Why Legend?

  • Super smart colleagues to work alongside and learn from.
  • Engaging development opportunities at all levels.
  • Tailored flexibility for your work‑life balance.
  • Annual discretionary bonus to reward your efforts.
  • Paid annual leave PLUS a well‑deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year’s, allowing you to enjoy downtime without dipping into your annual allowance.
  • Long‑term incentive plan so we can all share in the growth and success of Legend.
  • Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!

Legend is an Equal Opportunity Employer. We believe different perspectives help us grow and achieve more. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team at talent@l1.com, and we’ll do all we can to support you.

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SEO Specialist employer: Legend

At Legend, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters collaboration and innovation. As an SEO Specialist, you'll benefit from engaging development opportunities, tailored flexibility for work-life balance, and the chance to work alongside some of the brightest minds in the industry. With exciting global events and a long-term incentive plan, we ensure that our employees are not only rewarded for their efforts but also feel valued as part of our growing family.
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Contact Detail:

Legend Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land SEO Specialist

✨Tip Number 1

Get to know the company inside out! Research Legend's products and their unique approach in the iGaming and sports betting sectors. This will help you tailor your conversations during interviews and show that you're genuinely interested in what they do.

✨Tip Number 2

Practice makes perfect! Prepare for the interview by simulating the task you'll be given. Brush up on your SEO skills and be ready to showcase your analytical prowess. The more confident you are, the better you'll perform!

✨Tip Number 3

Network like a pro! Connect with current or former employees on LinkedIn to gain insights about the company culture and the team dynamics. This can give you an edge in understanding how to position yourself as the ideal candidate.

✨Tip Number 4

Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows that you're serious about joining the Legend team and ready to contribute to their mission of building better experiences.

We think you need these skills to ace SEO Specialist

SEO Strategy Development
SEO Performance Monitoring
Market Analysis
Competitor Analysis
User Behaviour Analysis
SEMrush
Ahrefs
Screaming Frog
Google Search Console
Organisational Skills
Time Management
Communication Skills
Cross-Functional Collaboration
Analytical Skills
Problem-Solving Skills

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the SEO Specialist role. Highlight your relevant experience in English-speaking markets and showcase your knowledge of industry-standard SEO tools. We want to see how you can bring your unique skills to our team!

Show Off Your SEO Skills: In your application, don’t just list your skills—demonstrate them! Share specific examples of successful SEO strategies you've implemented and the results they achieved. This will help us understand your impact and how you can contribute to our growth.

Be Clear and Concise: When writing your application, keep it clear and to the point. Use straightforward language and avoid jargon unless it's relevant to the role. We appreciate a well-structured application that makes it easy for us to see your qualifications at a glance.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining the Legend team!

How to prepare for a job interview at Legend

✨Know Your SEO Tools

Familiarise yourself with industry-standard SEO tools like SEMrush, Ahrefs, and Google Search Console. Be ready to discuss how you've used these tools in your previous roles to drive organic growth and optimise performance.

✨Understand the Market

Research the iGaming and sports betting industries, especially focusing on English-speaking markets like the US and UK. Show that you understand the unique challenges and opportunities in these sectors during your interview.

✨Prepare for Collaboration

Since you'll be working closely with content, marketing, and tech teams, think of examples where you've successfully collaborated across departments. Highlight your communication skills and how they helped achieve common goals.

✨Set Ambitious Goals

Be prepared to discuss how you set and measure ambitious SEO goals. Think of specific examples where you’ve created seasonal initiatives or strategies that led to significant improvements in organic performance.

SEO Specialist
Legend
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  • SEO Specialist

    Full-Time
    36000 - 60000 ÂŁ / year (est.)

    Application deadline: 2027-11-03

  • L

    Legend

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