SEO Specialist

SEO Specialist

City of London Full-Time 28800 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create and execute innovative SEO strategies to drive organic growth in iGaming.
  • Company: Join Legend, a leading company in the competitive iGaming market.
  • Benefits: Flexible work-life balance, annual bonuses, and exciting global events.
  • Why this job: Make a real impact in a fast-paced environment with smart colleagues.
  • Qualifications: Proven SEO experience and knowledge of industry-standard tools.
  • Other info: Diverse perspectives are valued; apply even if you don't meet every qualification.

The predicted salary is between 28800 - 48000 £ per year.

About Legend

We’re Legend. The team quietly building #1 products that make noise in the most competitive comparison markets in the world. iGaming. Sports Betting. Personal Finance.

We exist to build better experiences. From amplified career paths to supercharged online journeys — for our people and our users, we deliver magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide.

If you’re looking for a company with momentum and the opportunity to progress at pace, Legend has it.

Unlock the Legend in you.

The Role

Legend is hiring an SEO Specialist, reporting directly to our Head of SEO.

Are you passionate about SEO and ready to make your mark in the fast-paced world of iGaming?

As an SEO Specialist, you’ll be at the forefront of driving organic growth in a competitive and dynamic industry. Dive into exciting challenges, craft strategies tailored to the unique nuances of various regions’ audiences, and collaborate with a team of SEO experts to deliver impactful results in the ever-evolving world of online gaming. If you thrive on innovation, love a challenge, and want to be part of a high-energy environment where your skills make a real impact, this is the role for you!

In this role, we value diverse perspectives and encourage you to apply even if you don\\\’t meet every qualification listed.

Your Impact

  • Create and execute SEO strategies for EN-focused assets
  • Own your assets’ SEO performance and monitor, audit, and directly optimise to improve their organic performance
  • Find and create new opportunities by analysing market and industry developments, competitors, and user behaviour
  • Set ambitious outcome-focused SEO goals and create seasonal initiatives for your products and report progress to stakeholders
  • Lead SEO discovery, provide expert recommendations, and perform final quality assurance for all new page launches
  • Work closely with content, marketing, product development, and tech teams to align SEO strategies with broader business objectives

What You\’ll Bring

  • Proven SEO experience in English speaking markets such as the US and UK
  • In-depth knowledge of industry-standard SEO tools such as SEMrush, Ahrefs, Screaming Frog, and Google Search Console
  • Excellent organisational, time management, and communication skills, with proficiency in both written and spoken communication
  • Ability to collaborate effectively with cross-functional teams, including content, marketing, and technical teams
  • Strong analytical and problem-solving skills, including formulating and testing SEO hypotheses, analysing data to assess performance, and a strong understanding of SERP analysis and competitive intelligence
  • Able to think independently and use self-initiative

The Interview Process

  • 1st: Initial Chat with Talent Partner (30 mins via Zoom)
  • 2nd: Interview with our team, Senior SEO Specialist and SEO Manager (1 hour video via Zoom)
  • 3rd: Task Interview – you will be given 5 days to complete the task before presenting in back to our team, Head of SEO and General Manager of Gaming (1 hour video via Zoom)

Why Legend?

  • Super smart colleagues to work alongside and learn from.
  • Engaging development opportunities at all levels.
  • Tailored flexibility for your work-life balance.
  • Annual discretionary bonus to reward your efforts.
  • Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year\\\’s, allowing you to enjoy downtime without dipping into your annual allowance.
  • Long term incentive plan so we can all share in the growth and success of Legend.
  • Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!

Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country specific benefits please reach out to your talent partner.

Legend is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team- which includes individuals with different backgrounds, abilities, identities and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team on talent@l1.com, and we\\\’ll do all we can to support you.

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SEO Specialist employer: Legend

At Legend, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters innovation and collaboration. As an SEO Specialist, you'll benefit from engaging development opportunities, tailored flexibility for work-life balance, and the chance to work alongside some of the brightest minds in the industry. With our commitment to diversity and inclusion, along with exciting global events and a long-term incentive plan, you'll find a rewarding environment where your contributions truly matter.
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Contact Detail:

Legend Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land SEO Specialist

✨Tip Number 1

Get to know the company inside out! Research Legend's products and values, and think about how your SEO skills can contribute to their mission. This will help you stand out during interviews and show that you're genuinely interested.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

✨Tip Number 3

Prepare for those interviews by practising common SEO questions and scenarios. Think about your past experiences and how they relate to the role at Legend. The more prepared you are, the more confident you'll feel!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Legend team!

We think you need these skills to ace SEO Specialist

SEO Strategy Development
SEO Performance Monitoring
Market Analysis
Competitor Analysis
User Behaviour Analysis
SEMrush
Ahrefs
Screaming Frog
Google Search Console
Organisational Skills
Time Management
Communication Skills
Cross-Functional Collaboration
Analytical Skills
Problem-Solving Skills

Some tips for your application 🫡

Show Your Passion for SEO: When writing your application, let your enthusiasm for SEO shine through! Share specific examples of how you've tackled SEO challenges in the past and what excites you about the industry. We want to see that you're not just qualified, but genuinely passionate about making an impact.

Tailor Your Application: Make sure to customise your application to reflect the job description. Highlight your experience with SEO tools like SEMrush and Ahrefs, and mention any relevant projects you've worked on. This shows us that you understand what we're looking for and that you're a great fit for the role.

Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon unless it's necessary. We appreciate well-structured applications that are easy to read, so make sure your skills and experiences stand out without overwhelming us with too much information.

Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Legend and what we stand for!

How to prepare for a job interview at Legend

✨Know Your SEO Tools

Familiarise yourself with industry-standard SEO tools like SEMrush, Ahrefs, and Google Search Console. Be ready to discuss how you've used these tools in past roles to drive organic growth and improve performance.

✨Showcase Your Analytical Skills

Prepare to demonstrate your analytical prowess by discussing specific examples where you've formulated and tested SEO hypotheses. Highlight how you’ve analysed data to assess performance and made recommendations based on SERP analysis.

✨Understand the iGaming Landscape

Research the iGaming and sports betting industries to understand their unique challenges and opportunities. Be prepared to share insights on how you would tailor SEO strategies to different regional audiences.

✨Collaborate and Communicate

Since this role involves working closely with cross-functional teams, think of examples that showcase your collaboration skills. Be ready to discuss how you’ve effectively communicated SEO strategies to non-technical stakeholders in the past.

SEO Specialist
Legend
Location: City of London
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  • SEO Specialist

    City of London
    Full-Time
    28800 - 48000 £ / year (est.)
  • L

    Legend

    50-100
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