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- Tasks: Lead a team of SEO specialists to drive organic growth in competitive markets.
- Company: Join Legend, a dynamic company revolutionising iGaming and finance with innovative products.
- Benefits: Enjoy flexible work-life balance, annual bonuses, and extra time off during the festive season.
- Why this job: Make a real impact in a fast-paced environment while developing your leadership skills.
- Qualifications: Experience in growing affiliate sites and leading high-performing SEO teams is essential.
- Other info: Diverse and inclusive workplace committed to supporting all applicants.
The predicted salary is between 36000 - 60000 £ per year.
We’re Legend. The team quietly building #1 products that make noise in the most competitive comparison markets in the world: iGaming, Sports Betting, and Personal Finance.
We exist to build better experiences. From amplified career paths to supercharged online journeys — for our people and our users, we deliver magic rooted in method. With over 500 Legends and counting, we’re helping companies turbocharge their brand growth in over 18 countries worldwide.
If you’re looking for a company with momentum and the opportunity to progress at pace, Legend has it.
Unlock the Legend in you.
The Role
Legend is hiring a Senior SEO Manager, reporting directly to our Head of SEO.
Are you ready to lead, inspire, and make your mark on the future of iGaming affiliation? This is your chance to take on a pivotal role in driving the growth of our non-NA assets and transforming them into full star brands by the end of 2025. As Senior SEO Manager, you’ll be accountable for leading a team of specialists, establishing Ways of Working and Best Practices, and setting and executing the SEO strategy to deliver significant organic growth.
You’ll also serve as a strategic advisor to the leadership team, providing SEO insights that guide key decisions in critical markets such as the DACH region, the UK, and other key English-speaking markets. At the same time, you’ll direct your team in executing impactful SEO initiatives that elevate the performance of our sites and achieve ambitious growth targets.
If you’re results-driven, passionate about SEO, and eager to lead a team in a fast-paced and innovative environment, we’d love to hear from you—even if you don’t meet every qualification listed.
Your Impact:
- Lead and manage a team of 4-5 SEO specialists, focusing on key markets including DACH, LATAM, the UK, and other English-speaking regions.
- Train and mentor your team in both technical SEO skills and career progression, fostering a culture of growth and development.
- Support your team in executing and reporting on SEO strategies that drive significant, sustainable traffic growth.
- Collaborate with the Head of SEO to establish SEO best practices and create a long-term portfolio-wide strategy in partnership with Content and Product teams.
- Provide hands-on guidance on complex SEO projects like site migrations, redesigns, redirects, and acquisitions.
- Drive continuous improvement and innovation within your team to ensure SEO performance aligns with business goals and market needs.
What You\’ll Bring:
- Proven experience successfully growing affiliate sites, ideally in Gaming or a similarly competitive niche like finance, health, or sports.
- Proven experience leading and developing a high-performing SEO team, with the ability to upskill team members in both technical and soft skills.
- Strong strategic thinker, capable of creating long-term SEO strategies that drive sustainable organic growth.
- Deep understanding of SEO’s role in a publishing environment, with experience setting efficient ways of working and collaborating with content teams.
- Excellent performance management skills, ensuring your team is empowered to achieve goals while fostering a culture of continuous improvement.
- A positive, transformational leadership style that inspires excitement about SEO, the products, and team success.
The Interview Process:
- 1st: Initial Chat with Talent Partner (30 mins via Zoom)
- 2nd: Interview with our team, Senior SEO Specialist and SEO Specialist (Hiring Manager) (1 hour video via Zoom)
- 3rd: Interview with our Senior People Partner (1 hour video via Zoom)
- 4th: Take home task – you will be given 5 days to complete the task and present it back to the team, Head of Business Unit and Senior Gaming Specialist (1 hour video via Zoom)
Why Legend?
- Super smart colleagues to work alongside and learn from.
- Tailored flexibility for your work-life balance.
- Annual discretionary bonus to reward your efforts.
- Paid annual leave PLUS a well-deserved break to recharge your batteries during the festive season! Our offices are closed between Christmas and New Year\’s, allowing you to enjoy downtime without dipping into your annual allowance.
- Long-term incentive plan so we can all share in the growth and success of Legend.
- Exciting global Legend events, where we unite in person to ignite our shared passion and unveil the exciting strategies for the year ahead!
Unlock your full potential by joining the Legend team. To support you on this journey, we provide an extensive array of benefits and perks, as outlined in our global offerings above. For country-specific benefits please reach out to your talent partner.
Legend is an Equal Opportunity Employer, but that’s just the start. We believe different perspectives help us grow and achieve more. That’s why we’re dedicated to hiring and developing the most talented and diverse team- which includes individuals with different backgrounds, abilities, identities, and experiences. If you require any reasonable adjustments throughout your application process, please speak to your Talent Partner or contact the team at , and we\’ll do all we can to support you.
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Senior SEO Manager employer: Legend Corp
Contact Detail:
Legend Corp Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior SEO Manager
✨Tip Number 1
Familiarise yourself with the latest trends and updates in SEO, especially within the iGaming and finance sectors. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in a competitive field.
✨Tip Number 2
Prepare to discuss specific examples of how you've successfully led SEO teams in the past. Highlight your experience in mentoring team members and driving significant organic growth, as this aligns closely with what Legend is looking for.
✨Tip Number 3
Research Legend's current SEO strategies and performance in key markets like DACH and the UK. Being able to speak knowledgeably about their existing initiatives and suggesting potential improvements can set you apart from other candidates.
✨Tip Number 4
During your interviews, focus on showcasing your strategic thinking abilities. Discuss how you would approach creating long-term SEO strategies that align with business goals, as this is a crucial aspect of the Senior SEO Manager role.
We think you need these skills to ace Senior SEO Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Senior SEO Manager position. Tailor your application to highlight relevant experiences that align with the job description.
Craft a Compelling CV: Your CV should clearly showcase your experience in SEO, particularly in competitive niches like iGaming or finance. Include specific achievements, such as successful projects or growth metrics, to demonstrate your impact.
Write a Tailored Cover Letter: In your cover letter, express your passion for SEO and leadership. Mention how your skills can contribute to Legend's goals, especially in driving organic growth and mentoring a team. Be sure to connect your past experiences to the specific challenges mentioned in the job description.
Prepare for Interviews: Anticipate questions related to your SEO strategies and team management. Prepare examples of how you've led teams and executed successful SEO initiatives. Familiarise yourself with Legend's market focus and be ready to discuss how you can help them achieve their ambitious growth targets.
How to prepare for a job interview at Legend Corp
✨Showcase Your SEO Expertise
Be prepared to discuss your previous experience in growing affiliate sites, particularly in competitive niches like iGaming or finance. Highlight specific strategies you've implemented and the results achieved to demonstrate your capability.
✨Demonstrate Leadership Skills
As a Senior SEO Manager, you'll be leading a team. Share examples of how you've successfully managed and developed teams in the past, focusing on your mentoring approach and how you foster a culture of growth and improvement.
✨Prepare for Technical Discussions
Expect to dive into technical SEO topics during your interviews. Brush up on complex projects you've handled, such as site migrations or redesigns, and be ready to explain your thought process and the outcomes of those initiatives.
✨Align with Company Values
Research Legend's mission and values thoroughly. Be ready to articulate how your personal values align with theirs, especially regarding innovation and collaboration, as this will show your genuine interest in becoming part of their team.
