Product Marketing Manager (Index & ETF)
Product Marketing Manager (Index & ETF)

Product Marketing Manager (Index & ETF)

City of London Full-Time 36000 - 60000 Β£ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead global product marketing for Index and ETF strategies, creating impactful content.
  • Company: Join Legal & General, a leading UK financial services group with a focus on innovation.
  • Benefits: Enjoy competitive salary, performance bonuses, generous holiday, and health benefits.
  • Why this job: Make a real impact in investment marketing while collaborating with diverse teams.
  • Qualifications: Experience in product marketing within asset management, strong communication skills required.
  • Other info: Flexible working options available, fostering an inclusive and supportive culture.

The predicted salary is between 36000 - 60000 Β£ per year.

This job is brought to you by Jobs/Redefined, the UK\’s leading over-50s age inclusive jobs board.

Company Description

Legal & General (L&G) is a leading UK financial services group and major global investor.

We\’ve been safeguarding people\’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders.

We are one of the world\’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.

Our global asset management business provides our clients and partners with complex, responsible investment solutions, working internationally across public and private markets.

Job Description

Join us at L&G Asset Management, where we\’re shaping the future of investment marketing. As a Product Marketing Manager focused on Index and ETF strategies, you\’ll be part of a collaborative, forward-thinking team that values diverse perspectives and innovative ideas. This is a fantastic opportunity to lead global product marketing initiatives that make a real impact across institutional, wholesale and B2B2C channels.

What you\’ll be doing:

  • Leading global product marketing for Index and ETF capabilities across multiple client segments
  • Developing differentiated messaging and positioning for a broad range of investment strategies
  • Creating and maintaining high-quality marketing and sales enablement materials
  • Collaborating with channel marketing teams to integrate product content into broader campaigns
  • Supporting new fund launches and ongoing strategy promotion with compelling content
  • Managing stakeholder relationships across investment, distribution, product and compliance teams
  • Ensuring marketing materials meet regulatory standards and reflect best practice
  • Benchmarking competitor activity and campaign performance to inform future initiatives

Qualifications

Who we\’re looking for:

  • Proven experience in product marketing within asset management, ideally with Index and/or ETF exposure
  • Strong communication skills and the ability to craft engaging, technical content
  • Commercially minded with a track record of supporting fund launches and driving growth
  • Comfortable working in a fast-paced, matrixed environment with senior stakeholders
  • Knowledge of regulatory frameworks and advertising standards in financial services
  • A collaborative team player with excellent project management capabilities
  • Intellectual curiosity and creativity in developing marketing strategies and materials
  • Degree-level education and/or industry accreditation (e.g. IMC, CFA) preferred

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

  • The opportunity to participate in our annual, performance -related bonus plan and valuable share schemes
  • Generous pension contribution
  • Life assurance
  • Healthcare Plan (permanent employees only)
  • At least 25 days holiday, plus public holidays, 26 days after 2 years\\\’ service. There\’s also the option to buy and sell holiday
  • Competitive family leave
  • Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
  • There are the many discounts we offer – both for our own products and at a range of high street stores and online
  • In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart

Additional Information

At L&G, we believe it\’s possible to generate positive returns today while helping to build a better future for all.

If you join us, you\’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can.

It doesn\’t matter if you don\’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.

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Product Marketing Manager (Index & ETF) employer: LegalAndGeneral

Legal & General (L&G) is an exceptional employer, offering a dynamic work environment where innovation and collaboration thrive. As a Product Marketing Manager in the heart of the UK's financial services sector, you'll benefit from generous employee perks, including performance-related bonuses, a robust pension scheme, and a commitment to your professional growth through diverse career development opportunities. With a focus on inclusivity and wellbeing, L&G fosters a culture that values diverse perspectives and supports flexible working arrangements, making it an ideal place for those seeking meaningful and rewarding employment.
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Contact Detail:

LegalAndGeneral Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Product Marketing Manager (Index & ETF)

✨Tip Number 1

Network like a pro! Reach out to people in the industry, especially those at L&G. A friendly chat can open doors that applications alone can't.

✨Tip Number 2

Show off your skills in interviews! Prepare examples of how you've driven growth or launched products in the past. We want to see your impact!

✨Tip Number 3

Research L&G's recent initiatives and be ready to discuss them. This shows you're genuinely interested and can contribute to their goals.

✨Tip Number 4

Apply through our website for a smoother process. It’s the best way to ensure your application gets the attention it deserves!

We think you need these skills to ace Product Marketing Manager (Index & ETF)

Product Marketing
Index Strategies
ETF Strategies
Communication Skills
Technical Content Creation
Commercial Acumen
Project Management
Stakeholder Management
Regulatory Knowledge
Advertising Standards
Collaborative Teamwork
Intellectual Curiosity
Creativity in Marketing
Degree-level Education
Industry Accreditation (e.g. IMC, CFA)

Some tips for your application 🫑

Tailor Your CV: Make sure your CV is tailored to the Product Marketing Manager role. Highlight your experience with Index and ETF strategies, and don’t forget to showcase your strong communication skills and any relevant industry accreditations.

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about product marketing in asset management and how your background aligns with our mission at L&G. Be genuine and let your personality come through.

Showcase Your Achievements: When detailing your past roles, focus on specific achievements that demonstrate your impact. Whether it’s supporting fund launches or developing marketing materials, we want to see how you’ve driven growth and made a difference.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get to explore more about our culture and values!

How to prepare for a job interview at LegalAndGeneral

✨Know Your Product Inside Out

As a Product Marketing Manager for Index and ETF strategies, it's crucial to have a deep understanding of the products you'll be marketing. Research L&G's offerings, their unique selling points, and how they compare to competitors. This knowledge will help you answer questions confidently and demonstrate your expertise.

✨Craft Your Story

Prepare to share your journey in product marketing, especially any relevant experience with Index and ETFs. Highlight specific examples where you've successfully launched products or created impactful marketing materials. This storytelling approach will make your responses more engaging and memorable.

✨Showcase Your Collaboration Skills

Since this role involves working with various teams, be ready to discuss how you've effectively collaborated in the past. Share examples of how you've managed stakeholder relationships and integrated feedback into your marketing strategies. This will show that you're a team player who can thrive in a matrixed environment.

✨Stay Updated on Regulations

Given the importance of regulatory standards in financial services, brush up on the latest regulations affecting asset management marketing. Be prepared to discuss how you ensure compliance in your marketing materials. This will demonstrate your awareness of industry standards and your commitment to best practices.

Product Marketing Manager (Index & ETF)
LegalAndGeneral

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