Senior DC CHANNEL Marketing Executive in London

Company Description

Legal & General (L&G) is a leading UK financial services group and major global investor. We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income. Our global asset management business provides our clients and partners with complex, responsible investment solutions, working internationally across public and private markets.

Who we are

We are one of Europe’s largest asset managers and a major global investor across public and private markets. Asset Management is a critical driver of our Group strategy. The business aims to work synergistically with our Institutional Retirement and Retail divisions to benefit our clients and customers, and deliver enhanced shareholder returns. Our investment philosophy and processes are focused on creating value over the long term. We believe that incorporating financially material sustainability criteria, when relevant to our clients, can create value and drive positive change.

Job Description

We are seeking a talented and collaborative Senior DC Channel Marketing Executive to join our Marketing team in London. In this role, you will play a key part in delivering and optimising integrated marketing strategies that support our Defined Contribution (DC) channel. Working closely with a wide range of internal stakeholders, you will help bring campaigns to life, strengthen client engagement and contribute to achieving commercial objectives. We are committed to building an inclusive and diverse workplace and encourage applications from people of all backgrounds and experiences.

What you’ll be doing:

• Leading end-to-end planning and delivery of integrated DC marketing campaigns across multiple channels
• Collaborating with PR, brand, digital, content and events teams to deliver impactful marketing activity
• Translating business strategy into insight-led marketing plans aligned to commercial goals
• Developing and maintaining high-quality marketing materials including presentations, brochures and web content
• Managing client communications cycles and coordinating outputs across key stakeholders
• Monitoring campaign budgets and ensuring accurate tracking and reporting
• Analysing campaign performance and providing data-driven recommendations for optimisation
• Conducting competitor and market analysis to inform positioning and support strategic decisions

Who we’re looking for:

• Experience in asset management or financial services marketing, ideally within a DC or institutional environment
• Strong track record of campaign ownership and multi-channel delivery
• Confidence engaging and collaborating with a wide range of stakeholders
• Excellent communication and commercial writing skills
• Strong analytical mindset with the ability to interpret data and generate insights
• Proven organisational and project management skills with high attention to detail
• Understanding of digital marketing and regulatory considerations within financial services
• A proactive, collaborative approach with a genuine interest in investment market

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

• The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
• Generous pension contribution
• Life assurance
• Healthcare Plan (permanent employees only)
• At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
• Competitive family leave
• Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
• There are many discounts we offer – both for our own products and at a range of high street stores and online
• We’re creating net-zero carbon workplaces by 2030 by investing in our sustainable, modern offices across the UK, all designed to bring people together and elevate the in-person experience

Additional Information

At L&G, we believe it's possible to generate positive returns today while helping to build a better future for all. If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can. It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.