At a Glance
- Tasks: Shape engaging member communications using customer insights and behavioural science.
- Company: Join Legal & General, a leading UK financial services group with a commitment to better futures.
- Benefits: Enjoy competitive pay, generous holidays, healthcare, and an annual bonus plan.
- Other info: Flexible working options available in an inclusive culture that values diverse perspectives.
- Why this job: Make a real impact on people's financial journeys while developing your communication skills.
- Qualifications: Experience in customer communications and strong analytical skills are essential.
The predicted salary is between 49500 - 60500 £ per year.
Legal & General (L&G) is a leading UK financial services group and major global investor. We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. We are one of the world’s largest asset managers and provide powerful asset origination capabilities.
Our Retail business supports customers throughout their lives, to help them save, plan, protect and enjoy retirement. We’re a leading provider of retirement and protection solutions, aiming to support our c.12.8 million policyholders and workplace members throughout their lifelong financial journeys.
At Legal & General, we're committed to helping people build brighter financial futures. We're looking for a Communications Development Manager to join our Customer Strategy & Engagement team, where you'll play a key role in shaping and enhancing member communications across our Workplace business. This is an exciting opportunity to combine customer insight, behavioural science and communication expertise to deliver clear, engaging and effective experiences that support positive member outcomes.
What you’ll be doing:
- Developing, maintaining and delivering transactional member communications and supporting literature across Workplace schemes
- Creating customer-centric communications that meet business, regulatory and customer outcome requirements
- Applying member insight, behavioural science and research to improve communication effectiveness and engagement
- Managing and enhancing communication journeys across the member lifecycle to improve understanding and outcomes
- Delivering communications across digital and traditional channels to maximise reach, accessibility and impact
- Collaborating with internal stakeholders, agencies and third-party suppliers to deliver high-quality communication solutions
- Measuring communication performance, analysing results and identifying opportunities for continuous improvement
- Supporting Consumer Duty requirements by creating communications that are transparent, balanced and easy for customers to understand
Who we’re looking for:
- Experience designing and delivering customer communications, campaigns or engagement activities
- Strong stakeholder management skills with the ability to influence and collaborate at all levels
- Excellent written communication skills with the ability to produce high-quality content to publication standards
- Strong analytical skills and the ability to use insight and data to drive decision-making
- Proven project management and organisational skills, with experience managing multiple priorities and deadlines
- Experience working with creative agencies, suppliers or external partners
- An understanding of customer engagement strategies and communication best practice
- Experience within financial services and knowledge of behavioural economics or communication composition tools would be advantageous
Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:
- The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
- Generous pension contribution
- Life assurance
- Healthcare Plan (permanent employees only)
- At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
- Competitive family leave
- Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
- There are many discounts we offer – both for our own products and at a range of high street stores and online
- We’re creating net-zero carbon workplaces by 2030 by investing in our sustainable, modern offices across the UK, all designed to bring people together and elevate the in-person experience
At L&G, we believe it's possible to generate positive returns today while helping to build a better future for all. If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel. We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time and job shares.
Communications Development Manager employer: Legal & General
Legal & General (L&G) is an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation within the financial services sector. As the Head of Public Markets Tax & Strategy, you will benefit from extensive professional development opportunities, a supportive team environment, and the chance to influence strategic decisions in one of the UK's leading asset management firms, all while being based in a vibrant location that promotes work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Communications Development Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Legal & General and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Legal & General are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Legal & General on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Legal & General. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Communications Development Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Legal & General. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Legal & General:Show us that you’ve done your homework! In your application, briefly mention what you admire about Legal & General’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Legal & General
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Legal & General will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Legal & General, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.