At a Glance
- Tasks: Uncover insights from data to enhance customer experiences and drive business performance.
- Company: Join Legal & General, a leading UK financial services group with a global impact.
- Benefits: Enjoy competitive pay, generous holidays, healthcare, and an electric car scheme.
- Other info: Flexible working options available in a supportive, inclusive culture.
- Why this job: Make a real difference by optimising digital journeys and improving customer outcomes.
- Qualifications: Experience with digital analytics tools and strong problem-solving skills required.
The predicted salary is between 35000 - 45000 £ per year.
Legal & General (L&G) is a leading UK financial services group and major global investor. We have been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders. We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.
We’re looking for a talented and data-driven Digital Analyst specialising in Insights to join our Optimisation and Analytics team within Partnerships. If you’re passionate about uncovering insights from data and want to shape exceptional customer outcomes through optimisation initiatives, this is your opportunity to have meaningful impact.
In this role, you’ll leverage data to generate valuable insight while applying strong problem-solving skills to identify high-impact opportunities. You’ll work with teams across the business to deliver customer-centric improvements to digital journeys, helping to drive measurable improvements in performance and user experience.
Responsibilities
- Delivering insight deep dives and data-driven recommendations to improving key business KPIs
- Supporting the full lifecycle of insight projects from initial requirements through to delivery, managing stakeholders throughout
- Producing dashboards, reports, and ad hoc analysis while ensuring consistent, robust, and efficient measurement approaches
- Supporting trading forums with performance insight and relevant updates
- Investigating digital performance issues and supporting resolution activities to minimising customer and commercial risk
- Identifying opportunities to improving customer outcomes in line with Consumer Duty standards
- Supporting A/B testing and experimentation to ensuring maximum insight is gained from all activity
- Developing in-depth knowledge of the digital estate, customer journeys, and measurement strategy to informing recommendations
Qualifications
- Strong knowledge of digital analytics tools such as Adobe Analytics or Google Analytics
- Experience working with A/B testing and experimentation tools and applying statistical thinking (e.g. Adobe Target, Oracle Maxymiser, Optimizely, VWO)
- Knowledge of session replay, heatmaps, and form analytics (Glassbox, SessionCam, HotJar, Decibel, FullStory)
- Familiarity with customer feedback and usability testing tools and approaches (Qualtrics, Qualaroo, Usabilla, UserTesting, UserZoom)
- Some experience with Python or similar for data manipulation would be advantageous
- Understanding of web technologies including tag management, data layers, and content management systems
- Strong communication and data visualization skills, with the ability to present insight clearly to a range of stakeholders
- A collaborative approach, with strong relationship-building skills and the confidence to act as a subject matter expert in digital analytics
Benefits
- The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
- Generous pension contribution
- Life assurance
- Healthcare Plan (permanent employees only)
- At least 25 days holiday, plus public holidays, 26 days after 2 years’ service. There’s also the option to buy and sell holiday
- Competitive family leave
- Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice (permanent employees only)
- There are many discounts we offer – both for our own products and at a range of high street stores and online
- We’re creating net‑zero carbon workplaces by 2030 by investing in our sustainable, modern offices across the UK, all designed to bring people together and elevate the in‑person experience
Additional Information
At L&G, we believe it’s possible to generate positive returns today while helping to build a better future for all. If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.
We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can.
It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.
Digital Analyst in Cardiff employer: Legal & General
Legal & General (L&G) is an exceptional employer that prioritises employee growth and well-being, offering a collaborative and inclusive work culture. As a Digital Analyst, you will benefit from generous perks such as a competitive pension scheme, healthcare plans, and flexible working options, all while contributing to meaningful projects that shape customer experiences. With a commitment to sustainability and a focus on creating net-zero carbon workplaces by 2030, L&G provides a unique opportunity to be part of a forward-thinking organisation dedicated to building a better future.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Analyst in Cardiff
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Legal & General. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your data analysis projects. This is a great way to demonstrate your expertise and passion for digital analytics.
✨Tip Number 3
Prepare for interviews by practising common questions related to digital analytics. Think about how you can relate your past experiences to the role at L&G, especially around customer-centric improvements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Digital Analyst in Cardiff
Some tips for your application 🫡
Show Your Passion for Data:When writing your application, let your enthusiasm for data and insights shine through. We want to see how you can leverage data to make a real impact on customer experiences.
Tailor Your Experience:Make sure to highlight your experience with digital analytics tools and A/B testing in your application. We’re looking for specific examples that demonstrate your skills and how they relate to the role.
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language to explain your achievements and how they align with our goals at L&G. We appreciate clarity!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity.
How to prepare for a job interview at Legal & General
✨Know Your Tools
Familiarise yourself with digital analytics tools like Adobe Analytics and Google Analytics. Be ready to discuss how you've used these tools in past projects, as well as your experience with A/B testing and experimentation tools. This will show that you’re not just a data enthusiast but someone who can leverage these tools effectively.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've identified high-impact opportunities through data analysis. Think about specific instances where your insights led to measurable improvements in performance or user experience. This will demonstrate your ability to apply strong problem-solving skills in real-world scenarios.
✨Communicate Clearly
Practice presenting your insights in a clear and engaging manner. You might be asked to explain complex data findings to stakeholders who may not have a technical background. Being able to communicate effectively will highlight your strong relationship-building skills and your capability as a subject matter expert.
✨Understand the Business Context
Research Legal & General and their approach to customer outcomes and digital journeys. Understanding their values and how they align with your own will help you tailor your responses during the interview. It shows that you’re genuinely interested in the role and the company, which can set you apart from other candidates.
