At a Glance
- Tasks: Shape and scale CRM systems for a luxury brand, enhancing customer experiences.
- Company: Join an innovative luxury accessories brand in the heart of London.
- Benefits: Competitive salary, great benefits, and a vibrant office environment.
- Other info: Collaborative team culture with opportunities for professional growth.
- Why this job: Make a real impact on omnichannel customer journeys with cutting-edge technology.
- Qualifications: 3-5 years in CRM operations, data fluency, and integration expertise required.
The predicted salary is between 60000 - 75000 £ per year.
We’re partnering with an innovative luxury accessories brand to find a highly analytical and technically driven CRM Systems & Integration Specialist to join their growing London team. This is a unique opportunity for someone who thrives at the intersection of CRM architecture, customer experience, data strategy, and commercial growth. You won’t simply manage the CRM ecosystem, you’ll shape and scale it.
Working closely with the Head of CRM, Sales, Digital Marketing, and Email teams, you’ll play a pivotal role in building seamless omnichannel customer journeys powered by clean, intelligent, and automated data.
Overview- Support to the Head of CRM: You'll provide the technical infrastructure and data integrity needed to execute a global luxury strategy.
- To the Sales Team: You'll optimise the CRM to ensure their sales associates have real-time insights into client preferences and purchase history.
- To the Digital Team: You'll support the Marketing Manager and Email Specialist by building complex technical segmentations and ensuring the MAP (Marketing Automation Platforms) are perfectly synced with the master database.
- Luxury Sensitivity: You'll understand that 'automation' in luxury must feel human. You'll build systems that empower our staff rather than replace the personal touch.
- Systems Architecture: Lead the technical configuration of our CRM, including custom platforms, advanced workflows, and future API integrations with third-party tools.
- Omnichannel Integration: Ensure data flows seamlessly across all touchpoints - social, web, email, and sales calls - to provide a 360-degree view of the customer.
- Data Strategy & Hygiene: Acting as the data gatekeeper. You will build the logic for help lead scoring, touchpoint analysis, and automated data cleansing.
- Cross-Functional Collaboration: Build dashboards and automation that help sales teams prioritise the right leads at the right time.
- Digital/Email: Set up the technical triggers and complex audience segmentation that allow the Digital Marketing to execute high-performing campaigns; ensuring automated lifecycle flows (anniversaries, birthdays, high-tier triggers) function without error.
- Technical Troubleshooting: Serve as the primary point of contact for system bugs, sync errors between platforms, and tracking issues.
- Data Governance & Privacy: Maintain the highest standards of data hygiene and GDPR/privacy compliance, recognising that discretion is the cornerstone of our brand.
- Performance Analytics: Build the underlying reporting structures that allow the Heads of Departments to see ROI across different channels.
- 3–5 years of experience in CRM retail operations, POS, marketing technology, dashboard creation and/or systems administration.
- Data fluent: High proficiency in Excel/Sheets is required; Proficient in SQL, HTML/CSS (for email troubleshooting).
- Experience with advanced CRM systems (e.g. Salesforce, Sage, HubSpot, Klaviyo, Power BI, Shopify).
- Proven track record of managing data migrations or complex system audits.
- An architect mindset: You don't just fix problems; you build scalable systems that prevent them.
- Integration expert: Proven experience connecting CRMs with marketing automation platforms (MAP), or ERPs via integrations tools.
- Omnichannel experience: Understanding of how CRM data interacts with paid media (custom audiences) and web analytics.
This role will be Monday-Friday in the central London office and the company are offering a competitive salary + great benefits.
CRM Architect | Omnichannel Growth for Luxury Brand employer: Legacy London Recruitment
Join a forward-thinking luxury accessories brand in the heart of London, where innovation meets elegance. As a CRM Architect, you'll not only enhance our CRM systems but also contribute to a culture that values collaboration, creativity, and personal growth. With competitive salaries, comprehensive benefits, and a commitment to employee development, this is an exceptional opportunity for those looking to make a meaningful impact in a dynamic environment.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Architect | Omnichannel Growth for Luxury Brand
✨Tip Number 1
Network like a pro! Reach out to people in the luxury brand space on LinkedIn or at industry events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your CRM projects and data strategies. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by understanding the brand's values and customer experience. Tailor your answers to show how your technical expertise aligns with their luxury ethos.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace CRM Architect | Omnichannel Growth for Luxury Brand
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of CRM Architect. Highlight your experience with CRM systems, data strategy, and any relevant technical skills. We want to see how you can shape and scale the CRM ecosystem!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for luxury brands and how your analytical mindset can drive customer experience. Let us know why you're the perfect fit for this unique opportunity.
Showcase Your Technical Skills:Don’t hold back on your technical prowess! Mention your experience with SQL, HTML/CSS, and any advanced CRM systems you've worked with. We’re looking for someone who can lead the technical configuration of our CRM.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and get you one step closer to joining our innovative team!
How to prepare for a job interview at Legacy London Recruitment
✨Know Your CRM Inside Out
Before the interview, make sure you’re well-versed in the specific CRM systems mentioned in the job description, like Salesforce or HubSpot. Familiarise yourself with their features and how they can be leveraged for omnichannel growth, as this will show your technical prowess and readiness to contribute.
✨Showcase Your Data Strategy Skills
Prepare examples of how you've previously managed data integrity and hygiene in CRM systems. Be ready to discuss your experience with data migrations and how you’ve built scalable systems that prevent issues, as this aligns perfectly with the role's requirements.
✨Emphasise Cross-Functional Collaboration
Think of instances where you’ve worked closely with sales, digital marketing, or email teams. Highlight how your contributions helped optimise customer journeys and improved campaign performance, demonstrating your ability to work collaboratively in a luxury brand environment.
✨Understand the Luxury Market
Research the luxury accessories brand you’re interviewing for. Understand their values and how they approach customer experience. Be prepared to discuss how you can maintain the human touch in automation, which is crucial for this role.
