Audience Development Officer in Leeds

Audience Development Officer in Leeds

Leeds Full-Time 28800 - 43200 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Create and implement innovative marketing strategies to engage audiences in arts and heritage.
  • Company: Join Leeds Museums & Galleries, a vibrant cultural hub.
  • Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
  • Why this job: Make a real difference in the cultural sector while developing your marketing skills.
  • Qualifications: Experience in cultural marketing and a passion for audience engagement.
  • Other info: Be part of a dynamic team with diverse projects and long-term goals.

The predicted salary is between 28800 - 43200 £ per year.

We have an excellent and rare opportunity for a skilled marketer to join Leeds Museums & Galleries. As Audience Development Officer, you’ll bring a creative approach to building audiences in arts and heritage environments.

About you

  • Experience of marketing in the cultural or heritage sector
  • Proven experience in delivering targeted integrated campaigns
  • Knowledge of evaluation methods and audience segmentation models

About the role

As Audience Development Officer, you’ll contribute to driving visitors to attractions, increasing income, and building robust audience development plans to work to longer term goals. The role is integral to the Audience Development team who manage a diverse portfolio covering marketing, market research, digital engagement, brand and design, PR, ticketing and CRM.

Audience Development Officer in Leeds employer: Leeds Museums & Galleries

Leeds Museums & Galleries is an exceptional employer that fosters a vibrant and inclusive work culture, perfect for creative individuals passionate about the arts and heritage sector. With a commitment to employee growth, we offer opportunities for professional development and collaboration within a dynamic team dedicated to engaging diverse audiences. Located in the heart of Leeds, our organisation provides a unique chance to make a meaningful impact while enjoying the rich cultural landscape of the city.
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Contact Detail:

Leeds Museums & Galleries Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Audience Development Officer in Leeds

✨Tip Number 1

Network like a pro! Reach out to people in the arts and heritage sector, attend events, and connect with professionals on LinkedIn. We can’t stress enough how valuable personal connections can be in landing that Audience Development Officer role.

✨Tip Number 2

Show off your creativity! When you get the chance to chat with potential employers, share your innovative ideas for audience engagement. We want to see how you think outside the box and bring fresh perspectives to the table.

✨Tip Number 3

Prepare for interviews by researching the organisation’s current audience strategies. We recommend coming up with specific examples of how you can enhance their marketing efforts based on your knowledge of evaluation methods and audience segmentation.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who are ready to make an impact in the cultural sector.

We think you need these skills to ace Audience Development Officer in Leeds

Marketing in the Cultural Sector
Integrated Campaign Delivery
Audience Development
Evaluation Methods
Audience Segmentation Models
Visitor Engagement
Income Generation Strategies
Market Research
Digital Engagement
Brand Management
Public Relations (PR)
Ticketing Systems
Customer Relationship Management (CRM)

Some tips for your application 🫡

Show Your Creative Side: As an Audience Development Officer, creativity is key! Make sure your application reflects your innovative approach to marketing. Share examples of how you've successfully engaged audiences in the cultural or heritage sector.

Highlight Relevant Experience: We want to see your experience shine! Be specific about your previous roles in marketing and how they relate to audience development. Mention any targeted campaigns you've delivered and the impact they had.

Know Your Numbers: Evaluation methods and audience segmentation are crucial for this role. Don’t forget to mention any tools or methods you’ve used to analyse audience data and how it helped shape your strategies.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process!

How to prepare for a job interview at Leeds Museums & Galleries

✨Know Your Audience

Before the interview, research Leeds Museums & Galleries and their current audience development strategies. Understand their target demographics and think about how your marketing experience can help them reach new audiences.

✨Showcase Your Campaign Successes

Prepare specific examples of integrated campaigns you've delivered in the cultural or heritage sector. Be ready to discuss the objectives, your role, and the outcomes, especially how they relate to audience growth and engagement.

✨Familiarise Yourself with Evaluation Methods

Brush up on evaluation methods and audience segmentation models relevant to the role. Be prepared to discuss how you’ve used these tools in past roles to measure success and adapt strategies.

✨Ask Insightful Questions

Prepare thoughtful questions about the Audience Development team’s goals and challenges. This shows your genuine interest in the role and helps you understand how you can contribute effectively.

Audience Development Officer in Leeds
Leeds Museums & Galleries
Location: Leeds
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