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For Companies At a Glance
- Tasks: Join us as a Marketing Graduate Trainee and dive into brand and digital marketing projects.
- Company: Lee Kum Kee is a leading Asian sauce brand, known for its authentic flavours loved worldwide.
- Benefits: Enjoy mentorship, on-the-job training, and opportunities for career progression in a vibrant environment.
- Why this job: Be part of a dynamic team, learn from industry leaders, and make an impact in the food industry.
- Qualifications: Recent graduates or those with under 2 years of experience in Marketing or related fields are welcome.
- Other info: Passion for food and cooking culture is a plus; occasional travel may be required.
The predicted salary is between 28800 - 42000 £ per year.
About LEE KUM KEE
Lee Kum Kee is one of the largest Asian sauce brands, and the inventor of the famous Oyster Sauce. The brand features authentic Chinese and Asian-inspired sauces and is loved by Michelin chefs and families around the world. Lee Kum Kee Europe’s vision is to bring the most original Asian flavours to European households, and to provide a quality choice for adventurous cooks in the West.
Position Summary
As part of the Lee Kum Kee Global Talent Programme, the Brand & Digital Marketing Graduate Trainee 2025 will be developed into a future leader through an intensive, structured 18-month journey. Based in London and reporting to the Digital and Brand Marketing Manager, Europe, the trainee will have opportunities for on-the-job training, cross-functional exposure, project leadership, and mentorship. The trainee will be involved in brand marketing initiatives, digital marketing campaigns, content creation, partnership activations, and performance analysis across the UK and European markets. This role suits individuals who are proactive, entrepreneurial, fast learners, and passionate about growing in a multi-faceted business environment. We are looking for those who demonstrate the potential and aspiration to grow into future leadership roles within Lee Kum Kee.
Key Responsibilities:
- Brand & Campaign Support: Assist in the development and execution of integrated marketing campaigns, including ATL, BTL, and digital initiatives. Participate in the creative development of POSM materials, social media assets, and partnership collaterals.
- Digital Marketing & Content Creation: Support the execution of digital campaigns across platforms (social media, website, email marketing, paid ads). Assist in content planning, copywriting, scheduling, and performance reporting.
- Partnership Activation: Explore, coordinate, and deliver partnership campaigns to build brand visibility and engage new audiences.
- Company-wide Event & Activity Participation: Actively participate in company-wide events, team-building activities, and corporate volunteering to build a holistic understanding of Lee Kum Kee’s culture and operations.
- Market Research & Data Analysis: Conduct competitor and consumer insights analysis. Track and report campaign performance, making data-driven recommendations for optimization.
- Learning & Development: Complete rotation across marketing sub-functions to broaden skillsets. Maintain learning logs and proactively seek feedback to ensure continuous personal and professional growth.
Requirements and Skills
Education: Fresh graduate (Bachelor’s or Master’s degree) or with less than 2 years of work experience, preferably in Marketing, Business, Communications, or related fields.
Competencies: Highly proactive, curious, and self-motivated individual who takes ownership of learning and driving results. Strong interpersonal, presentation, and communication skills. Agile and resilient in a fast-paced, multi-cultural business environment. Analytical and creative thinker with a problem-solving mindset.
Language Proficiency: Fluent in both spoken and written English. Knowledge of a European language or Chinese (Mandarin/Cantonese) is advantageous.
Other: Passionate about food and cooking culture. Willing to travel occasionally for business needs.
Career Progression
At Lee Kum Kee, career progression is a key focus of the Graduate Trainee Programme. Trainees who demonstrate strong potential, learning agility, and leadership capabilities will have clear opportunities to grow and develop into future leaders, contributing meaningfully to the company's long-term success.
Marketing Graduate Trainee 2025 (City of London) employer: Lee Kum Kee Europe
Contact Detail:
Lee Kum Kee Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Graduate Trainee 2025 (City of London)
✨Tip Number 1
Familiarise yourself with Lee Kum Kee's product range and brand values. Understanding their mission to bring authentic Asian flavours to Europe will help you align your passion for food and cooking culture with the company's goals during interviews.
✨Tip Number 2
Engage with Lee Kum Kee on social media platforms. By following their accounts and interacting with their content, you can gain insights into their marketing strategies and demonstrate your enthusiasm for the brand when discussing it in your application.
✨Tip Number 3
Network with current or former employees of Lee Kum Kee. Reach out on LinkedIn to learn about their experiences and gather tips on what the company values in its trainees, which can give you an edge in your application process.
✨Tip Number 4
Showcase your creativity and analytical skills by preparing a mock marketing campaign for one of Lee Kum Kee's products. Presenting this during your interview can highlight your proactive approach and understanding of the role's responsibilities.
We think you need these skills to ace Marketing Graduate Trainee 2025 (City of London)
Some tips for your application 🫡
Understand the Company: Familiarise yourself with Lee Kum Kee's brand values, products, and market presence. This knowledge will help you tailor your application and demonstrate your genuine interest in the company.
Craft a Tailored CV: Highlight relevant experiences, skills, and education that align with the role of Brand & Digital Marketing Graduate Trainee. Use keywords from the job description to make your CV stand out.
Write a Compelling Cover Letter: In your cover letter, express your passion for marketing and food culture. Mention specific projects or experiences that showcase your proactive nature and problem-solving skills, as these are key traits they are looking for.
Showcase Your Creativity: If possible, include examples of past marketing campaigns or content you've created. This could be through links to social media posts, blogs, or any relevant projects that demonstrate your creativity and digital marketing skills.
How to prepare for a job interview at Lee Kum Kee Europe
✨Show Your Passion for Food
Since Lee Kum Kee is all about authentic Asian flavours, make sure to express your enthusiasm for food and cooking culture during the interview. Share any personal experiences or favourite dishes that relate to their products.
✨Demonstrate Proactivity
The company is looking for proactive individuals. Prepare examples of times when you took initiative in previous projects or studies. This will show that you can take ownership and drive results, which is crucial for the role.
✨Highlight Your Analytical Skills
As the role involves market research and data analysis, be ready to discuss your analytical skills. Bring up any relevant coursework or projects where you had to analyse data and make recommendations based on your findings.
✨Prepare for Creative Challenges
Expect questions that assess your creativity, especially in marketing campaigns. Think of innovative ideas you've had in the past or how you would approach a specific marketing challenge related to Lee Kum Kee's brand.
