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- Tasks: Join us as a Graduate Trainee in Marketing, engaging in brand initiatives and digital campaigns.
- Company: Lee Kum Kee is a leading Asian sauce brand, known for its authentic flavours loved worldwide.
- Benefits: Enjoy mentorship, on-the-job training, and opportunities for career progression in a vibrant environment.
- Why this job: Be part of a dynamic team, explore your creativity, and make an impact in the food industry.
- Qualifications: Recent graduates or those with under 2 years of experience in Marketing or related fields are welcome.
- Other info: Passion for food and cooking culture is essential; occasional travel may be required.
The predicted salary is between 28800 - 43200 £ per year.
About LEE KUM KEE
Lee Kum Kee is one of the largest Asian sauce brands, and the inventor of the famous Oyster Sauce. The brand features authentic Chinese and Asian-inspired sauces and is loved by Michelin chefs and families around the world. Lee Kum Kee Europe’s vision is to bring the most original Asian flavours to European households, and to provide a quality choice for adventurous cooks in the West.
As part of the Lee Kum Kee Global Talent Programme, the Brand & Digital Marketing Graduate Trainee 2025 will be developed into a future leader through an intensive, structured 18-month journey. Based in London and reporting to the Digital and Brand Marketing Manager, Europe, the trainee will have opportunities for on-the-job training, cross-functional exposure, project leadership, and mentorship.
The trainee will be involved in brand marketing initiatives, digital marketing campaigns, content creation, partnership activations, and performance analysis across the UK and European markets.
- Brand & Campaign Support: Assist in the development and execution of integrated marketing campaigns, including ATL, BTL, and digital initiatives. Participate in the creative development of POSM materials, social media assets, and partnership collaterals.
- Digital Marketing & Content Creation: Support the execution of digital campaigns across platforms (social media, website, email marketing, paid ads). Assist in content planning, copywriting, scheduling, and performance reporting.
- Explore, coordinate, and deliver partnership campaigns to build brand visibility and engage new audiences.
- Company-wide Event & Activity Participation: Actively participate in company-wide events, team-building activities, and corporate volunteering to build a holistic understanding of Lee Kum Kee’s culture and operations.
- Market Research & Data Analysis: Conduct competitor and consumer insights analysis. Track and report campaign performance, making data-driven recommendations for optimization.
- Complete rotation across marketing sub-functions to broaden skillsets. Maintain learning logs and proactively seek feedback to ensure continuous personal and professional growth.
Fresh graduate (Bachelor’s or Master’s degree) or with less than 2 years of work experience, preferably in Marketing, Business, Communications, or related fields. Agile and resilient in a fast-paced, multi-cultural business environment. Analytical and creative thinker with a problem-solving mindset.
Language Proficiency: Fluent in both spoken and written English. Knowledge of a European language or Chinese (Mandarin/Cantonese) is advantageous.
Other: Passionate about food and cooking culture. Willing to travel occasionally for business needs.
Career Progression: At Lee Kum Kee, career progression is a key focus of the Graduate Trainee Programme. Trainees who demonstrate strong potential, learning agility, and leadership capabilities will have clear opportunities to grow and develop into future leaders, contributing meaningfully to the company's long-term success.
Graduate Trainee - Marketing employer: Lee Kum Kee Europe
Contact Detail:
Lee Kum Kee Europe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Graduate Trainee - Marketing
✨Tip Number 1
Familiarise yourself with Lee Kum Kee's product range and brand values. Understanding their mission to bring authentic Asian flavours to Europe will help you align your passion for food and cooking culture with their vision during interviews.
✨Tip Number 2
Engage with Lee Kum Kee on social media platforms. Commenting on their posts or sharing your thoughts about their products can demonstrate your enthusiasm for the brand and help you stand out as a candidate who is genuinely interested in their marketing efforts.
✨Tip Number 3
Network with current or former employees of Lee Kum Kee, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can be beneficial when preparing for interviews.
✨Tip Number 4
Stay updated on the latest trends in digital marketing and brand management. Being able to discuss recent campaigns or innovations in the industry during your interview will showcase your analytical and creative thinking skills, which are crucial for this role.
We think you need these skills to ace Graduate Trainee - Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experiences and skills that align with the marketing role. Emphasise any projects or coursework related to brand marketing, digital campaigns, or content creation.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for food and cooking culture, as well as your interest in Lee Kum Kee. Mention specific aspects of the company and the Graduate Trainee Programme that excite you.
Showcase Your Analytical Skills: In your application, provide examples of how you've used data analysis in past projects or studies. This could include market research, campaign performance tracking, or any analytical tools you've used.
Highlight Language Proficiency: If you have knowledge of a European language or Chinese, make sure to mention it prominently in your application. This can set you apart from other candidates and show your ability to engage with diverse markets.
How to prepare for a job interview at Lee Kum Kee Europe
✨Show Your Passion for Food
Since Lee Kum Kee is all about authentic Asian flavours, make sure to express your passion for food and cooking culture during the interview. Share any personal experiences or culinary adventures that highlight your enthusiasm for the industry.
✨Demonstrate Analytical Skills
As the role involves market research and data analysis, be prepared to discuss how you've used analytical skills in your studies or previous experiences. Bring examples of how you approached a problem, gathered data, and made recommendations based on your findings.
✨Be Ready for Creative Discussions
The position requires involvement in creative marketing campaigns. Think of innovative ideas or projects you've worked on and be ready to share them. This will showcase your creativity and ability to contribute to brand marketing initiatives.
✨Highlight Adaptability and Resilience
In a fast-paced, multi-cultural environment, adaptability is key. Prepare to discuss situations where you've had to adapt quickly or overcome challenges. This will demonstrate your resilience and readiness for the dynamic nature of the role.
