Content Marketing Manager

At Ledgy, we’re on a mission to make Europe a powerhouse of entrepreneurship by building a modern, tech-driven equity management and financial reporting platform for private and public companies. We are a value-based company with a core focus on being humble, transparent, ambitious and impactful, all in order to deliver the best experience for our customers and end users. We encourage diversity and are an international team coming from 26 different countries and speaking 25 different languages.

The Role

As Content Marketing Manager, you'll be the engine behind the content that shapes this conversation: building Ledgy's authority, educating a fast-growing audience, and driving the pipeline that fuels our next chapter. This isn’t a role for someone who churns out content for content's sake. We want someone who obsesses over quality, harnesses AI to work smarter, treats data as a creative tool, and understands that great content can genuinely move business metrics.

At Ledgy, you will:

• Develop and implement content marketing campaigns that directly contribute to Ledgy's revenue and growth goals.
• Own Ledgy's content calendar across the full funnel, ensuring we show up consistently and compellingly for equity and share plan professionals across key channels.
• Create and ship high-quality content: blog posts, in-depth guides, flagship reports, videos, email campaigns, social posts, newsletters, and more, using AI tools intelligently.
• Champion SEO best practices and use AI-assisted tools and keyword research to grow our organic presence.
• Own reporting, build clear dashboards, extract insights from data, and use those insights to continuously sharpen what we produce and how we distribute it.
• Mine internal platform data, survey research, and external trends to produce thought leadership that genuinely moves the conversation forward in the equity compensation space.

You’ll be a great fit if you:

• Have 3–5 years of experience in content marketing, ideally within a B2B SaaS company.
• Can demonstrate a history of leading data-driven, multichannel content marketing campaigns in technology businesses.
• Are comfortable working cross-functionally with subject-matter experts in a hybrid environment.
• Are passionate about AI and actively use AI tools to enhance content creation, SEO research, and workflow efficiency.
• Love data: you’re comfortable building reports, digging into analytics, and translating numbers into insights.
• Feel at ease discussing complex financial products and software.
• Have a strong command of SEO principles and experience producing optimised content that ranks.
• Are comfortable using tools like Google Analytics or similar platforms to analyse content performance.
• Have excellent verbal and written communication skills in English.
• Are proactive, curious, solution-oriented, and have a high level of attention to detail and accuracy.

We have a hybrid set up with 2 days per week in our London office. Being part of Ledgy means:

• Recharge and re-energize with flexible working hours, 25 days of vacation, and up to 40 days of remote work from outside your home country.
• We make space for your own professional development, with a generous yearly learning & development budget.
• This role will receive a competitive salary + benefits + equity.