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- Tasks: Lead global employer branding initiatives and create engaging content to attract top talent.
- Company: Join Ledger, a leader in digital asset security with over 6 million devices sold worldwide.
- Benefits: Enjoy equity options, hybrid work flexibility, comprehensive health coverage, and five weeks of paid leave.
- Why this job: Shape the future of employer branding in a dynamic, innovative environment that values creativity and collaboration.
- Qualifications: 5+ years in employer branding or recruitment marketing; strong communication and analytical skills required.
- Other info: Be part of a vibrant team with regular social events and opportunities for personal development.
The predicted salary is between 43200 - 72000 £ per year.
We\’re making the world of digital assets accessible and secure for everyone. Join the mission. Founded in 2014, Ledger is the global platform for digital assets and Web3. Over 20% of the world’s crypto assets are secured through our Ledger devices. Headquartered in Paris and Vierzon, with offices in the UK, US, Switzerland, and Singapore, Ledger has a team of more than 500 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow, and manage crypto assets – including the Ledger hardware wallets line with more than 6 million units already sold in 200 countries.
At Ledger, we embody the values that make us unique: Pragmatism, Audacity, Commitment, Trust, and Transparency. Hear from our employees how they shape the work we do here .
We are hiring a Senior Employer Brand Specialist to help shape and drive our Employer Brand Strategy across the globe.
You will manage and be involved in a variety of activities ranging from global marketing projects to localized content creation, from digital marketing campaigns to virtual and in-person events, exploring new channels and much more.
- Roll out successfully our Employer Value Proposition and the corresponding Employer Branding Strategy to attract high-quality applicants.
- External Brand Promotion : Collaborate with the TA team to manage employer brand visibility across job boards, social platforms, career fairs, and industry events. Partner with the Communication team to amplify our brand in the talent market.
- Content Creation : Produce engaging content for digital and offline platforms, including social media, career websites, recruitment ads, videos, and employee testimonials. Highlight the company culture, values, and the employee experience.
- Talent Insights : Regularly assess and analyze market trends, competitor activities, and talent feedback to adapt strategies and keep the brand competitive and attractive to potential candidates.
- Employee Advocacy : Foster a sense of pride and advocacy among employees to become brand ambassadors. Build internal initiatives that enhance employee engagement and inspire sharing of experiences on social media platforms.
- Measurement & Reporting : Track and report on the effectiveness of employer branding efforts through analytics, feedback, and KPIs. Provide recommendations for continuous improvement.
- Manage our Talent Acquisition CRM , closely with our partner, and implement strategies for building a talent network/talent community.
Qualifications
- Proven experience (at least 5 years) in employer branding, recruitment marketing, or related fields, ideally in an international or fast-paced corporate environment.
- Degree in Marketing, Communications, Human Resources, or related field.
- Strong understanding of HR, recruitment, and talent acquisition processes.
- Excellent written and verbal communication skills with the ability to create compelling, creative content that resonates with diverse audiences.
- Experience with digital marketing, social media strategy, and employer review platforms (e.g., Glassdoor, LinkedIn, Indeed). Creative thinking with a passion for storytelling and creating engaging content.
- Strong analytical skills to measure and report on campaign effectiveness.
- Strong project management and organizational skills, with attention to detail.
- Knowledge of the latest trends and best practices in employer branding, recruitment marketing, and employee engagement.
What\’s in it for you:
- Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow.
- Flexibility: A hybrid work policy.
- Social: Annual company outing for Ledgerdary Days, plus frequent social events, snacks, and drinks.
- Medical: Comprehensive health insurance policy offering extensive medical, dental, and vision care coverage.
- Well-being: Personal development, coaching & fitness with our dedicated partners.
- Vacation: Five weeks of paid leave per year, in addition to national holidays and rest & relaxation (RTT) days.
- High-Tech: Access to high-performance office equipment and accessories.
- Transport: Ledger reimburses part of your preferred means of transportation.
- Discounts: Employee discount on all our products.
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Senior Employer Brand Specialist employer: Ledger
Contact Detail:
Ledger Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Employer Brand Specialist
✨Tip Number 1
Familiarize yourself with Ledger's mission and values. Understanding how we embody Pragmatism, Audacity, Commitment, Trust, and Transparency will help you align your approach to employer branding with our core principles.
✨Tip Number 2
Showcase your experience in creating engaging content across various platforms. Highlight specific campaigns or projects where you've successfully increased brand visibility, as this is crucial for the role.
✨Tip Number 3
Stay updated on the latest trends in employer branding and recruitment marketing. Being knowledgeable about current best practices will demonstrate your commitment to keeping our brand competitive in the talent market.
✨Tip Number 4
Prepare to discuss how you would foster employee advocacy within our organization. Think of innovative internal initiatives that could enhance engagement and encourage employees to share their experiences on social media.
We think you need these skills to ace Senior Employer Brand Specialist
Some tips for your application 🫡
Understand the Company Culture: Before applying, take some time to understand Ledger's values and culture. Highlight how your personal values align with their commitment to pragmatism, audacity, trust, and transparency in your application.
Tailor Your CV: Make sure your CV reflects your experience in employer branding and recruitment marketing. Use specific examples that demonstrate your ability to create engaging content and manage successful campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for storytelling and how you can contribute to Ledger's Employer Brand Strategy. Mention any relevant experience with digital marketing and social media strategies.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've measured the effectiveness of previous employer branding efforts. This could be through analytics, feedback, or KPIs.
How to prepare for a job interview at Ledger
✨Showcase Your Employer Branding Experience
Make sure to highlight your proven experience in employer branding and recruitment marketing. Share specific examples of successful campaigns you've led, especially in international or fast-paced environments, to demonstrate your expertise.
✨Demonstrate Creative Content Skills
Prepare to discuss your ability to create compelling content that resonates with diverse audiences. Bring samples of your work, such as social media posts, recruitment ads, or videos, to showcase your storytelling skills and creativity.
✨Understand the Company Culture
Familiarize yourself with Ledger's values: Pragmatism, Audacity, Commitment, Trust, and Transparency. Be ready to discuss how you can embody these values in your role and contribute to enhancing the company culture through your employer branding strategies.
✨Be Data-Driven
Highlight your strong analytical skills by discussing how you measure and report on campaign effectiveness. Be prepared to share examples of how you've used data to adapt strategies and improve employer branding efforts in the past.
