At a Glance
- Tasks: Lead the marketing strategy for Ledger's Enterprise business in the crypto space.
- Company: Join a pioneering tech company revolutionising digital ownership and financial freedom.
- Benefits: Enjoy flexible work options, health support, and opportunities for financial growth.
- Why this job: Make a real impact in the rapidly evolving world of digital assets and Web3.
- Qualifications: Experience in enterprise product marketing and strong analytical skills required.
- Other info: Be part of a dynamic team with a culture of innovation and collaboration.
The predicted salary is between 43200 - 72000 ÂŁ per year.
About Ledger
We’re a team of experts pushing the limits of what’s possible, united by our common goal to unlock true freedom through digital ownership, making technology accessible for all. We believe in a world where users, creators and enterprises manage their value with ownership and freedom. Our curiosity drives us to innovate, empowering individuals on a global scale. We believe change is constant and our team moves forward as one, with a culture of problem‑solving where every employee is empowered and supported to challenge tradition and create solutions. Our mission is simple: to make self‑custody accessible and give people the keys to their own financial futures. If you want to make a true impact, we want you to join us at Ledger.
At Ledger, we’re proud to be the global platform for digital assets and Web3, with over 20% of the world’s crypto assets secured through our Ledger devices. With our headquarters in Paris, and offices in Vierzon, Grenoble, Montpellier, London, Portland, Geneva, Zurich and Central Singapore, we have a team of around 600 professionals developing a variety of products and services to enable individuals and companies to securely buy, store, swap, grow and manage crypto assets – including the Ledger hardware wallets line with more than 7.5 million units already sold in 200 countries.
This role is part of the Global Communications team, which is responsible for Ledger’s brand, communication, defining our strategy, and articulating it. The role reports directly into the VP Communications and works globally and cross‑functionally. The successful candidate will play a key part in creating the Enterprise business marketing strategy, working on lead generation, high‑value institutional adoption and thought leadership globally. This individual will liaise with teams within Ledger, and will work closely with the Communications leadership team, and external partners to help our product teams, partners, and local market teams fulfill Ledger Enterprise’s business goals.
Your mission
- Support the VP Communications and VP Revenue for Enterprise in building Ledger Enterprise’s position as the world’s most secure institutional platform and trading tool for critical digital assets and Web3.
- Create the Enterprise business marketing strategy, work on lead generation, high‑value institutional adoption and thought leadership globally.
- Build, structure, and manage a high performing team that fosters cross functional collaboration with departments.
- Stay up-to-date on industry trends, regulatory developments, and emerging technologies in the crypto and digital assets space, and apply insights to inform marketing strategies and roadmap decisions.
- Collaborate with cross functional teams to conduct price testing, research competitive pricing, and develop recommendations that optimize product positioning and revenue.
- Be a strong, empathetic leader and team partner, continuously learning and evolving to meet the demands of the rapidly changing institutional digital asset landscape.
What we’re looking for
- Robust experience in Enterprise product marketing, with a focus on crypto and digital assets consumer services.
- Proven track record of developing and executing successful marketing strategies for Enterprises in the crypto industry.
- Deep understanding of the financial industry, cryptocurrency markets, and digital asset management solutions.
- Strong analytical skills and ability to translate data into actionable insights to drive marketing decisions.
- Excellent communication and presentation skills, with the ability to effectively articulate complex concepts.
- Demonstrated leadership ability, with experience leading cross‑functional teams and managing direct reports.
- Organized, detail‑oriented, and capable of managing multiple projects and priorities in a fast‑paced environment.
- Entrepreneurial mindset, with a passion for innovation and driving growth in emerging markets.
- Experience working in a remote or distributed team environment is a plus.
At Ledger, we are dedicated to continually investing in our employees which is why we offer more than just salaries; we provide comprehensive compensation packages that include a wide range of benefits. Here are some of the benefits you can look forward to:
- Flexible work options - Our hybrid policy allows employees to work from home up to 3 times per week.
- Health & Wellness support - Health and Life Insurance.
- Financial growth opportunities - Employees can become shareholders in Ledger as well as other financial benefits depending on your country of work.
- Commuter allowance - Ledger offers a commuter allowance to contribute to your preferred means of transportation.
- Learning & Development - A comprehensive suite of training solutions providing a personalised learning experience for every employee.
For regionally specific benefits, your Talent Acquisition contact will be able to provide you with more information. We’re committed to building an inclusive hiring process. If you need any adjustments or accommodations, just let us know, we’ll do our best to support you.
Enterprise Marketing Director employer: Ledger SA
Contact Detail:
Ledger SA Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Enterprise Marketing Director
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more you engage, the better your chances of landing that dream role at Ledger.
✨Tip Number 2
Show off your expertise! Prepare a portfolio or case studies that highlight your previous successes in enterprise marketing, especially in crypto. This will help you stand out and demonstrate your value to the team.
✨Tip Number 3
Be ready for the interview! Research Ledger’s products and the latest trends in digital assets. Come armed with questions that show your curiosity and passion for innovation—this is key to impressing the hiring team.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Ledger family.
We think you need these skills to ace Enterprise Marketing Director
Some tips for your application 🫡
Show Your Passion for Crypto: When you're writing your application, let your enthusiasm for the crypto and digital assets space shine through. We want to see that you’re not just knowledgeable but genuinely excited about the industry and its potential!
Tailor Your Experience: Make sure to highlight your relevant experience in enterprise product marketing, especially in the crypto sector. We love seeing how your past roles have prepared you for this position, so don’t hold back on those achievements!
Be Clear and Concise: We appreciate clarity! When detailing your skills and experiences, keep it straightforward and to the point. Use bullet points if it helps make your application easier to read – we’re all about efficiency here at Ledger.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at Ledger SA
✨Know Your Crypto Stuff
Make sure you brush up on your knowledge of the crypto and digital assets landscape. Understand the latest trends, regulatory changes, and key players in the market. This will not only help you answer questions confidently but also show that you're genuinely interested in the industry.
✨Showcase Your Leadership Skills
As an Enterprise Marketing Director, you'll need to demonstrate your ability to lead cross-functional teams. Prepare examples from your past experiences where you've successfully managed teams or projects, highlighting your empathetic leadership style and how you foster collaboration.
✨Craft a Winning Marketing Strategy
Think about how you would approach creating a marketing strategy for Ledger's Enterprise business. Be ready to discuss your ideas on lead generation, institutional adoption, and thought leadership. This shows that you're proactive and can think strategically about the role.
✨Practice Your Communication Skills
Since excellent communication is key for this role, practice articulating complex concepts clearly and concisely. You might even want to prepare a short presentation on a relevant topic to showcase your skills during the interview. This will help you stand out as a strong candidate.