UK Sales Manager

UK Sales Manager

King's Lynn Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales strategies and grow partnerships in the UK and Ireland retail markets.
  • Company: Join Learning Resources, a top developer of educational toys loved by kids and trusted by parents.
  • Benefits: Enjoy a hybrid work model and opportunities for professional growth.
  • Why this job: Be part of a mission-driven team that makes learning fun and impactful for children.
  • Qualifications: 5+ years in sales with strong negotiation skills; a degree in business is preferred.
  • Other info: This is a newly created role with significant growth potential.

The predicted salary is between 36000 - 60000 £ per year.

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Join to apply for the UK Sales Manager role at Learning Resources (UK)

Learning Resources Inc. is a leading global developer and manufacturer of innovative, hands-on educational toys and learning aids trusted by teachers and parents and loved by children. Based in Kings Lynn, Norfolk, Learning Resources Ltd is responsible for marketing, selling and supplying these high-quality products to the territories of Europe, the Middle East, Africa & India serving children and their families, preschool, nursery and primary school markets. Learning Resources Ltd also sells and distributes a wide product range from our wider family of brands including Hand2Mind and Educational Insights as well as holding the global Master Toy License for Numberblocks.

Team & Position Description

Reporting to the Head of Sales, the successful candidate will grow the distribution, sales and profitability of the Learning Resources brand through the acquisition of major retail (brick & mortar and online) customers within the UK and Ireland markets. You will also be responsible for growing distribution and sales in the UK and Ireland of our Numberblocks range. You will execute a sales strategy tailored to expand existing accounts and capture new opportunities in the retail market. In this newly created role, you will identify and secure strategic partnerships and leverage market insights to ensure the company’s sustained success in the retail channel. Collaboration across functional teams, including product development, marketing, operations and our US team will be key to aligning resources and ensuring cohesive execution of the company’s vision.

Responsibilities

What you will do day to day (responsibilities):

  • Partner with senior management to develop and implement sales strategies, aligning with corporate goals and market opportunities.
  • Establish key account strategies, cultivate relationships, and drive customer acquisition through data-led decision-making.
  • Analyse market trends, customer performance, and competitor activities to identify new opportunities and maintain a competitive edge.
  • Work closely with Marketing and Product Development to align Numberblocks sales plans and opportunities with the wider sales strategy, leveraging opportunities to grow the wider range.
  • Identify and onboard new business opportunities, develop Joint Business Plans with key retailers, and expand distribution across UK & Ireland.
  • Work cross-functionally with internal teams and manage distributors/agents to maximise business impact and customer satisfaction.
  • Track and report on sales performance, ensuring accurate forecasting, strategic planning, and effective use of company resources.

What We Are Looking For (Key Performance Objectives)

  • Sales Strategy & Growth: Implement the 3-year sales strategy for the UK and Ireland retail markets.
  • Retail Expansion: Secure partnerships with 2 major mass retailers in the UK by December 2026 to strengthen market presence
  • Revenue Diversification: Achieve 3-year sales plan by developing revenue streams and leveraging new and existing strategic partnerships and integrated marketing campaigns.
  • Industry Networking: Establish Learning Resources as a trusted industry partner by attending at least 2 trade shows annually.
  • Product & Marketing Alignment: Collaborate with product and marketing teams to create tailored promotions that meet market-specific retailer’s needs.
  • Data-Driven Sales Reporting & Forecasting: Implement data-driven sales forecasting within 6 months, delivering accurate quarterly forecasts for new products and monthly reports with actionable insights for leadership.

Requirements/Ideal Attributes

  • University degree or equivalent in a business-related field.
  • 5+ years of sales experience in the UK and Ireland retail market or consumer goods sector.
  • Proven success in securing partnerships with retailers and distributors.
  • Strong negotiation, communication, and relationship-building skills.
  • Proven track record of excellence in sales activity
  • Proficient in CRM tools and sales analytics.
  • Experience of working with a licensed product range.

#LearningResourcesUK

#hybrid

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Sales and Business Development

  • Industries

    Manufacturing

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UK Sales Manager employer: Learning Resources (UK)

Learning Resources Ltd is an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation in the heart of King's Lynn, Norfolk. With a strong commitment to employee growth, the company provides ample opportunities for professional development and career advancement, all while contributing to meaningful educational initiatives that impact children and families across Europe, the Middle East, Africa, and India.
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Contact Detail:

Learning Resources (UK) Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land UK Sales Manager

✨Tip Number 1

Network with professionals in the educational toys and consumer goods sectors. Attend industry events or trade shows where Learning Resources might be present, as this can help you make valuable connections and gain insights into their operations.

✨Tip Number 2

Familiarise yourself with Learning Resources' product range, especially the Numberblocks line. Understanding their products will allow you to speak confidently about how you can contribute to their sales strategy and growth.

✨Tip Number 3

Research the current trends in the UK and Ireland retail markets, particularly in educational toys. Being able to discuss these trends during your interview will demonstrate your market knowledge and strategic thinking.

✨Tip Number 4

Prepare examples of your past successes in securing partnerships and driving sales growth. Be ready to share specific metrics or outcomes that highlight your achievements, as this will showcase your capability to meet the role's requirements.

We think you need these skills to ace UK Sales Manager

Sales Strategy Development
Retail Market Analysis
Customer Relationship Management
Negotiation Skills
Data-Driven Decision Making
Market Trend Analysis
Cross-Functional Collaboration
Sales Performance Tracking
Forecasting and Reporting
Partnership Development
Communication Skills
Problem-Solving Skills
Experience with Licensed Products
CRM Tools Proficiency

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant sales experience, particularly in the UK and Ireland retail market. Emphasise your achievements in securing partnerships and driving sales growth.

Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of Learning Resources' products and their market. Discuss how your skills align with the responsibilities of the UK Sales Manager role and your vision for driving sales.

Highlight Data-Driven Success: In your application, provide specific examples of how you've used data to inform sales strategies and decision-making. This will demonstrate your analytical skills and ability to drive results.

Showcase Collaboration Skills: Mention any experience you have working cross-functionally with teams such as marketing and product development. Highlight how this collaboration has led to successful sales initiatives in your previous roles.

How to prepare for a job interview at Learning Resources (UK)

✨Know Your Products

Familiarise yourself with Learning Resources' product range, especially the Numberblocks line. Being able to discuss specific products and their benefits will show your genuine interest and understanding of the brand.

✨Demonstrate Sales Strategy Experience

Prepare to discuss your previous sales strategies and how they align with the role's requirements. Highlight any successful partnerships you've secured in the retail market, as this is crucial for the position.

✨Showcase Data-Driven Decision Making

Be ready to explain how you use data analytics in your sales approach. Discuss examples where your data-led decisions have led to increased sales or improved customer relationships.

✨Emphasise Collaboration Skills

Since the role involves working cross-functionally, share experiences where you've successfully collaborated with marketing, product development, or other teams. This will demonstrate your ability to align resources and execute cohesive strategies.

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