At a Glance
- Tasks: Drive revenue growth on Amazon through strategic campaigns and compelling copy.
- Company: Join a family-owned company dedicated to children's learning and development.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on creativity and collaboration.
- Why this job: Make a real impact by launching bestsellers and optimising brand presence on Amazon.
- Qualifications: Strategic thinker with a passion for data-driven decisions; no prior experience needed.
The predicted salary is between 40000 - 55000 £ per year.
Learning Resources is the home of award-winning toys, games and learning aids for children aged 2-12. We understand the importance of learning through play and offer toys and games that positively influence children’s growth and development. Learning Resources Inc is a US-based family-owned company. Learning Resources Ltd. was founded in Kings Lynn, Norfolk in 1994 to serve the European, Middle Eastern, African and Indian Markets.
Your Mission
As an Amazon Growth Lead, your primary goal is to drive incremental revenue growth and expand our brand’s presence within your territories. You will achieve this by crafting compelling, high-converting copy that maximises search visibility, creating strategic promotional campaigns, and executing new product launches to create our future bestsellers. Using data-driven insights, you will continuously optimise our performance, identify the next big opportunities, and, with the support of our Growth Manager and Head of Department, elevate our brand to the next level on Amazon.
What You’ll Do
- Drive Sales Growth: Develop and execute data-backed strategies to accelerate revenue growth across Amazon marketplaces.
- Amazon SEO & Content Optimisation: Write engaging, keyword-optimised product listings and work with our marketing team to create eye-catching enhanced brand content to improve organic search rankings and conversion rates.
- Product Launches: Provide initial New Product forecasts, collaborate with our Marketing team on go-to-market strategies for new product launches, executing these plans on Amazon, which includes raising initial stock orders and ensuring they gain traction and become future bestsellers.
- Amazon Vine Program Management: Manage product enrolments to ensure both new and existing items receive high-quality reviews, maximising program effectiveness and brand credibility.
- Promotional Strategy & Execution: Strategise and implement high-impact promotions during Amazon Tier 1 events such as Prime Day and Black Friday to maximise visibility and sales.
- Data-Driven Decision Making: Analyse performance data metrics, customer behaviour, and competitor trends to identify untapped opportunities and refine strategies.
- Advertising Collaboration: Work closely with our in‑house Advertising Manager to maximise product visibility and campaign effectiveness.
- Competitor & Market Analysis: Stay ahead of industry trends, monitor competitors, and leverage insights to enhance our positioning.
- Amazon Trends & Vendor Landscape Monitoring: Stay informed on the latest Amazon updates, industry trends, and vendor policies to identify opportunities and ensure the business stays at the forefront of new developments.
- Cross‑Functional Collaboration: Partner with Demand Planning, Amazon Operations, Marketing and Sales teams to ensure optimal inventory availability, effective promotional alignment, strategic product positioning to maximise sales and shopper engagement.
- Amazon Account Health: Proactively address ad‑hoc issues, manage case resolutions, and collaborate with the Amazon Growth Manager to minimise sales disruptions and maintain a strong account standing.
What Success Looks Like in This Role
- Organic search visibility and rankings improve, leading to increased traffic and conversions.
- Priority product launches become bestsellers within the first 12 months.
- Promotional campaigns consistently deliver strong sales lifts without sacrificing profitability.
- Data-driven insights lead to innovative growth strategies that outperform competitors.
- Customer reviews, ratings, and engagement metrics steadily improve, strengthening brand trust and loyalty.
- Sales growth outperforms the category and exceeds internal goals.
Who You Are
- A strategic thinker who thrives on data-driven decision-making.
- A creative copywriter with a deep understanding of Amazon’s algorithm and conversion triggers (no prior experience needed, this can be developed).
- A results-oriented individual who understands the levers that drive Amazon growth.
- A self-starter with a relentless drive to outperform competitors and capture market share.
- Comfortable working in a fast-paced, dynamic environment where testing and learning are key to success.
Amazon Growth Lead employer: Learning Resources Ltd
Learning Resources is an exceptional employer that fosters a vibrant work culture centred around creativity and collaboration, making it an ideal place for the Amazon Growth Lead role. With a commitment to employee growth, we offer opportunities for professional development and the chance to make a meaningful impact on children's learning through our innovative products. Located in Kings Lynn, Norfolk, our family-owned company values work-life balance and provides a supportive environment where your contributions are recognised and celebrated.
StudySmarter Expert Advice🤫
We think this is how you could land Amazon Growth Lead
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Learning Resources Ltd are looking for when hiring for a Amazon Growth Lead.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Learning Resources Ltd for the Amazon Growth Lead, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Learning Resources Ltd as a Amazon Growth Lead, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Learning Resources Ltd’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Amazon Growth Lead.
We think you need these skills to ace Amazon Growth Lead
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Learning Resources Ltd, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Learning Resources Ltd's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Learning Resources Ltd. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Learning Resources Ltd
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Learning Resources Ltd uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Learning Resources Ltd. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!