CRM Manager

If you excel at partnering with commercial, product and service teams to deliver impactful CRM programmes, this role offers scope to influence strategy and long-term customer value. This is a wonderful opportunity for a CRM professional who thrives on improving KPIs, optimising lifecycle engagement and delivering measurable results across a large customer base!

Duties for this role include, but are not limited to:

• Owning KPIs such as churn, retention, ARPU and product penetration.
• Using customer data and dashboards to identify trends and risk indicators.
• Designing and delivering multichannel CRM journeys to support retention and renewals.
• Developing targeted upsell and cross-sell activity to grow customer value.
• Ensuring CRM automation and segmentation support lifecycle engagement.
• Collaborating with Product, Marketing, Customer Service and Finance on CRM initiatives.
• Providing insight and recommendations to senior stakeholders.

Skills / Qualifications

The ideal candidate will have proven experience in CRM, customer retention or lifecycle marketing, ideally within telecoms, utilities or subscription-based industries. They will be highly analytical, commercially focused and confident using data to shape CRM journeys and influence strategy. Strong collaboration skills, experience with marketing automation tools and a deep understanding of customer segmentation and lifecycle engagement are essential. A proactive, insight-led and customer-obsessed approach will be key to success in this role.

For a full job description or further information on this role please call 711188, or email jobs@leapfrogjobs.com.

If you wish to apply for this role, please submit your CV via the Apply Now button below.