At a Glance
- Tasks: Lead marketing operations for exciting in-person and online events across EMEA.
- Company: Join Stripe, a leading financial infrastructure platform transforming global commerce.
- Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and efficiency.
- Why this job: Make a real impact on global business while enhancing your marketing skills.
- Qualifications: 5+ years in marketing operations and expertise in Marketo required.
The predicted salary is between 59400 - 72600 £ per year.
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead.
About the team
Marketing Operations is a team of marketing execution experts and systems thinkers focused on efficiency. We partner closely with Regional and Demand marketing, Growth, Martech, and creative teams to deliver scalable, high-impact campaigns across channels. While we operate globally, this role is focused on supporting the EMEA region.
What you’ll do
We are seeking a Marketing Operations Manager to serve as the end-to-end marketing operations process owner for in-person and online events. In this role, you will collaborate with Field Marketing, Demand Generation, Marketing Technology, and Marketing Operations teammates to identify audiences, track and drive attendance, produce high-performing and measurable campaigns, accurately process attendee and non-attendee data, route leads accurately and quickly, and provide sales follow-up reporting.
Responsibilities
- Own end-to-end marketing operations for in-person and online events, from campaign intake through post-event reporting.
- Partner with Field Marketing, Demand Generation, Marketing Technology, and Sales to define operational plans, timelines, responsibilities, and success metrics.
- Manage audience strategy and campaign execution, including segmentation, registration, email, testing, launch readiness, and attendance tracking.
- Monitor registration and attendance, address risks and dependencies, and identify opportunities to improve conversion and engagement.
- Manage the accurate capture, validation, enrichment, and reconciliation of attendee and non-attendee data.
- Oversee lead scoring, classification, routing, nurture, sales notifications, and handoff within agreed service levels.
- Report on campaign performance, attendance, engagement, lead routing, sales follow-up, and pipeline impact.
- Maintain high standards for data quality, privacy, consent, and contact governance throughout the campaign lifecycle.
- Identify and address process, data, and technology gaps by implementing scalable documentation and operating procedures that improve consistency and performance.
Who you are
We’re looking for someone who meets the minimum requirements to be considered for the role. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- 5+ years of experience in marketing operations, demand generation operations, event operations, or a related field.
- 3+ years of proven expertise in Marketo, with a strong track record of developing scalable programs and driving successful campaign outcomes.
- Proven track record of optimizing campaign and execution workflows within event and webinar platforms (such as Splash and ON24).
- Experience with audience segmentation, campaign workflows, lead management, and sales follow-up processes.
- Strong program-management skills, with the ability to manage timelines, dependencies, risks, and multiple concurrent events.
- Strong analytical and problem-solving skills, including experience using campaign data to identify issues and improve performance.
- Understanding of data quality, consent, privacy, and contact-governance practices.
- Clear written and verbal communication skills and experience working across Marketing, Sales, and Technology teams.
- Attention to detail and the ability to operate effectively in a fast-paced environment with changing priorities.
- Experience integrating AI into scalable marketing operations workflow designs and streamline processes.
Preferred qualifications
- Experience in the technology or financial services sectors, ideally within a high-growth company.
- Knowledge of marketing automation tools and processes to enhance efficiency and scalability in campaign execution.
- Strong adaptive skills with a proven ability to thrive in a rapidly changing environment.
- Experience managing or collaborating with an offshore production team to streamline operations.
Marketing Operations Manager, EMEA Events in London employer: LeanScale, Inc.
LeanScale, Inc. provides a collaborative work environment that encourages professional growth and engagement in impactful projects. Employees have the opportunity to work closely with leadership and contribute to strategic initiatives across the EMEA region.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Manager, EMEA Events in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LeanScale, Inc. and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LeanScale, Inc. are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LeanScale, Inc. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LeanScale, Inc.. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Operations Manager, EMEA Events in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LeanScale, Inc.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LeanScale, Inc.:Show us that you’ve done your homework! In your application, briefly mention what you admire about LeanScale, Inc.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LeanScale, Inc.
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LeanScale, Inc. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LeanScale, Inc., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
