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- Tasks: Drive impactful paid media strategies and optimise campaigns across major platforms.
- Company: Join a dynamic marketing team at a leading company focused on growth.
- Benefits: Generous holiday allowance, wellbeing support, and competitive salary.
- Why this job: Take ownership of a significant budget and make a real impact on customer acquisition.
- Qualifications: 5+ years in paid media with strong analytical and strategic skills.
- Other info: Flexible work-life balance and excellent career development opportunities.
The predicted salary is between 38000 - 44000 £ per year.
Are you a highly analytical and results-driven Performance Marketing expert ready to take ownership of a significant media budget and drive tangible ROI? We are looking for an experienced Performance Marketing Manager to join our growing marketing team to help accelerate customer acquisition. You’ll work closely with the heads of each brand and external agencies to ensure our paid marketing efforts closely align with the wider business strategy. As our Performance Marketing Manager, you will be the driving force behind our paid media strategy.
Key Responsibilities
- Paid Media Performance: Working with external agencies and internal stakeholders, strategically plan and optimise all paid media campaigns across key channels including Google Ads (Search, Shopping, Display), Microsoft Ads, Meta (Facebook/Instagram), Pinterest, and Affiliate networks.
- Budget Management & ROI Ownership: Oversee a 7-figure annual budget with complete ownership of CPA, ROAS, and overall media efficiency goals.
- Agency Management: Act as the primary point of contact for external media agencies, ensuring campaigns are delivered to the highest standard, meeting performance KPIs, and driving innovation.
- Performance Reporting & Insight Generation: Develop and maintain robust reporting dashboards, translating complex data into clear, actionable insights for senior stakeholders and the wider team.
- Cross-Functional Collaboration: Work closely with the marketing team to ensure seamless funnel conversion, and collaborate with the broader Marketing team on creative testing, landing page optimisation, and promotional alignment.
What You Will Bring
- Experience: 5+ years of dedicated, hands-on paid media experience in an in-house or agency environment.
- Financial Acumen: Proven experience managing annual paid media budgets of £2 million or more.
- Technical Proficiency: Deep expertise in platform management (Google Ads, Meta Ads Manager, etc.) and web analytics tools (e.g., Google Analytics 4).
- Strategic Thinking: A track record of developing and executing successful, data-led paid media strategies that significantly improve performance metrics.
- Collaboration: Exceptional communication and collaboration skills, with experience managing external partners (agencies) and influencing internal teams.
Generous Holiday Allowance
Enjoy 22 days of annual leave, plus bank holidays, with the flexibility to tailor your time off:
- Buy up to 3 extra days of holiday
- Or sell back up to 2 days to suit your needs
We believe in a healthy work-life balance that works for you.
Length of Service holiday awards: 1 extra day for every 3 years service;
Salary sacrifice pension scheme with employer contributions of 3% in line with current statutory requirements;
Salary sacrifice Cycle-to-work scheme;
Staff discounts on the Leader product range;
Subsidised gym membership;
Your Wellbeing Matters
We care about our team’s mental and emotional health. That’s why we offer:
- Access to Able Futures, a confidential government-backed service providing practical support for mental wellbeing at work.
- Employee Assistance Programme (EAP) – 24/7 access to professional wellbeing advice, counselling, and guidance to help you thrive inside and outside of work.
Employee Referral Bonus
Salary: £38,000 - £44,000 depending on skills and experience.
Performance Marketing Manager employer: Leader Online Ltd
Contact Detail:
Leader Online Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who work in performance marketing. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. When you get that interview, having tangible evidence of your success will make you stand out from the crowd.
✨Tip Number 3
Prepare for the interview by brushing up on your knowledge of the latest trends in performance marketing. Be ready to discuss how you can drive ROI and manage budgets effectively – they’ll want to see your analytical side!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Performance Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Performance Marketing Manager role. Highlight your experience with paid media campaigns and budget management, as these are key aspects of the job. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about performance marketing and how your previous experiences have prepared you for this role. Let us know what makes you the perfect fit for our team.
Showcase Your Analytical Skills: Since this role is all about driving ROI, make sure to showcase your analytical skills in your application. Share specific examples of how you've used data to optimise campaigns and improve performance metrics. We love numbers!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best experience possible. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Leader Online Ltd
✨Know Your Numbers
As a Performance Marketing Manager, you'll need to demonstrate your financial acumen. Brush up on key metrics like CPA, ROAS, and media efficiency goals. Be ready to discuss how you've managed large budgets in the past and the tangible results you've achieved.
✨Showcase Your Strategic Thinking
Prepare to share specific examples of successful, data-led paid media strategies you've executed. Highlight how these strategies improved performance metrics and aligned with broader business goals. This will show that you can think strategically and drive results.
✨Familiarise Yourself with Tools
Make sure you're well-versed in the platforms mentioned in the job description, like Google Ads and Meta Ads Manager. If you have experience with web analytics tools like Google Analytics 4, be prepared to discuss how you've used them to generate insights and optimise campaigns.
✨Emphasise Collaboration Skills
Since this role involves working closely with external agencies and internal teams, be ready to talk about your collaboration experiences. Share examples of how you've effectively communicated and influenced stakeholders to achieve campaign success.
