Sales Director, EMEA

Sales Director, EMEA

City of London Full-Time 120000 - 150000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales efforts across EMEA, securing new strategic accounts.
  • Company: Join Lead2Pipeline, a top service provider for innovative tech companies.
  • Benefits: Enjoy a competitive salary, commission plan, and comprehensive health benefits.
  • Why this job: Be part of a dynamic team that values growth, collaboration, and innovation.
  • Qualifications: 10+ years in B2B demand generation sales with proven success in closing complex deals.
  • Other info: We're a drama-free team that loves to learn and support each other.

The predicted salary is between 120000 - 150000 £ per year.

Lead2Pipeline is seeking an experienced Sales Director to lead our sales efforts across Europe, Middle East, and Africa (EMEA). This role will report to our CEO and partner with our CMO, and is responsible for securing new strategic accounts through direct client and agency relationships for our demand generation services. We welcome applicants from across EMEA.

Over the past 4 years, we’ve established ourselves as a preferred service provider for the world’s most innovative technology companies, including brands like Microsoft, Oracle, Proofpoint, and Zscaler.

  • You have 10+ years of B2B demand generation sales experience, selling to enterprise technology companies and leading agencies that manage demand generation budgets for their clients.
  • You are intimately familiar with B2B demand generation:
  • Industry landscape (B2B lead generation providers, publishers, media brands)
  • Agencies (The Marketing Practice, Transmission, Trilliad)
  • Intent data providers (6Sense, Demandbase, ZoomInfo)
  • Platforms (Integrate, Convertr)
  • Martech (Marketo, Eloqua, Salesforce)
  • You have deep experience closing complex, six-figure transactions, and winning RFPs with sales leaders, CMOs, marketing VPs, and buyers leading growth marketing and demand generation teams.
  • You have a bulletproof set of customer referrals, preferably from more than one role in the industry. Special consideration will be given based on your current book of business, as a demonstrated history of selling to agencies and direct clients is required.
  • If you’re passionate about growing an industry disruptor, and helping B2B technology companies solve marketing and pipeline challenges, this is your opportunity. We’re a dedicated team with zero drama. We love what we do, and we have each other’s backs. We like to laugh and are willing to take chances and learn from our mistakes. Most importantly, we’re building one of the fastest-growing full funnel lead generation providers in a crowded industry with a fresh perspective.

    Salary & Benefits:

    • Salary range: £120,000 - £150,000 (dependent on skills & experience)
    • Commission plan
    • Medical, health, dental, and vision
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    Contact Detail:

    Lead2Pipeline Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Sales Director, EMEA

    ✨Tip Number 1

    Network with professionals in the B2B demand generation space. Attend industry events, webinars, and conferences where you can meet potential colleagues or clients. Building relationships with key players can give you insights into the company culture and expectations.

    ✨Tip Number 2

    Familiarise yourself with the latest trends and technologies in B2B demand generation. Being knowledgeable about platforms like Marketo and Salesforce, as well as intent data providers, will help you stand out during discussions with the hiring team.

    ✨Tip Number 3

    Prepare to discuss your previous successes in closing complex deals. Be ready to share specific examples of how you've navigated challenges and secured significant contracts, as this will demonstrate your capability to handle the responsibilities of the Sales Director role.

    ✨Tip Number 4

    Research Lead2Pipeline thoroughly. Understand their services, client base, and market position. Tailoring your conversations to reflect your knowledge of their business will show your genuine interest and commitment to contributing to their success.

    We think you need these skills to ace Sales Director, EMEA

    B2B Sales Experience
    Demand Generation Expertise
    Strategic Account Management
    Client Relationship Building
    Complex Negotiation Skills
    RFP Management
    Market Analysis
    Sales Strategy Development
    Customer Referral Management
    Knowledge of Martech Tools
    Understanding of Intent Data Providers
    Networking Skills
    Team Leadership
    Adaptability in Fast-Paced Environments

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV highlights your 10+ years of B2B demand generation sales experience. Focus on your achievements in closing complex transactions and any relevant roles you've held in the industry.

    Craft a Compelling Cover Letter: In your cover letter, express your passion for helping B2B technology companies and mention specific examples of how you've successfully secured strategic accounts in the past. Show that you understand the industry landscape and the key players.

    Highlight Relevant Skills: Emphasise your familiarity with B2B demand generation tools and platforms, as well as your experience with agencies and intent data providers. This will demonstrate your expertise and fit for the role.

    Showcase Customer Referrals: If you have a strong set of customer referrals, mention them in your application. Highlighting your existing relationships with clients and agencies can set you apart from other candidates.

    How to prepare for a job interview at Lead2Pipeline

    ✨Showcase Your B2B Expertise

    Make sure to highlight your 10+ years of B2B demand generation sales experience. Be prepared to discuss specific examples of how you've successfully sold to enterprise technology companies and managed relationships with agencies.

    ✨Know the Industry Landscape

    Familiarise yourself with the key players in the B2B demand generation space, including lead generation providers and intent data providers. Demonstrating your knowledge of these will show that you understand the market and can navigate it effectively.

    ✨Prepare for Complex Sales Scenarios

    Be ready to discuss your experience with closing complex, six-figure transactions. Prepare case studies or anecdotes that illustrate your ability to win RFPs and work with senior marketing leaders.

    ✨Bring Your Customer Referrals

    Having a bulletproof set of customer referrals can set you apart. Be prepared to share testimonials or references from previous roles, especially those that showcase your success in selling to both agencies and direct clients.

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