At a Glance
- Tasks: Lead CRM strategy and customer journeys for exciting sports and entertainment experiences.
- Company: Join a global leader in sports, music, and entertainment marketing.
- Benefits: Enjoy hybrid working, 25 days holiday, private healthcare, and a vibrant office culture.
- Other info: We're committed to diversity and inclusion; all backgrounds are welcome to apply.
- Why this job: Make a real impact on customer engagement and drive growth in a dynamic industry.
- Qualifications: Experience in CRM and email marketing, with strong project management skills.
The predicted salary is between 37800 - 46200 £ per year.
THE·TEAM is proud to provide representation and marketing services to talent, brands and properties across 28 countries and more than 70 cities worldwide.
Our Premium Access group offers unrivaled access to the most in-demand tickets, hospitality packages and client hosting opportunities across the world of sports, music and entertainment.
- We are the exclusive hospitality provider for the Major League
- Baseball
- World
Tour: London Series and one of the world’s largest providers of Wimbledon Debenture Tickets.
We are also an authorized reseller at Allianz Stadium, Wembley Stadium, Monaco Grand Prix, Super Bowl and The BRITS.
We are an official agent of both Lord’s and The KIA Oval Cricket Grounds and provide hospitality packages to a range of other high profile events including Formula 1 races, Premier League Football, World Cups and major concerts.
Shaped by our belief in the unifying power of sports, music and entertainment, THE·TEAM leads with intelligence, ideas and influence.
For more information, please vis visit the. team.
THE·TEAM’s hospitality team is looking for a CRM Marketing Manager to lead customer communications across our portfolio of sports, music and entertainment experiences.
You'll take ownership of our CRM strategy, customer database and automated journeys, working closely with our content and creative teams to deliver relevant, targeted communications that turn customer interest into enquiries, bookings and repeat business.
Working closely with our marketing and sales teams, you’ll combine commercial thinking with hands-on CRM platform management and campaign execution to improve customer engagement, strengthen relationships and drive measurable revenue.
A key priority will be supporting the delivery of our Salesforce migration, working with internal teams and external partners to ensure our platform, customer data and processes are set up for long-term success.
This is an opportunity to shape how we connect with our customers, develop our CRM capabilities and make a meaningful impact on the growth of our hospitality business.
- What You’ll Do
- Lead our CRM strategy and customer journeys: Develop and deliver a CRM communications plan aligned with our hospitality sales calendar, priority events and wider marketing activity.
Create targeted journeys for corporate and individual customers, identifying opportunities to improve lead nurturing, retention, cross-selling and re-engagement.
- Lead email and customer messaging activity: Own the planning, targeting, scheduling, testing and performance of email, SMS and Whats App campaigns.
Work closely with our content and creative teams, who will develop the messaging and assets, to ensure communications reach the right audiences at the right time.
Build and optimise automated journeys, continually improving engagement, conversion and deliverability.
- Support our Salesforce migration and platform development: Coordinate marketing requirements, project milestones, testing and launch readiness with internal stakeholders and external implementation partners.
Help ensure the platform supports effective segmentation, automation, reporting and integration with sales processes, taking day‑to‑day ownership of its marketing capabilities following launch.
- Manage customer data and audience segmentation: Maintain a high‑quality, well‑organised customer database, supporting data cleansing, segmentation, lead capture and database growth.
Develop audiences based on customer interests, behaviour and purchase history, ensuring communications respect customer preferences, consent and relevant data protection requirements.
- Measure performance and drive improvements: Monitor campaign effectiveness, customer engagement, enquiries, bookings and revenue generated through CRM activity.
Work closely with sales to improve reporting and attribution, using insights, testing and competitor activity to identify opportunities for better performance and more efficient processes.
- What We’re Looking For
- CRM and email marketing experience: Practical experience managing CRM and email marketing programmes, with a strong understanding of campaign planning, audience segmentation, automated journeys, customer engagement and performance optimisation.
Comfortable working with content and creative teams to bring campaigns to life.
- Platform and project management skills: Experience contributing to or leading a CRM or email marketing platform migration, with the ability to coordinate stakeholders, manage competing priorities and translate business needs into practical solutions.
Familiarity with Salesforce Marketing Cloud or a comparable platform would be valuable.
- A data‑led, commercially focused approach: Confidence analysing campaign performance, identifying improvements and connecting marketing activity to customer enquiries, bookings and sales outcomes.
- Strong attention to detail and technical understanding: A good understanding of customer data management, consent and preferences, email deliverability and marketing automation, alongside the ability to manage campaigns accurately and efficiently.
- A collaborative and proactive mindset: Strong organisational and communication skills, with the ability to balance longer‑term projects with day‑to‑day campaign delivery.
- Experience with SMS or Whats App marketing, or within hospitality, live events, sport, music, entertainment or another B2B/B2C environment, would be an advantage.
What We Offer
- Hybrid working pattern of 3 days a week from our Aldwych House office
- 25 days holiday plus bank holidays
- Private healthcare, Gymflex, enhanced parental leave & cycle to work scheme benefits amongst many others
- Excellent office environment; we’re dog friendly, offer company and departmental social events and breakfast, drinks and snacks in the office
Research suggests that women and people from underrepresented backgrounds are less likely to apply for a role unless they meet every requirement.
We don't expect you to tick every box so if you're excited by the opportunity, believe you can make a difference and are ready to learn and grow with us, we'd love to hear from you.
THE·TEAM does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.
THE·TEAM is proudly an equal opportunity employer.
We are always searching for the most passionate and talented people from all backgrounds and experiences to join us.
More than 20 years into our evolution, we continue to expand our global reach and capabilities to serve clients across sports, music and entertainment.
We are committed to making a meaningful impact across key areas of inclusion, community service and sustainability — not only for our employees, but for clients and the industry at large.
THE·TEAM is a leading global sports, music and entertainment company.
Led by intelligence, ideas and influence, we provide representation and marketing services to talent, brands and properties.
#J-18808-Ljbffr
CRM Marketing Manager employer: LE003 The.Team: SME Management EMEA Limited
At THE·TEAM, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As an Experiential Live Events Account Executive, you will benefit from extensive professional development opportunities while working alongside passionate colleagues in a vibrant environment. With the chance to engage in both domestic and international projects, you'll be part of a team that values creativity and collaboration, making every day at work a rewarding experience.
Contact Details:
LE003 The.Team: SME Management EMEA Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land CRM Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for LE003 The.Team: SME Management EMEA Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like LE003 The.Team: SME Management EMEA Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with LE003 The.Team: SME Management EMEA Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at LE003 The.Team: SME Management EMEA Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit LE003 The.Team: SME Management EMEA Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of LE003 The.Team: SME Management EMEA Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about LE003 The.Team: SME Management EMEA Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at LE003 The.Team: SME Management EMEA Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at LE003 The.Team: SME Management EMEA Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At LE003 The.Team: SME Management EMEA Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
