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For Companies At a Glance
- Tasks: Lead and optimise Google Ads campaigns to drive client success.
- Company: Join LDX Digital, a global digital marketing agency focused on innovative ad solutions.
- Benefits: Enjoy fully remote work, competitive pay, and continuous learning opportunities.
- Why this job: Be part of a vibrant team that values creativity and data-driven strategies.
- Qualifications: Bachelor’s degree in digital marketing or related field; 3-5 years Google Ads experience required.
- Other info: Work with high-profile clients and advance your career in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
What’s The Company Like? LDX Digital is a cutting-edge digital marketing agency specializing in Google Ads and native advertising. We are committed to delivering exceptional results for our clients by leveraging data-driven strategies and innovative ad solutions. Our fully remote team is made up of passionate professionals from around the globe, all working together to drive our clients’ success.
What We Want You To Do
A digital strategist leads the strategy, execution, and optimization of paid search campaigns across Google Ads. You’ll be responsible for developing high-performing strategies, analyzing data to improve performance, and working closely with our creative and client teams to hit KPIs. This role is perfect for someone who thrives in a fast-paced, performance-driven environment and knows Google Ads inside out. The ideal candidate combines creativity, analytical skills, and technical know-how to deliver impactful digital campaigns. By focusing on metrics and customer experience, a digital strategist ensures all initiatives drive measurable success while aligning with the brand’s messaging and business goals.
Key Responsibilities
- Developing strategies: Create data-driven Google Ads strategies tailored to the target audience and aligned with business goals. Strategic planning should incorporate SEO, paid media, creative testing, and innovation to maximize reach.
- Analyzing metrics: Use analytics tools such as Google Analytics, Shopify, third-party attribution tools (Triple Whale, Northbeam, etc.) to track campaign performance, identify trends, and optimize strategies. This analysis also includes monitoring metrics like engagement rates, website traffic, and conversions.
- Manage day-to-day execution: Oversee campaigns across multiple accounts — including budgeting, pacing, targeting, and A/B testing of ad creatives and landing pages.
- Collaborating: Work closely with the marketing and creative teams to execute cohesive campaigns that reflect the company’s vision.
- Innovation: Stay ahead of trends in the PPC space, test new betas and strategies, and bring proactive ideas to the table to keep clients ahead of the competition.
- Client-Facing Communication: Clearly communicate results, insights, and strategy updates to internal and external stakeholders.
- Designing content: Collaborate with graphic design and content creation teams to produce high-quality digital content that aligns with user experience goals.
- Monitoring market trends: Stay updated on digital marketing trends and tools to ensure strategies remain innovative and competitive in the ever-evolving digital landscape.
- Landing Page Feedback: Work with designers and CRO specialists to ensure landing pages are optimized for paid traffic.
You’re Perfect If You Have
- Education: A Bachelor’s degree in digital marketing, communication, computer science, or a related field is required. Advanced certifications in SEO, SEM, Google Ads or analytics tools are advantageous.
- Experience: 3–5 years of hands-on experience managing Google Ads campaigns, ideally in an eCommerce or direct-response environment.
- Tech Stack Knowledge: Proficiency in Google Ads, Google Analytics, Looker Studio, Shopify, and third-party attribution tools (Triple Whale, Northbeam, etc.).
- Analytical Mindset: Strong data skills — ability to draw insights from numbers and act on them quickly.
- Creative Thinking: A keen eye for what makes a winning ad creative and landing page, with the ability to test and optimize effectively.
- Communication skills: Exceptional written and verbal communication skills to collaborate effectively with stakeholders, cross-functional teams, and external partners.
- Self-Starter: Thrives in a remote setting with autonomy, accountability, and high attention to detail.
- Project management: Ability to manage multiple projects simultaneously, prioritize tasks effectively, and meet tight deadlines.
- Adaptability: Flexibility to adjust strategies based on analytics, industry trends, and evolving customer needs.
- Creative mindset: Strong problem-solving skills and creativity to design impactful digital campaigns that resonate with target audiences.
What’s in it for you:
- Fully Remote Work: Enjoy the flexibility to work from anywhere.
- Impactful Voice: Be a key player in shaping media strategies and driving client success.
- Growth Opportunities: Advance your career quickly in a dynamic and fast-paced environment.
- Continuous Learning: Access to the latest courses, certifications, and learning opportunities. We support your professional growth.
- Competitive Compensation: Earn competitive pay with performance-based bonuses.
- Vibrant Culture: Join a team of ambitious professionals in a supportive, collaborative environment.
- Client Impact: Work with high-profile clients, delivering significant business impact through innovative media strategies.
Our Interview Process
- Click Apply and submit your CV
- Fill in a short survey
- 1-on-1 video interview with HR
- You will be asked to complete a short test task.
- 1-on-1 video interview with Hiring Manager
Media Buyer- PPC Specialist Remote UE employer: LDX Digital
Contact Detail:
LDX Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Buyer- PPC Specialist Remote UE
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and Google Ads. Being able to discuss recent changes or innovations in the industry during your interview will show that you're proactive and knowledgeable, which is exactly what LDX Digital is looking for.
✨Tip Number 2
Prepare to showcase your analytical skills by bringing examples of how you've used data to drive campaign success in the past. Be ready to discuss specific metrics you tracked and how they influenced your strategies.
✨Tip Number 3
Since collaboration is key in this role, think of instances where you've worked closely with creative teams or clients. Highlight your communication skills and how you ensured everyone was aligned on campaign goals.
✨Tip Number 4
Demonstrate your creativity by preparing a few innovative ideas for potential campaigns. This could include unique ad formats or targeting strategies that align with LDX Digital's mission to stay ahead of the competition.
We think you need these skills to ace Media Buyer- PPC Specialist Remote UE
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in managing Google Ads campaigns. Use specific metrics and examples to demonstrate your success in previous roles, especially in eCommerce or direct-response environments.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of PPC strategies. Mention how your skills align with the company's goals and how you can contribute to their success.
Showcase Analytical Skills: In your application, emphasise your analytical mindset. Provide examples of how you've used data to drive campaign performance and make strategic decisions. Mention any tools you're proficient in, like Google Analytics or third-party attribution tools.
Highlight Communication Skills: Since the role involves client-facing communication, ensure you highlight your exceptional verbal and written communication skills. Provide examples of how you've effectively collaborated with teams and communicated results to stakeholders.
How to prepare for a job interview at LDX Digital
✨Know Your Google Ads Inside Out
Make sure you have a solid understanding of Google Ads and its features. Be prepared to discuss your previous campaigns, the strategies you implemented, and the results you achieved. This will show that you are not only knowledgeable but also experienced in managing PPC campaigns.
✨Showcase Your Analytical Skills
Since the role requires strong analytical skills, be ready to talk about how you've used data to drive decisions in past campaigns. Bring examples of metrics you've tracked and how you've optimised campaigns based on those insights. This will demonstrate your ability to leverage data for success.
✨Prepare for Creative Discussions
As creativity is key in this role, think about some innovative ideas or strategies you've implemented in the past. Be ready to discuss how you approach A/B testing and what makes an ad creative successful. This will highlight your creative thinking and problem-solving abilities.
✨Communicate Clearly and Confidently
Effective communication is crucial, especially when dealing with clients and team members. Practice articulating your thoughts clearly and confidently. Prepare to explain complex concepts in simple terms, as this will reflect your ability to collaborate with various stakeholders.
