At a Glance
- Tasks: Lead the public sector team to drive growth across NHS and Local Government.
- Company: Dynamic company focused on public sector innovation and growth.
- Benefits: Generous holiday, flexible working, and a company MacBook.
- Other info: Exciting career progression opportunities in a collaborative environment.
- Why this job: Shape the future of public sector partnerships and make a real impact.
- Qualifications: Experience in B2B sales and strong leadership skills required.
The predicted salary is between 60000 - 60000 £ per year.
Salary: up to £60,000 + OTE
Location: Stockwell, Central London - Hybrid (London office 1 day per month)
Purpose of Role: We have a fantastic opportunity for a Head of Public Sector to lead our public sector commercial team. In this role you will be responsible for accelerating LDN’s growth across the NHS and Local Government, while shaping and executing a scalable go‑to‑market strategy for the wider public sector. You will provide strategic direction, momentum and ownership for LDN’s public sector ambition—focusing on rapid customer acquisition, increased customer penetration and long‑term value creation across a large, complex and under‑served market. The role prioritises commercial pace, clarity and scale, leveraging LDN’s quality, agility and high‑demand programmes to secure as many NHS Trusts and Local Authorities as possible, as quickly as possible and then to maximise their potential.
Key Responsibilities
- Public Sector growth strategy: Define and own LDN’s Public Sector go-to-market strategy, with explicit focus on NHS and Local Government. Translate the scale of the opportunity into a clear, executable growth plan. Identify priority targets, buying routes and customer types to accelerate acquisition and expansion. Explore and evaluate future public sector markets beyond NHS and Local Government.
- Revenue leadership & commercial delivery: Deliver a blended individual contribution of c. £700k in Year 1. Support the public sector team to deliver its target of c. £3.75m. Lead from the front in selected strategic deals. Transition to a team‑only target model by Year 2. Drive growth in both customer numbers and average customer value.
- Leadership & team enablement: Lead, coach and empower NHS and Local Government Partnerships Managers. Enable scalable strategies, engagement models and team growth. Remove blockers and accelerate customer decision‑making. Build a culture of pace, accountability and ambition.
- Customer expansion & value maximisation: Ensure systematic evaluation of expansion opportunity within existing customers. Drive multi‑product adoption and deeper Enterprise‑scale partnerships. Support differentiated engagement models by customer size and complexity.
- Procurement & buying routes: Maintain a working understanding of public sector procurement environments. Shape customer behaviour toward direct award and simplified buying routes. Ensure LDN leads buying strategy rather than being constrained by it.
- Cross‑functional leadership: Act as senior commercial voice for Public Sector across LDN. Work closely with Marketing, Product and Delivery teams. Represent Public Sector insight and performance in leadership forums.
Indicative KPIs:
- Number of NHS Trusts and Local Authorities secured.
- Average customer spend and expansion revenue.
- Public sector team performance vs targets.
- Speed and consistency of customer acquisition.
- Maturity of public sector leadership capability.
Skills & Experience:
- Experience in apprenticeship sales or B2B sales.
- Experience of managing people, with strong relationship and communication skills.
- Strategically minded and action‑oriented.
- Confident senior leader and influencer.
- Empowering and trust‑based leadership style.
- Commercially driven, not process‑led.
- High levels of organisation and attention to detail.
- Customer‑centric with strong commercial judgement.
- Collaborative and development‑minded.
- Demonstrates commitment to our values and expected behaviours.
Progression Opportunities: This role represents a senior leadership position within LDN’s commercial organisation, with scope to grow as the public sector function scales.
Benefits:
- 25 days holiday plus bank holidays.
- Extra day of holiday for every year of service up to 3 years.
- Home working/flexible working (you will be expected to come into the office at least once a month).
- Receive a company Apple MacBook.
- Workplace pension with 4% employer’s contribution.
- Buy holiday entitlement.
- Discretionary company wellbeing days.
- Head Office near Vauxhall/Stockwell with free tea and coffee.
- Quarterly prizes for top performers in the business.
- Regular social events, including Summer and Christmas parties.
We value diversity and are strongly committed to providing equal employment opportunities for all employees and applicants. This post is exempt from the Rehabilitation of Offenders Act (ROA) 1974.
Head of Public Sector employer: LDN Apprenticeships
LDN Apprenticeships is an exceptional employer, recognised as a top 10 medium-sized workplace by the Sunday Times, offering a vibrant culture that prioritises employee well-being and development. With a commitment to sustainability and leadership, employees benefit from structured career progression, generous holiday allowances, and a flexible hybrid working model, all while contributing to meaningful change in the lives of learners. Join us in shaping the future of responsible leadership in sustainability, where your passion for coaching and mentoring can truly make a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Public Sector
✨Dive into Local Government Events
Get yourself to local government events and public sector job fairs. These are great for meeting recruiters and understanding what different organisations, like LDN Apprenticeships, are looking for. Plus, it shows your genuine interest in the sector!
✨Join Relevant Networks
Look for communities focused on public sector careers. Whether it’s local networking groups or online forums, connecting with professionals in the field can provide insider knowledge and opportunities that you won’t find on typical job boards.
✨Utilise Your University’s Resources
If you’re freshly graduated or still studying, make the most of your university's careers service. They often have exclusive partnerships with companies like LDN Apprenticeships and can help you get your foot in the door for these full-time public sector roles.
✨Stay Updated with Government Initiatives
Keep your finger on the pulse regarding new government projects and policies. Understanding current initiatives can give you a leg up in interviews, showing that you are informed and genuinely interested in making a difference in the public sector.
We think you need these skills to ace Head of Public Sector
Some tips for your application 🫡
Highlight Relevant Experience:In the public sector, having experience in community engagement, policy analysis, or project management stands out. Make sure to showcase any previous roles or volunteer work that reflects your understanding of public service values and how they've shaped your career path.
Showcase Your Knowledge of the Sector:When you’re applying for a government role, it’s crucial to demonstrate your understanding of the current political landscape and public policies. Consider including articles you've written or relevant projects that underline your capability to engage with these concepts effectively.
Tailor Your CV to Reflect Core Competencies:Government positions often require a clear demonstration of competencies such as communication, teamwork, and problem-solving. Try to structure your CV to highlight these skills, using specific examples of how you’ve applied them in past experiences, ideally with quantifiable outcomes where possible.
Craft a Compelling Cover Letter:Your cover letter is your chance to tell your story and convey your passion for public service. Discuss why you want to work for LDN Apprenticeships and how your values align with their mission. Be genuine and let your enthusiasm shine through—this can really set you apart from other candidates.
How to prepare for a job interview at LDN Apprenticeships
✨Get to Know Public Sector Values
Before your interview with LDN Apprenticeships, dig deep into their mission and values, especially how they align with public service and community impact. Understand the key policies or initiatives they are involved in – you’ll want to show that you genuinely care about serving the community.
✨Brush Up on Regulatory Knowledge
Brush up on the regulations, laws, and compliance standards relevant to the role you’re applying for. Since this is the government and public sector, they might throw technical questions related to policy frameworks or project management best practices that you'll need to navigate day-to-day.
✨Highlight Teamwork and Collaboration
The government sector thrives on collaboration. Be ready to discuss how you've successfully worked in diverse teams or involved stakeholders in your projects. Show us how you bring people together to get a common goal achieved – that's what public service is all about!
✨Prepare Real-Life Examples
Craft a few STAR (Situation, Task, Action, Result) stories that demonstrate your experience in similar roles. Whether it’s a project that made a difference in the community or a challenging situation you managed, be ready to express how your skills and experiences make you a valuable asset for LDN Apprenticeships.
