At a Glance
- Tasks: Drive our digital marketing strategy and optimise our online presence across multiple platforms.
- Company: Join a thriving, family-owned business with a supportive and fun culture.
- Benefits: Enjoy a competitive salary, latest tech, employee discounts, and a vibrant office environment.
- Why this job: Make a real impact on our brand's growth while developing your digital marketing skills.
- Qualifications: Experience in digital marketing, strong organisational skills, and a passion for data-driven results.
- Other info: Be part of a dynamic team with opportunities for continuous learning and career advancement.
We are a well-established, family-owned business experiencing significant growth, and we are seeking a highly skilled Digital Marketing Specialist to join our expanding team. This is a pivotal role for an experienced and motivated digital marketing professional who is eager to make a measurable impact on our online presence and brand performance. You will take full responsibility for maintaining and optimising two dynamic websites, ensuring our online vision is delivered effectively and contributes directly to the company's continued success.
Key Responsibilities
- Contribute to the development and execution of a comprehensive and effective digital marketing strategy.
- Manage, optimise, and maintain product listings across all online marketplaces, including Shopify websites, Amazon, and eBay.
- Leverage Google Analytics and other data sources to assess website performance, identify customer behaviour patterns, and inform strategic improvements.
- Analyse business performance and market trends, presenting data-driven recommendations to increase traffic, engagement, and sales.
- Conduct thorough competitor research and benchmarking to identify opportunities for differentiation and growth.
- Support the planning, creation, and delivery of regular email marketing campaigns and social media content.
- Produce accurate, detailed reports evaluating the performance of digital marketing initiatives.
- Undertake SEO activities, including site audits, testing, and optimisation, to enhance online visibility and overall website performance.
- Continuously monitor key digital metrics and provide actionable insights to strengthen engagement and maximise results across all online channels.
- Research and evaluate emerging digital tools, technologies, and best practices to ensure the business remains competitive and innovative.
Skills & Experience
- A proactive, self-motivated professional who thrives in a fast-paced environment and is confident managing multiple projects simultaneously.
- Exceptional organisational, project management, and communication skills, with a strong ability to prioritise effectively.
- A results-driven mindset, with the capability to identify and implement innovative approaches that support lead generation and revenue growth.
- Demonstrable experience in digital marketing and ecommerce platforms, with strong technical aptitude and confidence in data interpretation.
- Working knowledge of Shopify, Google Analytics, and Google Ads is highly advantageous.
- Strong literacy, numeracy, and analytical abilities, including the capacity to evaluate the effectiveness of digital marketing activities and produce clear, insightful reports.
- A solid understanding of current digital marketing concepts, strategies, and best practices, with a commitment to continuous learning and improvement.
Benefits
- Competitive salary.
- Access to the latest technology and equipment.
- Supportive, open, and enjoyable working environment.
- Recently refurbished office and canteen with complimentary refreshments.
- Employee discount.
L & C Consulting is an Equal Opportunities Employer. Applicants must be eligible to work in the UK full time without restriction.
Digital Marketing Executive in Shrewsbury employer: L&C Employment Consulting
Contact Detail:
L&C Employment Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive in Shrewsbury
✨Tip Number 1
Get your networking game on! Connect with people in the digital marketing space, attend local events, and join online communities. You never know who might have a lead on that perfect job!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your digital marketing projects. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Don’t just apply; engage! When you find a role that excites you, reach out to the company directly through our website. A personalised message can set you apart from the crowd and show your genuine interest.
✨Tip Number 4
Prepare for interviews like a pro! Research the company’s digital presence and come armed with ideas on how you can contribute. This shows initiative and that you’re ready to hit the ground running.
We think you need these skills to ace Digital Marketing Executive in Shrewsbury
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your relevant experience and skills that match the job description, especially in digital marketing strategies and e-commerce platforms.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how you can contribute to our team. Be sure to mention specific achievements that demonstrate your impact in previous roles.
Showcase Your Analytical Skills: Since data-driven decisions are key in this role, don’t forget to showcase your analytical skills. Mention any experience you have with Google Analytics or similar tools, and how you've used data to improve marketing performance.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at L&C Employment Consulting
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest digital marketing trends and tools, especially those mentioned in the job description like Google Analytics and Shopify. Being able to discuss these confidently will show that you're not just a candidate, but a knowledgeable professional ready to make an impact.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of reports you've created or insights you've derived from analytics. This will demonstrate your ability to assess performance and make data-driven recommendations, which is crucial for this role.
✨Be Ready to Discuss Competitor Research
Since competitor analysis is key in this position, think of a time when you identified a market opportunity through research. Be prepared to share your findings and how they influenced your strategy. This shows that you can think critically and strategically about the business landscape.
✨Demonstrate Your Project Management Skills
This role requires juggling multiple projects, so come equipped with examples of how you've successfully managed various tasks simultaneously. Highlight your organisational skills and any tools you use to keep everything on track. This will reassure them that you can thrive in their fast-paced environment.