At a Glance
- Tasks: Lead brand strategy and creative campaigns for a high-growth wellness brand.
- Company: Fast-growing functional wellness brand with a dynamic team in Central London.
- Benefits: Competitive salary, share options, private healthcare, and 25 days holiday.
- Other info: Flexible remote working policy and opportunities for career advancement.
- Why this job: Join a thriving brand poised for significant growth and make a real impact.
- Qualifications: Proven brand marketing experience and strong creative leadership skills.
The predicted salary is between 70000 - 90000 € per year.
Our client is a high-growth functional wellness brand that has scaled from £0 to £15m revenue in just 3 years, and is on track to reach £20m in year 4. Having evolved from a D2C-first business into a true omnichannel player across both online and retail, they are now looking for a Head of Brand to build on their success. With a world-class MD and a high-performing team already in place, the business is well positioned for significant scale and a potential exit within the next 3–4 years.
Role & Responsibilities:
- Brand Ownership & Identity: Own how the brand shows up across every touchpoint, ensuring a consistent, high-quality visual and verbal identity. Act as the guardian of brand voice, creative output, and overall look & feel.
- Campaigns & Creative Execution: Lead end-to-end brand campaigns, from concept through to execution across channels. Build and deliver a focused marketing calendar aligned to key launches, cultural moments, and growth priorities.
- Partnerships, PR & Cultural Relevance: Identify and activate brand partnerships, events, and collaborations that drive relevance and reach. Own PR strategy and ensure the brand is visible in the right conversations, moments, and channels.
- Creative Direction & Output: Direct and elevate all creative work across campaigns, retail, and brand assets. Manage agencies and creatives to deliver standout, on-brand execution.
- Retail & Omnichannel Presence: Ensure the brand shows up brilliantly in retail environments, from shelf to in-store activations. Support compelling trade materials and storytelling that win with retail partners.
- Brand Performance & Growth Impact: Define and track brand health metrics (awareness, organic reach, share of voice). Strengthen upper-funnel impact to improve overall marketing efficiency.
What’s on Offer?
- Salary: £70,000 to £90,000
- Share Options
- Private Healthcare
- Holiday Days: 25 Days + Bank Holidays
- Flexible Remote Working Policy
Do you have the following to apply?
- Brand Building Experience: Proven track record in brand marketing within DTC, FMCG, or consumer-led businesses.
- Creative Leadership: Strong creative instincts with the ability to direct, elevate, and own brand output end-to-end.
- Campaign Delivery: Experience developing and executing campaigns that drive awareness and brand affinity.
- Retail & Real-World Activation: Understands how brands show up in physical environments and win at shelf.
- Storytelling & Brand Voice: Excellent copy and messaging skills with a clear sense of tone and narrative.
- Commercial & Strategic Mindset: Understands how brand investment drives growth and improves marketing efficiency.
- Entrepreneurial Approach: Comfortable operating in a fast-paced, high-growth environment with ambiguity.
Due to the high volume of applications received we are unable to respond to everyone directly. If you are not contacted within 10 working days, you have unfortunately not been shortlisted. Lawrence Recruitment is acting as an employment agency on behalf of our client.
Head of Brand in London employer: Lawrence Recruitment
Join a dynamic and rapidly growing functional wellness brand in Central London, where innovation meets opportunity. With a competitive salary of £70,000 to £90,000, share options, and a flexible remote working policy, this role offers not just a job but a chance to shape the future of a brand poised for significant growth. The company fosters a collaborative work culture that values creativity and entrepreneurial spirit, providing ample opportunities for professional development and making a meaningful impact in the wellness industry.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Brand in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Show off your personality! When you get that interview, let your passion for brand building shine through. Share your creative ideas and how you’ve made an impact in previous roles. Remember, they want to see the real you, not just a list of achievements.
✨Tip Number 3
Do your homework! Research the company’s brand identity and recent campaigns before your interview. This will help you tailor your answers and show that you’re genuinely interested in their mission and vision. Plus, it’ll give you some great talking points!
✨Tip Number 4
Apply through our website! We make it super easy for you to find and apply for roles that match your skills. Plus, it shows you’re serious about joining our team. Don’t miss out on the chance to land that Head of Brand position!
We think you need these skills to ace Head of Brand in London
Some tips for your application 🫡
Show Your Brand Passion:When you're writing your application, let your passion for brand building shine through. Share specific examples of how you've successfully developed brand identities in the past. We want to see your enthusiasm for creating a strong brand presence!
Tailor Your Application:Make sure to customise your application to align with the job description. Highlight your experience in DTC or FMCG sectors and how it relates to the role. We love seeing candidates who take the time to connect their skills with what we're looking for!
Be Creative in Your Approach:Since this role is all about creative direction, don’t be afraid to showcase your creativity in your application. Use engaging language and storytelling techniques to demonstrate your brand voice. We appreciate originality and flair!
Apply Through Our Website:For the best chance of getting noticed, make sure you apply through our website. It helps us keep track of applications and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Lawrence Recruitment
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's history, values, and current campaigns. Understand their unique selling points and how they differentiate themselves in the wellness market. This knowledge will help you articulate how you can contribute to their brand identity and growth.
✨Showcase Your Creative Vision
Prepare to discuss your past creative projects and how they align with the brand's ethos. Bring examples of successful campaigns you've led, focusing on your role in the creative direction and execution. This will demonstrate your ability to elevate their brand output.
✨Understand Omnichannel Strategies
Familiarise yourself with omnichannel marketing strategies, especially how brands perform in both online and retail spaces. Be ready to share insights on how you would enhance their retail presence and ensure a consistent brand experience across all touchpoints.
✨Metrics Matter
Be prepared to discuss how you measure brand performance and success. Highlight your experience with tracking brand health metrics and how you’ve used data to drive marketing efficiency. This shows you have a commercial mindset and understand the importance of ROI in brand investment.
