At a Glance
- Tasks: Lead exciting brand campaigns and manage product launches for a top UK consumer brand.
- Company: Join a well-known FMCG brand with ambitious growth plans and a vibrant culture.
- Benefits: Enjoy a competitive salary, 20% bonus, and 29 days holiday plus bank holidays.
- Other info: Be part of a dynamic team with opportunities for personal and professional growth.
- Why this job: Make your mark in a fast-paced environment and turn creative ideas into successful campaigns.
- Qualifications: Experience in brand management and strong presentation skills are essential.
The predicted salary is between 40500 - 49500 £ per year.
This is an opportunity to join one of the UK's most recognised consumer brands within FMCG. With nationwide retail distribution, strong brand awareness and ambitious growth plans, this business is looking for a commercially-minded Brand Manager to play a pivotal role in shaping its next chapter. If you thrive in a fast-paced environment, love taking ownership and enjoy turning ideas into commercially successful campaigns, this could be the role for you.
Role & Responsibilities:
- Brand Campaigns & Activations: Lead the planning and execution of integrated marketing campaigns, brand activations and seasonal initiatives from concept through to delivery.
- Retailer & Commercial Presentations: Develop compelling retailer presentations, NPD decks and commercial proposals, confidently presenting to major grocery customers.
- Agency & Stakeholder Management: Manage external agency partners and work cross-functionally with Creative, Sales and wider business teams to deliver best-in-class execution.
- New Product Development: Support the end-to-end NPD process, coordinating launches, campaign plans and post-launch reviews.
- Project Management: Own multiple projects simultaneously, ensuring activity is delivered on time, within budget and to an exceptional standard.
- Brand Performance: Manage marketing budgets, monitor campaign performance and use insight to continually improve future activity.
What’s on Offer?
- 20% Bonus
- Holiday Days: 29 Days + Bank Holidays
Do you have the following to apply?
- Brand Management Experience: FMCG or consumer brand background.
- Commercially Minded: Able to balance creativity with commercial outcomes.
- Retailer Presentation Skills: Confident presenting to major grocery retailers and senior stakeholders.
- Campaign & Agency Management: Experienced delivering integrated campaigns through external partners.
- Exceptional Project Management: Able to prioritise, organise and execute multiple projects simultaneously.
- Ownership & Drive: A proactive self-starter with real urgency and accountability.
- Storytelling & Communication: Able to turn insight into compelling presentations and brand stories.
- NPD Experience: Exposure to product launches or the end-to-end NPD process is advantageous.
- Adaptable & Resilient: Comfortable influencing a wide range of personalities in a fast-paced environment.
Due to the high volume of applications received we are unable to respond to everyone directly. If you are not contacted within 10 working days, you have unfortunately not been shortlisted.
Brand Manager employer: Lawrence Recruitment
Lawrence Recruitment is an exceptional employer, offering a dynamic work culture that prioritises flexibility and employee well-being. With a focus on growth and innovation in the functional wellness sector, employees benefit from share options, generous holiday allowances, and opportunities for professional development, making it an ideal place for those looking to make a meaningful impact in their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Lawrence Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Lawrence Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Lawrence Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Lawrence Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Lawrence Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Lawrence Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Lawrence Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Lawrence Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Lawrence Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Lawrence Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
